Category Archives: apps

Hair Loss and Thinning Hair Treatments and Solutions Workshop

Come and join us fo a conversation about hairloss and thinning hair and what solutions are available.

Venue: Need a Hair Makeover Hair Extensions & Hair-loss Specialist Salon

Book to register

Date; 20th October

Time: 4pm – 6.30pm

Fee: £3.00

A recent report on anyone having covid suggested that 70% was experiencing hairloss.

We recognise that hair loss can be very upsetting and cause a lack of confidence, affecting your overall self-esteem. We also know that finding the right solution can be confusing, sometimes disappointing and at a time when you are most vunerable.

We are able to offer expert advice and guidance to all of our Alopecia, Chemotherapy & Hair Loss condition and help you understand the various treatments and solutions available.

Register Here: http://bit.ly/2YvgfO1

https://www.fresha.com/book-now/need-a-makeover-hair-extensions-and-hair-loss-salon-l1iwpzfr/services?lid=551156&eid=1580769&oiid=sv%3A8302960&pId=515353

Do You Need Help To Manage or Get More Enquiries Into Your Business Cost Effectively?

It’s true, You can respond to clients 24/7 without lifting a finger

Get ready to start finding out about this groundbreaking virtual tool called “Conversational Marketing Chatbot” using #artificialintelligence! Find out how to #skyrocket your #business  #sales, deal with your enquiries online 24/7 without lifting a finger!

A quick question for you, would you love to be able to employ a full time sales and marketing person to take your website enquiries in real time, take your sales to whole new levels but simply can’t justify the spend? 

Are you thinking about or have tried all the popular methods like facebook, Instagram youtube, search engine optimisation with unimpressive results?

What if there was another yet affordable way to skyrocket your sales!

#artificialintelligencemarketing is here to Stay, It’s Grown up, It’s Powerful and Asynchronous but, How Do You Utilise it in Your #Business or #Organisation?

Study the ways in which a chatbot could help your business:

➢ Qualify your website visitors and direct them to what they want
➢ Increase your website or social media conversions
➢ Build a bigger email subscriber list
➢ Collect valuable feedback data to improve visitor experience
➢ Give them quick answer to questions
➢ A more streamlined buying experience
➢ Resolve  complaint or problem in real time
➢ To get a more detailed answer to a query
➢  Link to calenders, videos, courses seamlessley
➢  Reduce your online admin time by 50%

https://bit.ly/31rc0AC

It time for SME’S to activate this must have features to increase sales, provide customer support, build trust, automate booking appointments, taking orders,  offering discounts and coupons whilst you collect genuine customer email and phone numbers 24/7 without lifting a finger!  Click to see what we mean..

Learn How You Can Respond To Enquiries In Real Time 24/7 Without Lifting A Finger and Never Lose A #Online Enquiry Or #Sales Again. This Will Give You The Online Assistant You Have Always Wanted. https://bit.ly/31rc0AC

How to Avoid Business Startup Scams by Diane Shawe

Ten tips to prevent being scammed out of your money online when trying to setup a Business

Dont be afraid to start over again

It is now more than ever that anyone intending to set up a business must have built into the Business Startup DNA 7 disciplines.

1. Identify proper business advice or support
2. Take a short but credible Business Entrepreneur Course
3. Prepare a Business Plan and Cashflow Projections.
4. Setup Proper Legal Status, Bank and Merchant Account
5. Identify where you can apply for business startup funds and apply
6. Established Google verified Website & Social Media Links
7. Invest in effective Customer Aquisition online A.I technology

If you want to bypass these 7 disciplines, then you might be setting yourself up for failure and an empty bank account.

I have been in business for over 15 years. It is hard work, it takes resilience, the ability to adapt to change and short, medium and long term goal setting.  (Not forgetting stress, the losses and wins).

I use to help individuals and partners establish their business startup when I worked for the DTI Business Development department back in 1986. The government engaged in a big national campaign to get unemployment down and increase small business startups. We were very busy.

I learnt a lot about the challenges facing business owners and I can confirm that there is no shortcut, no quick rich route to establishing a solid business

Now everytime you switch on your phone, click on Youtube, Facebook, Instagram to name but a few, there is someone telling you how they made 5 or 6 figure income each month by just doing a few clicks and 3 hours a week work!  I suspect the reason most of them do this is because they are selling a replicatable business platform and each person who want to get involved needs to pay them several hundred pounds after you have been exhausted and convienced by a pretend training video which is just a long sales pitch! There I said it!

Even if you wanted to set up a online business, even if its a replicatable business, a amazon, ebay or spotify store I still beilieve that the 7 Business Startup DNA is essential so that you know where your going and not just sat there waiting for someone to come buy from your store.

According to a large Domain Name Registration Company there are over 9 million websites in the UK. Just let that sink in….and you would need to get people to it.

So my next point is how do you keep your hard earn money safe until you are really sure your making the right investment?

Study these ten simple tips to reduce the risk of being scams or fraudulently hoodwinked out of your finances just because your eager to start a business.

1. Be sceptical

If it sounds too good to be true, it probably is. Thoroughly question all:

Online or offline deals, propositions or
Quick money spinning Opportunities
Presented Documents
Request for or photo evidence of money transactions
Information and the source

Anything can be pulled up, designed, prepared and recommended to make something look impressive.

If you want more qualified leads test this online tool for free! https://bit.ly/34f9dNC

2. A Business Plan will help you know your business inside out

Have a thorough understanding of your business so you know:

How it will operates
What manpower or collaborators you will need
The products and services it provides
Your target market and your business SWOT
Your legal and regulatory obligations
Your financial Projections

This will help you realise immediately when something isn’t right when you talk to other businesses. If they cannot answer indept questions about their business and spend a lot of time blagging, don’t part with your money.

