Category Archives: appointments

Shoppers Discount Club 2023 Finalist for Mobile & Emerging Technologies Startup Awards

Congratulations to Diane Shawe for becoming one of the 2023 Start Up Awards Finalists for her Shoppers Discount Club Business.

Dudley based startup Shoppers Discount Club has been named a finalist ahead of the Midland Final of the StartUp Awards.

The StartUp Awards has been launched to recognise the booming startup scene across the UK which has accelerated since the 2019 pandemic. Over 800,000 new businesses were founded in the UK since 2021, a 4.3% increase from the year before.

A record number of businesses applied to this year’s StartUp Awards, with 1,100 firms shortlisted across ten UK nations and regions. The contribution of these firms – all of which were started in the last three years – is significant, having created over 5,000 new jobs since they were established and generating annual sales of £584 million.

The Shoppers Discount Club is a using AI Conversational Chatbots and QR codes to help bricks and mortar retailers offer live discounts to shopper via their mobile phones in real time, helping retailers attract more footfall into their businesses founded by Diane Shawe in 2022. The business has been nominated for the Mobile and Emerging Technology StartUp of the Year.

Diane Shawe, founder of Shoppers Discount Club, said: “This is amazing. I have a business on the High Street and the idea came to me when I was trying to think of a way that us the retailers could compete with online discounts and offers in real time to attract more footfall. I focused on a solution using Artificial Intelligence Technology Chatbots and QR codes that could instantly engage passer-by in real time and entice them to claim their instant discount via their mobile phone and would not cost a fortune for retailers to use. Its been working for my business as customers are surprised that they can claim an instant discount on certain treatments. ”

Supported nationally by Starling Bank, British Business Bank, BT, Creative Ideaz, GS1 UK, Jeeves, Join Talent, ScoreApp and The Purposeful Project, the programme will celebrate the achievements of the amazing individuals who have turned an idea into an opportunity and taken the risk to launch a new product or service.

The cohort of finalists will be considered for the regional prizes by a panel of seasoned judges with experience founding or supporting entrepreneurial ventures.

Professor Dylan Jones-Evans OBE, the creator of the StartUp Awards, said:

 

“ Start-up businesses are the lifeblood of any economy, being responsible for new jobs, innovation and in supporting communities in every nation and region across the UK.

All of the finalists this year represent the best of those entrepreneurs who have spotted an opportunity and through their sheer hard work, talent and perseverance, have created an amazing new business that is creating real impact in its sector.”

The StartUp Awards was created in collaboration with the team behind the Great British Entrepreneur Awards, one of the most successful awards programmes in the UK. The StartUp Awards are running for the second year after launching in 2022.

This year’s StartUp Awards finalists can be found online at

https://www.freshbusinessthinking.com/national-startup-awards/finalists/2023-shortlist/the-midlands/mobile-and-emerging-technologies-startup

For more information or to request an interview, please contact Diane at order@shoppersdiscount.club or 07367431859. Office 0203 535 6505 select Shoppers Discount club. Visit https://shoppersdiscount.club

View sample https://more-customers.shoppersdiscount.club

About StartUp Awards

The StartUp Awards is a collaboration between the founders of the Great British Entrepreneur Awards – an established programme nationally receiving thousands applications annually – and the Wales Start-Up Awards, the only regional awards currently celebrating new businesses in the UK.

The StartUp Awards will recognise the achievements of those amazing individuals who have had a great idea, spotted the opportunity and taken the risks to launch a new product or service.

Already established and thriving in Wales, the StartUp Awards is now taking the passion and drive to celebrate new business and extending across the whole of the United Kingdom.

#chatbot #startupawards #shoppersdiscountclub #finalists

How by Taking Control of Your Headline you could double your business revenue every month by Diane Shawe

If you want more leads for your business do this

Recent survey showed that 90% of ecommerce websites generally looked the same. And played little to no role in a customer’s decision to chose who they will purchase from. This means that thousands of pounds spent per month on traditional advertising has little to no contribution on over all profits.