3. Find out about  suppliers and how they work

When you understand who you do business with you can spot any business request or transaction that looks wrong for that customer or supplier and may be fraudulent.

Conduct due diligence using a risk-based approach, such as checking the customer or supplier details you have on file, as well as online searches. Check the website links, don’t be drawn in by glossy spotify websites for instance, anyone can set one up in minutes, which is good for the industry, but also very helpful to dishonest people.

http://www.virtualpersonalassistance.com

4. Identify your vulnerability to fraud

Imagine how a fraudster might target you, both emotionally and motivationally. If you are desperate for instance to start making money, will that sway your judgement to be more risky? A business or marketing plan with your own financial projection will help keep you focused, on pointand strategic.

5. Develop a personal development strategy

It is easy to assum that if you have been working for a company for many years, or have just completed your degree, or you have had a hobby for years that setting up a business might be the next logical step especially if you want to change caeers or create work for yourself.

This is all fine, but it might be a good idea to take a credible short course in Business Management, Marketing, Social media, etc to increase your knowledge base and get up to date.

6. Take extra care against cyber attacks and data loss

With increasing threats from cybercrime, protect your mobile phone, tablet and computer. Try not to post your mobile number across the internet. For instance buy a skype number. Also if your working on projects make sure you back up your systems in the cloud in case things get lost or corrupted.

7. Protect your finances

Understand how money leaves your bank account and how hard it is to replace. A few thousand pounds in your bank account might seem like a lot, but when incorrectly invested or spent will have you kicking yourself after te event try to:

place the bulk of your money in a 30 days request account. This may help slow down any implusive purchases.

take time to study and understand the concept of Return on Investment. 

Take great care with anything offering continued electronic growth like bitcoin in exvhange for real cash and flashy websites with sophisticated algorhymes.

Invstigate if you can borrow money first and keep your cash for backup and liquidity. There is a saying, ‘Us other peoples money’

Try to use a different debit visa mastercard that you have to load up online from your bank account, this will help protect your own credit and debit card numbers from fraudsters.

Always check your bank statements.

8. Secure and protect your mobile and intellectual property

This includes laptops, computers, smartphones and intellectual property. Factor in home or business insurance to cover these items if they’re compromised, damaged or stolen.

It is also worth copy righting any itellectual property that you have designed or created. This can be for instance putting logos or watermarks, saving and sendind as pdf, taking videos with you working on your project or design etc.

9. Develop an action plan

Consider when you might need professional or legal advice. While prevention is better than cure, it’s important for you to design an action plan.

10. Avoid Duplicating, copying or forwarding anything online that is not your copyright

Cybercrime is real and you could find yourself accidentially committing or participating in a crime or even become a victim. Criminals are aware that word of mouth, recommendations and reviews achieved in your excitment can act as strong validation and are the best way to legitamise their criminal activity.

If you are asked to share, copy or forward something that requires people to commit to any payments, familiarise yourself with the website copyright, privacy and legal status.

You should report and share any links to the police. Call the police cybercrime department if you suspect or have been a victim.

Remember if it sounds or reads to good to be true then the odds are you need to dig deeper.

In a business plan template we will cover

MCT Oil – Why You Should Consider Adding It To Your Diet

7 Science-Based Benefits of MCT Oil

7 Science-Based Benefits of MCT Oil

MCT oil is a supplement often added to smoothies, bulletproof coffee and salad dressings.
As the name suggests, medium-chain triglyceride (MCT) oil contains medium-length chains of fats called triglycerides. Due to their shorter length, MCTs are easily digested and many health benefits are linked to the way your body processes these fats.

So Let’s Get To The Bottom Line First!

Taking MCT oil could have many benefits and very few risks.

  • For starters, it contains fatty acids that can promote weight loss by reducing body fat, increasing fullness and potentially improving your gut environment.
  • MCTs are also a great source of energy and may fight bacterial growth, help protect your heart and aid in managing diabetes, Alzheimer’s disease, epilepsy and autism.
  • Potential drawbacks may include increased hunger and possible fat accumulation in your liver. However, as long as you keep to 1–2 tablespoons per day and use it to replace — not add — to your normal fat intake, any negative side effects are unlikely.
  • At the end of the day, MCT oil is a convenient way to take advantage of all the health benefits MCTs have to offer.

So where does it originate from

MCT oil is most commonly extracted from coconut oil, as more than 50% of the fat in coconut oil comes from MCTs. These fats are also found in many other foods, such as palm oil and dairy products.

Four different types of MCTs exist, of which caprylic and capric acid are most commonly used for MCT oil. In some cases, these specific types have unique benefits.

Here are 7 science-backed benefits you can get from adding MCT oil to your diet.

1. Promotes Weight Loss in Several Important Ways

There are several reasons why MCT oil may be beneficial when you’re trying to lose weight.

MCT oil has been shown to increase the release of two hormones that promote the feeling of fullness in the body: peptide YY and leptin. It may even be better than coconut oil in keeping you full. One study found that people taking two tablespoons of MCT oil as part of their breakfast ended up eating less food for lunch compared to those taking coconut oil.

The same study also discovered a lower rise in triglycerides and glucose with MCT oil, which may also influence the feeling of fullness.

Additionally, taking MCT oil has been shown to significantly reduce body weight and waist circumference. Researchers even report that it could help prevent obesity.

MCT oil has about 10% fewer calories than long-chain triglycerides (LCTs), which are found in foods such as olive oil, nuts and avocados

Your body also processes MCTs differently, which may help you burn calories

Your body can use MCT oil as an instant source of energy, making it unnecessary to store fat for this purpose. Nevertheless, it’s important to note that your body may adapt to this dietary change, leading to only temporary results.

MCTs can be converted into ketones, which are produced from the breakdown of fat when carb intake is low. If you’re following a ketogenic diet, which is very low in carbs yet high in fat, then taking MCT oil can help you stay in the fat-burning state known as ketosis.

Lastly, your gut environment is very important when it comes to your weight. MCT oil can help optimize the growth of good bacteria and support the gut lining, which could also help you lose weight.

SUMMARY

MCT oil may support weight loss by increasing fullness, fat loss, energy burning, ketone production and by improving your gut environment.

2. Instant Source of Energy That Can Also Be Used to Fuel Your Brain

MCT oil has been dubbed a super fuel since your body absorbs MCTs more rapidly than long-chain triglycerides (LCTs), which contain more carbons in their fatty acid chains.

Due to their shorter chain length, MCTs travel straight from the gut to the liver and do not require bile to break down like longer-chain fats do.

In the liver, the fats are broken down to be either used as fuel or stored as body fat.

Since MCTs easily enter your cells without being broken down, they can be used as an immediate source of energy.

When you’re on a ketogenic diet, MCTs can also be converted into ketones in the liver.

These ketones can pass through your blood-brain barrier, making them a convenient source of energy for your brain cells.

SUMMARY

MCT oil is easily absorbed and transported throughout the body. It can be used as an instant source of energy or can be converted into ketones to fuel your brain.

3. May Reduce Lactate Buildup in Athletes and Help Use Fat for Energy

MCT oil has gained popularity amongst athletes. During exercise, rising lactate levels can negatively impact exercise performance.

Interestingly, MCTs may help with lactate buildup. One study found that athletes who took 6 grams or about 1.5 teaspoons of MCTs with food before cycling had lower lactate levels and found it easier to exercise, compared to those taking LCTs. Furthermore, the study found that taking the MCT oil before exercise may help you use more fat instead of carbs for energy.

Even though MCTs can increase fat burning during exercise, study results are mixed as to whether MCT oil can help you exercise better. One study showed it could improve swimming capacity in mice, but another human-based study found no improvement in endurance performance in runners.
At the very least, the results of one animal study suggest that MCT oil does not negatively affect exercise performance, which is encouraging.

SUMMARY

MCT oil can increase fat burning and reduce the need for carbs during exercise. However, it is unclear whether this translates to improved exercise performance.

4. Could Help Manage Epilepsy, Alzheimer’s Disease and Autism

Studies have shown that MCT oil and a ketogenic diet may help manage conditions such as epilepsy, Alzheimer’s disease, and autism.

Epilepsy

While the ketogenic diet has gained popularity amongst people wishing to lose weight, it was first introduced as a way of managing epilepsy.
Scientists found that fasting increases ketone production and that this may reduce the frequency of epileptic seizures.

Since MTCs can be converted into ketones, they may be beneficial in managing epilepsy. However, the type of MCT may be important. One test-tube study showed that the MCT capric acid improved seizure control better than a widespread anti-epileptic drug.

Another study in rats found that the same MCT blocked receptors in the brain that cause seizures, though more human studies are needed. In addition, it’s important to note that a ketogenic diet is not for everyone and can be challenging to follow long term.

If you are considering a ketogenic diet to help manage your epilepsy, talk to your doctor or nutrition professional first.

Alzheimer’s Disease

Alzheimer’s disease impairs your brain’s ability to use sugar. An MCT ketogenic diet offers an alternative energy source: ketones. This allows brain cells to survive better. It also blocks a receptor in the brain that causes memory loss.

One study found that a single dose of MCTs improved short-term cognition in 20 people with Alzheimer’s disease with a certain gene type, namely APOE ɛ4-negative.

While genetic factors play a role, evidence suggests that 20–70 grams of supplemental MCTs that include caprylic or capric acid can modestly improve the symptoms of mild-to-moderate Alzheimer’s.
Overall, the benefits of MCT oil in Alzheimer’s disease are promising, but longer and larger scale studies are needed .

Autism

MCT oil may also help children with autism.
One study found positive overall improvements when a ketogenic diet was followed for 6 months. Another study found that adding MCTs to a ketogenic and gluten-free diet substantially improved autism behaviors for 6 of the 15 children involved. Because autism is a spectrum condition, it can affect people in different ways.

This means that adding MCT oil to your child’s diet may help to varying degrees or may show no positive effects. More research is needed here, as well.
If you are considering a ketogenic diet to help manage your child’s autism, talk to your doctor or nutrition professional first.

SUMMARY

MCT oil may improve brain function, which could have benefits for people with epilepsy, Alzheimer’s disease and autism.

5. Contains Powerful Fatty Acids That Fight Yeast and Bacterial Growth

MCTs have been shown to have antimicrobial and anti fungal effects.
Coconut oil, which contains a large amount of MCTs, has been shown to reduce the growth of Candida albicans by 25%. This is a common yeast that can cause thrush and various skin infections.

A test-tube study also showed that coconut oil reduced the growth of a disease-causing bacteria called Clostridium difficile.
Coconut oil’s ability to reduce yeast and bacterial growth may be due to the caprylic, capric and lauric acid in MCTs.

MCTs themselves have also been shown to suppress the growth of a widespread infectious fungus in hospitals by up to 50%. However, note that most of the research on MCTs and immune support has been conducted via test-tube or animal studies. High-quality human studies are needed before stronger conclusions can be made.

SUMMARY

MCT oil contains fatty acids that have been shown to reduce the growth of yeast and bacteria. Overall, MCTs may have a variety of antimicrobial and anti-fungal effects.

6. May Reduce Risk Factors for Heart Disease, Such as Weight and Cholesterol

Heart disease is a growing problem. Some factors that increase your risk include high cholesterol, blood pressure, inflammation, being overweight and smoking.