But despite these setbacks, some businesses are earning more profits than ever while spending less time and resources then their competitors. No matter where your business is located, and no matter what condition its in, you can attract high paying customers in droves using little to known but effective techniques I’ll introduce just a couple of them to you now.

Did you know that many of your customers are willing to pay you more and buy more of your products if you simply presented it in the right way to them. You can also acquire more customers by simply marketing smarter and more efficiently as well.

One way to immediately increase your front end sales is to improve your sales letter offering.

Stop using several phones to manage your online business

Take control of your headline

You donʼt need to test and tweak a million different things until you start to doubt your own offerings, in order to bump up your conversions the first thing you want to do is just test and tweak the headline. Leave everything the same …just start changing the headline and see what happens.

You test your headline first or in some cases your email subject heading and you do that simply by just making a more powerful, more compelling headline that in my opinion should solve a problem for the reader. Once you have control over your headline then you can start testing the body of your content.

Use A.I technology by introducing conversational marketing

Start engaging with your social media followers especially if you have thousand of followers across your social media platforms?

Did you you can have a conversation, pass on details, resolve problems, show videos, get visitors to schedule appointment themselves, buy from your store, register on your courses, competition or events and much much more without you lifting a finger. A.I online virtual assistant can help you to:-

➢ Qualify your website visitors and direct them to what they want
➢ Increase your website or social media conversions
➢ Build a bigger email subscriber list
➢ Collect valuable feedback data to improve visitor experience
➢ Give them quick answer to questions
➢ Present a more streamlined buying experience
➢ Resolve complaint or problem in real time
➢ To get a more detailed answer to a query
➢ Link to calenders, videos, courses seamlessley
➢ Reduce your online admin time by 50%

Test your offering

The Key To It All. By testing your offer I mean you might want to, say, instead of selling an eBook for £12.99 – you might want to offer a physical version of your package for £27.00 + shipping and handling. You could offer three easy payments of £9.00 by a paypal subscription to a persons credit card. See?

Thatʼs actually £14.00 in total …over double the price …using a risk reversal offer that seems cheaper at first glance.
In fact, that offer would probably convert better. So it’s important to tweak your offer a lot. In the words of Dan Kennedy, “ITʼS THE OFFER, STUPID.” Iʼll give you another one.

Trial offers are another fantastic way to persuade potential customers to register, use your services and you can then up sell them afterwards (no spamming)

Testing your offer structure.

Instead of offering a trial, you could ask for a fair sum upfront £99.99 …and then gave them the big box of stuff as a bonus. They get the same thing but you simply structured the offer differently. Just imagine if you got 100 people to take your service there and then online, fees right up front. No trial, no launch, no affiliates you could see just how profitable and structured your offering truly is.

Step by step how to get a chatbot to help your business

The number 1 complaint about launching and running a online #business or posting links is generating enough enquiries to make a #sale! and capturing contact details to respond

If you want more qualified leads test this online tool for free! https://get-chatbot-demo.speedyappointments.com

Visit http://www.virtualspeedyservices.biz for range of services.

Can Technology Help With Stimulating New Hair Growth?

Every year more and more people are suffering from hair loss caused by illness, medication, stress, chemical treatments, damaged hair. We help treat and or disguise thin, short, bald patches, damaged or sensitive scalp on all hair types, gender or age.

We offer a non evasive hair regrowth treatment with a REVOLUNARY equipment known as iGrow.

If you need help to start the hair regrowth journey to restore your edges, bald patches, thin hair or slow growing hair, book a consultation with Need a Hair Makeover and let’s see what we can do.

Checkout the IGrow 12 weeks plan

iGrow’s proprietary Low-Level Light Therapy (LLLT) technology utilises a highly effective combination of red laser and LED light diodes, to stimulate and energise cellular activity causing an uptake in the natural function of the hair follicle.

This three- to six-month process treats hair thinning and loss, by effectively growing new healthy hair that is thicker, fuller and more vibrant.