MCT oil has been shown to support weight and fat loss. This may, in turn, help reduce your risk of heart disease.  A study of 24 overweight men found that taking MCT oil combined with phytosterols and flaxseed oil for 29 days reduced total cholesterol by 12.5%. However, when olive oil was used instead, the reduction was only 4.7%.

The same study also found better reductions in LDL or “bad” cholesterol when the MCT oil mixture was added to their diet. Moreover, MCT oil can also increase the production of heart-protective HDL or “good” cholesterol .
It can even significantly reduce C-reactive protein (CRP), an inflammatory marker that increases the risk of heart disease. Additional studies found that MCT-oil-based mixtures can have a positive effect on other heart disease risk factors, as well.

SUMMARY
MCT oil may reduce heart disease risk factors such as weight, cholesterol and inflammation. Adding it to your diet could help lower your risk of heart disease.

7. May Help Control Blood Sugar Levels and Support Diabetes Management

MCT oil may also have benefits for those with diabetes. Most people with type 2 diabetes are overweight or obese, which makes diabetes harder to manage. However, MCTs have been shown to reduce fat storage and increase fat burning.
One small Chinese study of 40 people with diabetes found that those who consumed MCT oil daily had significant reductions in body weight, waist circumference and insulin resistance, compared to those taking corn oil containing LCTs.

Another study found that when 10 people with diabetes were injected with insulin, they needed 30% less sugar to maintain normal blood sugar levels when they consumed MCTs, compared to LCTs. However, the same study did not find any effect of MCTs on reducing fasting blood sugar levels. Therefore, other factors such as timing and the amount of food eaten may influence the effects of MCT oil.

SUMMARY

MCT oil may help manage diabetes by reducing fat storage and increasing fat burning. It may also help you control your blood sugar.

Potential Drawbacks of MCT Oil

Although MCTs are considered safe, they may have some disadvantages.

May Stimulate the Release of Hunger Hormones

While MCTs can increase the release of hormones that help you feel fuller longer, they may also stimulate the release of hunger hormones in some people
A study on people with anorexia found that MCTs increased the release of two hormones that stimulate appetite: ghrelin and neuropeptide Y.

People who took more than 6 grams of MCTs per day produced more of these hormones than those who had less than 1 gram per day.
However, it is unclear whether the increase in these hormones actually causes you to eat more.

High Doses Could Lead to Fat Buildup in the Liver

High doses of MCT oil may increase the amount of fat in your liver in the long term.
One 12-week study in mice found that a diet in which 50% of the fats were MCTs increased liver fat. Interestingly, the same study also found that MCTs reduced total body fat and improved insulin resistance.

However, keep in mind that high doses of MCT oil, such as those in the study above, are not recommended. Overall, more research is needed on the long-term effects of MCT oil.

MCTs are high in calories and usually only make up about 5–10% of your total calorie intake. If you are trying to maintain or lose weight, you should consume MCT oil as part of your total amount of fat intake and not as an additional amount of fat.

SUMMARY

MCT oil increases the release of hunger hormones, which could lead to increased food intake. In the long term, it may also increase the amount of fat in your liver.

Source Previously Written by Sharon O’Brien on May 14, 2018

Further reading:

MCT Oil 101 – A Review of Medium-Chain Triglycerides

Written by Mary Jane Brown, PhD, RD (UK)

Supplementing with MCT oil is a popular way to cause fat loss and increase energy levels. MCT stands for medium-chain triglyceride.

Other topic to review

1. How to Lose Weight Fast: 3 Simple Steps, Based on Science

Written by Kris Gunnars, BSc

A simple 3-step plan to lose weight fast, along with numerous effective weight loss tips. All of this is supported by science (with references).

2. The Ketogenic Diet 101: A Detailed Beginner’s Guide

Written by Rudy Mawer, MSc, CISSN

The ketogenic diet (keto) is a low-carb, high-fat diet that causes weight loss and provides numerous health benefits. This is a detailed beginner’s…

Turning 50 isn’t the end of a business career – new wave of silvererpreneurs

Get qualified in days not years

The only way is up after a downturn

article by Diane Shawe M.Ed

Turning 50 isn’t the end of a business career – it’s the beginning. And an ever-growing wave of ‘olderpreneurs’, starting a business have 70% chance of surviving their first five years compared with only a 28% survival rate for those younger than them.

Nearly half the self-employment population is over 50, and one in six new businesses started in the UK are set up by post-half-centurions.

So what’s fuelling the entrepreneurial impetus of the ‘silver startup’, and why are they doing so well?

Necessity

The over-50s age group has been particularly hard-hit by the recession. Last year, the Office of National Statistics (ONS) revealed 28% of those aged between 50 and state pension age were out of work – compared with only 20% of those aged under 50.

Why? One of the biggest factors is the rife ageism that permeates practically every industry in the UK, that anyone over 50 who’s been forced to look for employment will testify to with a weary nod. The ONS estimates those who lose their job aged 50 or over have only a 10% chance of being re-employed.

Deciding to use their money from redundancies to fund ta company, over the course of two years the payout had trickled in its entirety into the business. But it was worth the investment – and they often don’t have to rely on the ineffective banks at the moment.

77 Questions to avoid business failure

Order your copy from Amazon

New challenge

At a fundamental level, sometimes people just want to do something different in their later years.

It’s interesting that recent YouGov and Standard Life research found the average age at which people feel totally confident in their working skills is 37, while the more elusive sense of fulfilment peaks at 50. Perhaps this climax of achievement and sense of ability leads to a need for a new direction, a new challenge, once a person passes the half-century mark.

You’re in good company if your over 50 and considering starting a business.

More than four out of 10 new businesses in the UK are started by people over 50, according to the Office for National Statistics. And it’s a growing trend. A recent report from Barclays highlighted that over 55s are now 63% more likely to start businesses than 10 years ago.

And this rise in business owners doesn’t just apply to founders in their 50s – the number of self-employed people aged 65 and over has more than doubled in the UK in the past five years.

While there’s never a ‘right time’ to pursue a business idea, an increasing number of people in their 50s and over – dubbed ‘olderpreneurs’ – are shifting to entrepreneurship. But why?

For starters, budding business owners in their 50s are capitalising on the government pension freedoms – first introduced back in 2015 – and are opting to take their tax free cash lump-sum to “create wealth” by using their pensions to start a business.

However, it’s not just pension-led funding which is boosting the numbers of  the UK’s older entrepreneurs.

Low-interest loans and mentoring, provided by the likes of , is playing an integral part in funding and supporting the growth of founders in their 50s with over 5,700 loans having been supplied to founders aged 50 and over by the organisation to date.

Supported by research from PRIME that those who start a business in their 50s are 42% more likely to be successful than their younger counterparts, we want to shake off the notion that starting a business in middle-age isn’t a good idea. On the contrary, older entrepreneurs have the advantage of being able to tap into wealth of experience and knowledge which they can put to use in a start-up venture.

To break down stereotypes, we’ve highlighted five inspiring businesses founded by entrepreneurs aged 50 and over, who each received a Start Up Loan to make their business dreams a reality.

Operating in industries ranging from domestic care to street food.

After every downturn there is alway a upturn because people really work hard along with banks, investors and government to make it work.

Is Adult Education Broken away from its Historical Purpose?

The historical purpose of education

First let me quote Jane Stanford of Standford University

“with a ‘spirit of equality’, one of my goals for the university is to resist the tendency and the stratification of society, by keeping open an avenue whereby the deserving and exceptional may rise through their own efforts from the lowest to the highest stations in life”.

According to various hypothesis and statements, the first and foremost purpose of education is to educate and give everyone equal opportunity as a means to succeed in life. Education is a way of igniting and enlightening the thought of an individual.

It should help learners to discriminate between knowledge and ignorance, help to create a spark and create the sense of realisation with logic and a way to reason why the other things are illogical.
Click to Download your copy today

The purpose of vocational education

Every man must have a vocation – a trade, a business, or a profession – (if they are able too) in order to earn his livelihood so that they can support themselves, their family and people who cannot help themselves in our society. There are institutions for imparting various types of specialised training to help people qualify for this. The specialist is in demand everywhere, – in the office as well as in factories, in educational institutions and governments.

The Interlinkages between Technology and the economy

Innovation is pushing ahead at warp speed. We are certainly living through one of the most exciting periods in human history. The pace of change is so fast that even the technology of five years ago seems prehistoric.

Those of you who are students probably do not even remember a time when phones were not smart when cameras contained film when texts meant school books, and when wireless was a word used for old-fashioned radio! In view of this whilst conducting my mini research for this paper, I began to wonder how some of the following statements and themes became interwoven into the core of education and who started this process?

So let’s take a look at some of these themes and schemes, like me I think you will begin to wonder what happened to simply teaching someone something properly.

Extracts from the latest book by Diane Shawe – Is Adult Education Broken

Global Personal Bloggers of Influence for 2017

When twitter came out and account holders tweeted what they ate, we all thought twitter had a short life span.  Now the media rummages through top celebrities tweets to find something sensationable to report about.  Would be employers have been know to use candidates social media postings as evidence against them.
The era of the Personal style bloggers use to get caricatured as either geeks or pretty, brainless girls who dress up for their camera-wielding boyfriends and post their results to a WordPress blog.
But wait a minute, with instagram, Facebook, linkedin and twitter integration most of these bloggers have grown quiet influential with hundred of thousands of followers. Over the past decade, these independent publishers have become a real force in the fashion industry — not just snapping up front row seats at fashion shows, but landing major campaigns and collaborations with brands, becoming regular guests on TV shows like “Today” and “America’s Next Top Model,” and turning their blogs into multimillion-dollar businesses. Some have become household names. Independent European bloggers are harder to pin down as most of them are linked to magazines.
Chiara Ferragni, Hanneli Mustaparta and Nicole Warne. Photo: Clemens Bilan/Stringer

Chiara Ferragni, Hanneli Mustaparta and Nicole Warne. Photo: Clemens Bilan/Stringer

To determine the ranking, consideraction was given to:

  • Instagram, Twitter, Facebook, YouTube and Pinterest followers, as well as website traffic. These numbers gave us a snapshot of how many people these bloggers are reaching every day.
  • Brand extensions. We gave props to bloggers who have used their influence to create original products.
  • It factor. We talked to industry insiders about whom advertisers are loving right now, and who is moving the most products via affiliate links.
  • Google News searches. Headline makers were rewarded for extending their reach beyond their own network.
Chiara Ferragni. Photo: Jason Merritt for Getty Images Entertainment

Chiara Ferragni. Photo: Jason Merritt for Getty Images Entertainment

1. Chiara Ferragni, The Blonde Salad 
The 27-year-old Italian, who now lives in Los Angeles, has the broadest reach of any individual fashion blogger on our list, with more than 3 million Instagram followers. She’s a global star, as popular in Europe as she is in the U.S. What’s more, links from her site drive traffic and conversions, according to many of the brands with whom she has partnered. She was also recently named to an expert panel that will help determine the shortlist.

Oh, and she graced the cover of Lucky magazine’s February issue along with fellow bloggers Nicole Warne and Zanita Whittington.