Checkout our online appointment booking system. Easily book a consultation online. http://bit.ly/3CuPzuO

You may also want to read our article on How #hairloss may be linked to a disfunctional liver by Diane Shawe https://bit.ly/2ADbMN6

Is Duplicating a Specialist Hair Salon Franchise a Genuine Opportunity?

HAIR & BEAUTY FRANCHISE OPPORTUNITIES

Did you know that Sales of beauty products in Britain have outstripped France and now exceed £4 billion. And the British love of luxury and everyday hair and beauty including personal care products shows no signs of receding. Meanwhile, the industry is quick to innovate, including forthcoming hair, hair extensions and personal care product ranges covering “active beauty” and “active hair” tied into the huge health and well-being market, the rise of synthetic heat tollerant hair that feels and looks like real hair, temperature and water-activated products, water repellant and high gloss hair products and even personalised beauty regimes linked to DNA analysis.

Hair & Beauty Franchise Ideas

Having the backing of a franchiser in the hair and beauty industry can be vital, as you are guaranteed well-known and trusted procedures, products, and you can tap into a wealth of business and product support, plus training and marketing services.

Thanks to the power of the internet, opening your own salon is no longer a lonely standalone task. A new breed of entrepreneurs has risen up and is taking the Hair & beauty industry by storm. They supply a growing range of specialist services and products often promoted via social media and video blogs.

There is also a thriving marketplace for, specialists who are looking to set up their own Hair Extensions & Hairloss business.

You’ll find a massive opportunity  at Need A Hair Makeover Franchise!

A fantastic opportunity

For many people in Britain and throughout Europe, hair loss, thin hair and damaged hair is a major problem. You can help them to get all the help that they need for a full-on hair makeover with the simplest of solutions.

With the help of our franchise set-up, you can:

* Duplicate a real, genuine business  that allows you to help others.

* Set up a business that consistently provides an impressive return on investment.

* Put together a business that helps you assist real people with genuine needs.

* Develop a meaningful career path for yourself that has rewards for years to come.

* Impressive returns on your investment

From ordinary hair to Specialist Hair Services

http://www.needahairmakeoverfranchise.co.uk

Checkout our their Franchise Opportunity which includes Business Plan, Raising Finance, Training and launching your businness with full support.

Find out if you could secure your area today. Request a brochure or Click to have a chat http://bit.ly/3jYM20b

https://www.all-about-hair-extensions.com/franchise-enquiry

Do You Need Help To Manage or Get More Enquiries Into Your Business Cost Effectively?

It’s true, You can respond to clients 24/7 without lifting a finger

Get ready to start finding out about this groundbreaking virtual tool called “Conversational Marketing Chatbot” using #artificialintelligence! Find out how to #skyrocket your #business  #sales, deal with your enquiries online 24/7 without lifting a finger!

A quick question for you, would you love to be able to employ a full time sales and marketing person to take your website enquiries in real time, take your sales to whole new levels but simply can’t justify the spend? 

Are you thinking about or have tried all the popular methods like facebook, Instagram youtube, search engine optimisation with unimpressive results?

What if there was another yet affordable way to skyrocket your sales!

#artificialintelligencemarketing is here to Stay, It’s Grown up, It’s Powerful and Asynchronous but, How Do You Utilise it in Your #Business or #Organisation?

Study the ways in which a chatbot could help your business:

➢ Qualify your website visitors and direct them to what they want
➢ Increase your website or social media conversions
➢ Build a bigger email subscriber list
➢ Collect valuable feedback data to improve visitor experience
➢ Give them quick answer to questions
➢ A more streamlined buying experience
➢ Resolve  complaint or problem in real time
➢ To get a more detailed answer to a query
➢  Link to calenders, videos, courses seamlessley
➢  Reduce your online admin time by 50%

https://bit.ly/31rc0AC

It time for SME’S to activate this must have features to increase sales, provide customer support, build trust, automate booking appointments, taking orders,  offering discounts and coupons whilst you collect genuine customer email and phone numbers 24/7 without lifting a finger!  Click to see what we mean..