2. Aimee Song, Song of Style 
Song, 28, is a Los Angeles-based interior designer whose straightforward street-style shots have made her popular with brands and readers alike. Song also has an incredible Instagram following — 1.9 million — and has worked hard to build her YouTube audience as well, with more than 28,000 subscribers to her channel.

3. Wendy Nguyen, Wendy’s Lookbook 
Yet another L.A.-based blogger, Nguyen, 31, is best known for her YouTube channel, which currently boasts 600,000-plus subscribers. (Her 2011 video, “25 Ways to Tie a Scarf” has been viewed over 29 million times.) Nguyen’s point of view is unique in that she grew up in the foster system, and has opened up about her experiences to her readers.

Kristina Bazan. Photo: Frazer Harrison for Getty Images Entertainment

Kristina Bazan. Photo: Frazer Harrison for Getty Images Entertainment

4. Kristina Bazan, Kayture 
This Swiss-model blogger, 21, has an impressive reach on Facebook — with more than 1.1 million likes — in addition to a major presence on Instagram, Twitter, etc. Bazan is a favorite of high-end brands: she’s worked with Louis Vuitton, Hugo Boss and Piaget, among others.

5. Julie Sariñana, Sincerely Jules
The 29-year-old blogger, who lives in Los Angeles, started her site in 2009 — early, compared to many of her peers. Her easy, approachable style has translated well into her own line of t-shirts, printed with often inspirational, occasionally irreverent, quotes.

6. Rumi Neely, Fashion Toast 
Neely, 31, launched Fashion Toast in 2007. Her particular style of blogging — photo-heavy posts featuring cool clothes and model poses — has greatly influenced the generation of influencers who have followed her. While Neely has collaborated with established brands in the past, she recently launched her own line. Are You Am I, a collection of slip dresses, tap pants and distinctly cut tees, is notable for its specificity. For fans who want to emulate Neely’s style — and there are plenty of them — there is nothing more perfect.

7. Nicole Warne, Gary Pepper Girl 
One of three bloggers to land Lucky‘s February 2015 cover, the Sydney-based Warne, 25, first launched Gary Pepper as a vintage e-commerce site in 2009. Warne started out blogging and modeling the clothes as a way to market the website, and by 2011, it was one of the largest online vintage retailers in Australia. However, the young entrepreneur’s side project soon became the main event, and in 2012 she shut down the e-commerce leg of Gary Pepper to focus on her blog-driven business.

Blair Eadie. Photo: Cindy Ord for Getty Images Entertainment

Blair Eadie. Photo: Cindy Ord for Getty Images Entertainment

8. Blair Eadie, Atlantic-Pacific 
The New York-based Eadie, 29, is best known for her accessible, yet educated, approach to fashion. Based in San Francisco when she launched the blog, Eadie has worked as a merchandiser for brands like Gap and Tory Burch, which means she has a professional edge when it comes to outfit posts. And brands like love working with her because she has a reputation for converting readers into shoppers.

9. Julia Engel, Gal Meets Glam 
The San Francisco-based Engel, 23, is seen as an up-and-comer in the space. She’s already amassed a large following across platforms, from Pinterest to Instagram. Appealing to the same sorts of readers who worship Lauren Conrad’s pretty aesthetic, Engel’s site is easy to navigate, with lots of opportunities to shop affiliate links.

10. Nicolette Mason 
Mason, who writes a monthly column for Marie Claire and designed her own collection for Modcloth last fall, is one of the most in-demand bloggers working right now. The 29-year-old writer played a role in the promotion and social media around Target’s new plus-size collection Ava & Viv and is also a budding TV personality, offering style advice on programs including “Today” and “Good Morning America.” Mason is notable because she uses her blog as a platform to discuss bigger social issues, including race, sexuality and body image.

11. Shea Marie: Peace, Love Shea 
The Los Angeles-based blogger and TV host, 27, has the high-fashion-meets-Southern-California look brands eat up. She’s worked with the likes of Dior, Gucci, H&M and Guess.

Bryanboy. Photo: Dimitrios Kambouris for Getty Images Entertainment

Bryanboy. Photo: Dimitrios Kambouris for Getty Images Entertainment

12. Bryanboy 
The OG fashion blogger and best friend of Fashion Toast‘s Rumi Neely, the New York-based, Philippines-bred Bryan Grey Yambao has transformed from an online-diary keeper to a celebrity and fashion insider. While other bloggers from his era have fallen off the map, Yambao, 32, has remained relevant by branching out. Memorable projects include a collection with furrier Adrienne Landau and a hosting spot on several seasons of “America’s Next Top Model.”

13. Elin Kling
The New York-based Kling, who is Swedish, was one of the first bloggers to collaborate with a brand on a collection. (In 2011, H&Mreleased a Kling-designed line.) But her fantastic stand-alone label, Toteme, has transformed Kling, 31, from a blogger to a full-fledged designer.

14. Zanita Whittington
The Stockholm-based Aussie, 28, was one of Lucky‘s February cover stars. Along with modeling and blogging, Whittington is also serious about photography. Her site is a sort of “how to” for aspiring bloggers, with service pieces on starting a blog and building an audience.

Gabi Gregg. Photo: Ilya S. Savenok for Getty Images Entertainment

Gabi Gregg. Photo: Ilya S. Savenok for Getty Images Entertainment

15. Gabi Gregg, Gabifresh
One of three plus-size bloggers chosen to star in the campaign for Target’s new Ava & Viv collection, Gregg started her blog in 2008 when she couldn’t find an entry-level job in fashion journalism. Now 28 and based in Los Angeles, the blogger has appeared on the “Today” show, designed a sell-out swimwear collection, and partnered with brands including Misguided, Nordstrom and Laura Mercier.

16. Danielle Bernstein, We Wore What
The New York-based blogger, 23, started her site as an FIT undergrad eager to capture the style of her fellow students. It soon transformed into a personal style forum, leading to a design project with Topshop.

17.  Jessica Stein, Tuula Vintage
This Sydney-based blogger, 25, spends a good chunk of her time traveling, and sharing her adventures via Instagram. (She’s currently parked in the Maldives.) Brands like Dior Beauty partner with her for the obvious reasons: she has great taste and an enviable life.

Susanna Lau. Photo: Cindy Ord for Getty Images Entertainment

Susanna Lau. Photo: Cindy Ord for Getty Images Entertainment

18. Susanna Lau, Style Bubble
Forever the no. 1 blogger to fashion insiders, the 31-year-old Lau is now one of the industry’s leading voices. While her creative outfit posts are still appreciated, she is even more loved for her sharp opinion, contributing to publications including Elle UK and Business of Fashion, as well as posting regularly on her own site.

19. Chriselle Lim, The Chriselle Factor
With a massive YouTube following, the Los Angeles-based wardrobe stylist, 29, offers her audience plenty of tips and tricks via video. She’s worked with brands including Coach and Banana Republic.

20. Jane Aldridge, Sea of Shoes
Another blogging pioneer, the Dallas-based Aldridge started her site at age 15. Eight years later, she’s still at it, partnering with brands like Lovegold and Cartier on a regular basis.

The Secret of Learning New Skills Faster

black lady excercising listening to business infoGet Motivated, Push Your Boundaries, and Step Into Your Greatness but keep moving.

Too often in life, things get in the way.  People often say time, but time does not care about you it just keeps ticking.   How many times have we told ourselves, “I’m too busy to learn X…” or “I don’t have enough time to do X…” well just take 5 minutes to try and figure out why and when you quit learning on purpose.

By understanding why you quit in the past, you can take actionable measures to ensure you’re setting yourself up for success.

“The definition of insanity is doing the same thing over and
over again and expecting different results” –
Albert Einstein

We get it, it’s easier said than done. But if we want to upgrade our life and advance our business, continuous learning is a vital ingredient in the process.

So Luckily for all of us, there are science-backed strategies and tactics we can use to fit learning a new skill into our busy lifestyles.  Instead of listening to wonderful music, take a look at the following bundles and select which one is going to give you the most benefit.

Just for Confirmation sited in Proverbs 23:12

‘Apply thine heart into instruction, and thine ears to the word of knowledge’.

For as little as £2.50 each, download, plugin the earphone and watch your business start to explode….

Business Marketing Bundle

  • Niche Marketing Made Easy
  • Creating your Information Product
  • Produce Persuasive Copyright
  • Building online Traffic and List Systems
  • Email Marketing secrets

Business Evolution

  • How to set up and generate a powerful Blog website
  • The Affiliate Chemistry7 Habits of Highly Effective People
  • Internet Business Optimisation
  • 12 Effective selling techniques
  • 50 Best and Worse Business Deals of all time

Business Breakthrough Bundle

  • 20 Advertising Tips
  • Art of Making money
  • Breakthrough Sales Solutions
  • Clever Profit Generating Insights
  • How to Combine Cooperation & Competition

Business Communication Bundle

  • Covert Product Selling Principles
  • Customer Tested – Buying Triggers
  • How to work with change
  • Explosive Influence Tactics
  • Six rules for getting people to like you

Business Persuasion Bundle

  • Extreme Persuasion Strategies
  • How to win friends
  • How to Manage your Intellectual Capital
  • The Servant Power Leadership
  • Suntzu and the art of business

 

Please select which business bundle you would like to purchase
Business Marketing Bundle £20.00 GBP
Business Evolution Bundle £20.00 GBP
Business Breakthrough Bundle £20.00 GBP
Business Communication Bundle £20.00 GBP
Business Persuasion Bundle £20.00 GBP
Try one Title Course £9.99 GBP

 Just reply with your email  to let me know which bundle you want and I will send you payment request.

BONUS GIFT WHEN YOU MAKE A SMALL PURCHASE:

Download your Free copy today

The biggest Search Engine in the World.  Learn how to establish your business on Youtube.

About the Author Diane Shawe

How to drive your instagram visitors to your online store

Instagram social mediaAre you using Instagram to market your business?
by Diane Shawe M.Ed

Want to direct followers to your website, appointment form or online store?

With a few simple tactics, you can generate quality website traffic from Instagram.

In this article you’ll discover how to use Instagram to drive traffic to your website

 1: #Add a Website Link to Your Bio

The most common way to lead Instagram followers to your website is to use the “link in bio” tactic. Instagram lets you include one clickable link in your bio, so make sure you use it effectively. To add a link, go to Edit Profile and type it in the Website text box.

In Birchbox’s Instagram bio below, their link directs followers to a customer appreciation day promotion on the company’s website.

birchbox instagram profile bio

Make sure you include a website link in your bio.

With the tool Have2Have.it, you can use your bio link to direct followers to a page with the same look and feel as your Instagram feed, where they can click images to purchase your products or read your content.

The New York Times has a Have2Have.it link in their Instagram bio. When followers click the link, they’re taken to a curated page with the top stories of the day. Users can click on an image to see the story behind it.

new york times instagram images

The New York Times uses a Have2Have.it link to drive traffic from Instagram to their online content.

With an analytics dashboard, you can gain key insights to see what content performs best. Focus on high-performing posts to form a content strategy.

By tracking clicks on Instagram, you can increase revenue and subscribers to online content (such as blog posts), newsletters or email campaigns. Of course, you’ll want to track your click-through rate, so use a shortened Bitly link or vanity URL to know where your clicks are coming from.