Learn How You Can Respond To Enquiries In Real Time 24/7 Without Lifting A Finger and Never Lose A #Online Enquiry Or #Sales Again. This Will Give You The Online Assistant You Have Always Wanted. https://bit.ly/31rc0AC

How to Avoid Business Startup Scams by Diane Shawe

Ten tips to prevent being scammed out of your money online when trying to setup a Business

Dont be afraid to start over again

It is now more than ever that anyone intending to set up a business must have built into the Business Startup DNA 7 disciplines.

1. Identify proper business advice or support
2. Take a short but credible Business Entrepreneur Course
3. Prepare a Business Plan and Cashflow Projections.
4. Setup Proper Legal Status, Bank and Merchant Account
5. Identify where you can apply for business startup funds and apply
6. Established Google verified Website & Social Media Links
7. Invest in effective Customer Aquisition online A.I technology

If you want to bypass these 7 disciplines, then you might be setting yourself up for failure and an empty bank account.

I have been in business for over 15 years. It is hard work, it takes resilience, the ability to adapt to change and short, medium and long term goal setting.  (Not forgetting stress, the losses and wins).

I use to help individuals and partners establish their business startup when I worked for the DTI Business Development department back in 1986. The government engaged in a big national campaign to get unemployment down and increase small business startups. We were very busy.

I learnt a lot about the challenges facing business owners and I can confirm that there is no shortcut, no quick rich route to establishing a solid business

Now everytime you switch on your phone, click on Youtube, Facebook, Instagram to name but a few, there is someone telling you how they made 5 or 6 figure income each month by just doing a few clicks and 3 hours a week work!  I suspect the reason most of them do this is because they are selling a replicatable business platform and each person who want to get involved needs to pay them several hundred pounds after you have been exhausted and convienced by a pretend training video which is just a long sales pitch! There I said it!

Even if you wanted to set up a online business, even if its a replicatable business, a amazon, ebay or spotify store I still beilieve that the 7 Business Startup DNA is essential so that you know where your going and not just sat there waiting for someone to come buy from your store.

According to a large Domain Name Registration Company there are over 9 million websites in the UK. Just let that sink in….and you would need to get people to it.

So my next point is how do you keep your hard earn money safe until you are really sure your making the right investment?

Study these ten simple tips to reduce the risk of being scams or fraudulently hoodwinked out of your finances just because your eager to start a business.

1. Be sceptical

If it sounds too good to be true, it probably is. Thoroughly question all:

Online or offline deals, propositions or
Quick money spinning Opportunities
Presented Documents
Request for or photo evidence of money transactions
Information and the source

Anything can be pulled up, designed, prepared and recommended to make something look impressive.

If you want more qualified leads test this online tool for free! https://bit.ly/34f9dNC

2. A Business Plan will help you know your business inside out

Have a thorough understanding of your business so you know:

How it will operates
What manpower or collaborators you will need
The products and services it provides
Your target market and your business SWOT
Your legal and regulatory obligations
Your financial Projections

This will help you realise immediately when something isn’t right when you talk to other businesses. If they cannot answer indept questions about their business and spend a lot of time blagging, don’t part with your money.

3. Find out about  suppliers and how they work

When you understand who you do business with you can spot any business request or transaction that looks wrong for that customer or supplier and may be fraudulent.

Conduct due diligence using a risk-based approach, such as checking the customer or supplier details you have on file, as well as online searches. Check the website links, don’t be drawn in by glossy spotify websites for instance, anyone can set one up in minutes, which is good for the industry, but also very helpful to dishonest people.

http://www.virtualpersonalassistance.com

4. Identify your vulnerability to fraud

Imagine how a fraudster might target you, both emotionally and motivationally. If you are desperate for instance to start making money, will that sway your judgement to be more risky? A business or marketing plan with your own financial projection will help keep you focused, on pointand strategic.

5. Develop a personal development strategy

It is easy to assum that if you have been working for a company for many years, or have just completed your degree, or you have had a hobby for years that setting up a business might be the next logical step especially if you want to change caeers or create work for yourself.