Overall, you can use this tactic for any links including an ecommerce website, YouTube channel or company blog. To take it a step further, create an Instagram landing page that captures email addresses through downloadable content like an ebook. The landing page design should mirror the look of your Instagram feed so there’s a visual connection for the user.

2: #Place a Call to Action on Images

Design Instagram photos that convert. You can layer a call to action and your website URL directly onto an aesthetically pleasing photo.

In Canva’s post below, the image has a call to action asking followers to enter a contest for a year of free access. The photo caption then directs users to click the link in Canva’s bio.

canva instagram image

Add a call to action to your images.

This technique is beneficial for Instagram contests where you ask your followers to enter their email information on your website. Now, you have a strong piece of shareable branded content that drives followers to your contest.

3: #Include a URL in Videos

Instagram video brings digital storytelling to life. In fact, videos on Instagram generate three times more inbound links than image posts, so it’s definitely worthwhile to invest in a 15-second narrative.

Brands like Dollar Shave Club use video in innovative ways to spice up their Instagram feed. Their videos work similarly to a television commercial.

dollar shave club instagram video

Include a URL in your videos to direct Instagram users to your website.

Dollar Shave Club’s videos include the URL in a text overlay and a voiceover (“Shave with a fresh blade anytime; try Dollar Shave Club.com”) that further drives Instagram followers to their website. The videos are quick, fun and engaging, making viewers want to learn more.

4: #Invest in Instagram Ads

Instagram recently announced it was opening its API to all companies and brands. By investing in the platform, you can target the right audience demographic through people’s interests. With an ad spend alongside your Instagram strategy, you’re likely to see an increase in website visits and ecommerce conversions.

Clickable links in Instagram ads give you an opportunity not only to be creative, but also let your followers learn more about your digital campaigns or attribute direct revenue from Instagram.

There are three types of sponsored Instagram ads: image, video and carousel.

Image ads are single photos that tell a story with their imagery.

levis instagram ad

An Instagram ad with a single photo.

Video ads differ from organic Instagram videos. They can be up to 30 seconds long, and you can shoot in portrait or landscape format.

jaspersmarket instagram video ad

An Instagram video ad.

Carousel ads enhance your Instagram storytelling because they can include up to four photos. Retailers, car companies and non-profits have been at the forefront of this new ad product. All three types of ads include a clickable Learn More button that takes followers to your website.

instagram carousel ad

An Instagram carousel ad.

To create ads in Instagram, follow these steps in Facebook’s Power Editor.

With Instagram ads, you can create awareness in a broader audience and promote campaigns that prioritise conversions by tracking sales and views.

5: #Leverage the Reach of Influencers

Sometimes you need an extra push to build brand awareness and extend your reach. By working with influencers, you can amplify your message.

Connect with influencers in your niche or industry (whether that’s fashion, beauty, sports or other verticals) to create effective Instagram content. Influencers capture followers’ attention because they’re recognizable and trusted for their product advice and reviews.

instagram influencer example

Instagram influencers are digital celebrities with loyal followers.

When working with influencers,make sure they use effective calls to action to send their followers to your website. This can be done through Instagram videos or with powerful copy that links to your website also check for any costings.

Final Thoughts

As Instagram becomes a revenue-based social channel predicted to outperform Twitter and Google in ad sales by 2017, make sure your Instagram strategy is focused on driving leads to your website. You can learn about follower data to form content strategies, drive revenue and brand awareness from clickable links and promote blog posts right on the platform.

What do you think? Have you converted Instagram followers to your website? What are your goals for Instagram conversions? What Instagram marketing tools do you use to optimise leads and engagement? Please share your thoughts in the comments below.

If your looking for a social media course visit http://www.crashcourses.academy

Tags: drive traffic, influencer, instagram,instagram ads, instagram api, instagram carousel ad, instagram content creation,instagram conversions, instagram cta,instagram for business, instagram influencer, instagram marketing, instagram video, sme show, storytelling, diane Shawe,

Powerful last words of Steve Jobs

Steve jobs on living and educationSomeone once asked me a question: “When have you ever seen a removal van following a coffin?”

I found this the last wise words to be said ntabrazil@hotmail.com.br Steve Jobs and I share them with you today.

I have come to the pinnacle of success in business.

In the eyes of others, my life has been the symbol of success.

However, apart from work, I have little joy. Finally, my wealth is simply a fact to which I am accustomed.

At this time, lying on the hospital bed and remembering all my life, I realize that all the accolades and riches of which I was once so proud, have become insignificant with my imminent death.

In the dark, when I look at green lights, of the equipment for artificial respiration and feel the buzz of their mechanical sounds, I can feel the breath of my approaching death looming over me.

Only now do I understand that once you accumulate enough money for the rest of your life, you have to pursue objectives that are not related to wealth.

It should be something more important:
For example, stories of love, art, dreams of my childhood.

No, stop pursuing wealth, it can only make a person into a twisted being, just like me.
God has made us one way, we can feel the love in the heart of each of us, and not illusions built by fame or money, like I made in my life, I cannot take them with me.

I can only take with me the memories that were strengthened by love.

This is the true wealth that will follow you; will accompany you, he will give strength and light to go ahead.

Love can travel thousands of miles and so life has no limits. Move to where you want to go. Strive to reach the goals you want to achieve. Everything is in your heart and in your hands.
What is the world’s most expensive bed? The hospital bed.

You, if you have money, you can hire someone to drive your car, but you cannot hire someone to take your illness that is killing you.

Ignorance is not bliss

Ignorance is not blissM

Material things lost can be found. But one thing you can never find when you lose: life.

Whatever stage of life where we are right now, at the end we will have to face the day when the curtain falls.

Please treasure your family love, love for your spouse, love for your friends…

Treat everyone well and stay friendly with your neighbours.

I hear you Steve Jobs. RIP Diane Shawe