This is all fine, but it might be a good idea to take a credible short course in Business Management, Marketing, Social media, etc to increase your knowledge base and get up to date.

6. Take extra care against cyber attacks and data loss

With increasing threats from cybercrime, protect your mobile phone, tablet and computer. Try not to post your mobile number across the internet. For instance buy a skype number. Also if your working on projects make sure you back up your systems in the cloud in case things get lost or corrupted.

7. Protect your finances

Understand how money leaves your bank account and how hard it is to replace. A few thousand pounds in your bank account might seem like a lot, but when incorrectly invested or spent will have you kicking yourself after te event try to:

place the bulk of your money in a 30 days request account. This may help slow down any implusive purchases.

take time to study and understand the concept of Return on Investment. 

Take great care with anything offering continued electronic growth like bitcoin in exvhange for real cash and flashy websites with sophisticated algorhymes.

Invstigate if you can borrow money first and keep your cash for backup and liquidity. There is a saying, ‘Us other peoples money’

Try to use a different debit visa mastercard that you have to load up online from your bank account, this will help protect your own credit and debit card numbers from fraudsters.

Always check your bank statements.

8. Secure and protect your mobile and intellectual property

This includes laptops, computers, smartphones and intellectual property. Factor in home or business insurance to cover these items if they’re compromised, damaged or stolen.

It is also worth copy righting any itellectual property that you have designed or created. This can be for instance putting logos or watermarks, saving and sendind as pdf, taking videos with you working on your project or design etc.

9. Develop an action plan

Consider when you might need professional or legal advice. While prevention is better than cure, it’s important for you to design an action plan.

10. Avoid Duplicating, copying or forwarding anything online that is not your copyright

Cybercrime is real and you could find yourself accidentially committing or participating in a crime or even become a victim. Criminals are aware that word of mouth, recommendations and reviews achieved in your excitment can act as strong validation and are the best way to legitamise their criminal activity.

If you are asked to share, copy or forward something that requires people to commit to any payments, familiarise yourself with the website copyright, privacy and legal status.

You should report and share any links to the police. Call the police cybercrime department if you suspect or have been a victim.

Remember if it sounds or reads to good to be true then the odds are you need to dig deeper.

In a business plan template we will cover

Why You Should Consider a CPD Accredited Course by Diane Shawe

If you’re looking to boost your career prospects, you may want to consider the importance of CPD. Used by thousands of professionals to develop new skills and knowledge throughout their career, CPD has become crucial in terms of career progression. So, what is CPD and how could it benefit your career prospects?

What does CPD stand for?

Click to Enrol on a Course today

CPD stands for Continuing Professional Development and it is important as it’s used by professionals to further their career. It’s a conscious and proactive form of learning which uses various methods to help individuals either learn new skills or develop existing ones.

What is a CPD portfolio?

A CPD portfolio helps keep a track of progression from year to year. It is an individual’s evidential documentation of their Continuing Professional Development obligations for their professional body or association. Contained within a CPD portfolio would be the register of activities, such as training courses, workshops and educational events attended, as well as a copy of the delegate CPD certificates for each activity. These act as validation that the learning has been completed. (It is also important that the course has been CPD accredited)

Professional bodies review their members CPD portfolio to ensure they are meeting their annual Continuing Professional Development requirements. A CPD portfolio should demonstrate a range of different methods of learning and the different impacts on future capability. Always ensure that you keep your CPD portfolio up to date, as it is more difficult to record CPD at the end of the year, hoping to remember everything completed over the last 12 months.

Click here to Enrol today and pay later

CPD points, units and credits explained

One of the most frequent questions about Continuing Professional Development is how CPD is recorded, and specifically the question, “What is a CPD point, unit or credit?” The subsequent question is regularly, “How do CPD points relate to CPD Hours?” With the increasing number of professional bodies in the UK and their varying annual requirements of Continuing Professional Development, a natural split in common language terms and expression will arise. Different professional bodies use the terms ‘CPD points’, ‘CPD units’ or ‘CPD credits’ diversely depending on preference, typically for historical reasons when initially implementing their CPD policy, rather than from a modern day strategic perspective.

How do CPD points, units and credits relate to CPD Hours?

It is often found across all industries that CPD points, units and credits all relate to the same thing, CPD Hours?

What are CPD Hours? The definition of a CPD Hour is the time spent for a delegate to be in “active learning”. Active learning defines the actual time spent learning something relevant for their Continuing Professional Development objectives. A great example of this would be 1-day accredited CPD training course. If the training starts at 9 am and ends at 5 pm, with a 1-hour break for lunch, the CPD Hours would be 7 CPD Hours.

Recording your CPD

A structured and consistent approach to recording your CPD makes it easier to manage throughout the year. This also helps ensure an individual attends training and events relevant to their annual capability improvement objectives, which is more valuable than simply attending courses just for general interest. Recording your CPD allows reflection on what has been gained from the CPD activities and what can be implemented in day-to-day objectives, as well as what skill sets to develop next.

As a general rule, when recording your Continuing Professional Development in a CPD portfolio, it should contain the following information:- Date of CPD activity, Title of CPD activity, Brief description including learning objectives, the method of learning (i.e. training course, workshop, event, eLearning), number of CPD hours, points or credits and the overall learning outcome.

5 Benefits of CPD

CPD offers numerous benefits to both professionals and their employers, some of which are of real importance.

1. For you as a professional, it helps to ensure your skills and knowledge are up to date, and the professional standard of your registrations and qualifications are maintained. There are no clear disadvantages for your employer, it ensures that the company standards are both high and consistent. They will see that you are actively dedicated to the job role and value your commitment to the role.

2. Another one of the benefits of CPD and a main purpose of exploring the benefits of continuous personal development is that it also helps you to develop more confidence in the role. You’ll be able to showcase your achievements and develop the knowledge and skills to carry out your job in the most effective, confident way.

3. Whether you’re looking for a promotion, or you’re hoping to gain employment with a prestigious company, CPD can really help. It enables you to stand out from the crowd, with research showing those who have undertaken CPD, have a significantly higher chance of gaining a promotion or moving on to a different area within their chosen field.

4. What this also means of course, is that you’ll also be able to achieve a higher salary.

5. If you are self employed or run your own business, having a CPD accredited skill to your name can give confidence to established and new clients.

These are just some of the great benefits CPD can provide. The question is, how can you partake in continuous professional development?

Continuing Your Professional Development

If you’re interested in undergoing CPD, it’s worth keeping in mind there’s a lot of different types to choose from. Practically anything which can further your knowledge and skills is classed as CPD. This includes:

• Events

• Training courses

• Workshops or Workbooks

• Research

• E-Learning

Each of the above has its own range of benefits and most professionals choose to undergo several types of CPD for best results.

Things to consider

If you want CPD to further your career, there’s a number of factors you need to consider.

1. Ensuring you’re undertaking the correct type of CPD to fit your goals is crucial in helping you minimise any disadvantages. It’s not enough to simply find a course which matches your industry.

2. You also need to consider whether or not the training matches your end goal. Thinking about the importance of CPD suiting your chosen industry might potentially save you time in the future.

3. Have you got the time to commit to the CPD course you’re considering? If you’re already working, you’ll need to find a part-time course which also fits around your family and budget commitments. You’re also going to want to consider the type of study you prefer.

4. Do you thrive in studying with others? If so, you’ll want to look into in-venue courses and seminars. If your sole purpose is to study alone at your own pace, an e-learning or workbook based CPD course would be a better option.

Check out our TNA course

Overall, CPD is crucial in terms of professional development. Provided you choose the right type to match your needs, it can help you progress in your current career or business, or help you to branch out into a totally different field if you’d prefer. There are so many reasons to choose to continue your professional development so why not take a look at our range of CPD courses available in the following levels. Foundation, Intermediate, Advance and Expert.

Our courses are presented as workbooks and must be completed in four weeks. Support is give via virtual assistnce.

Visit http://www.virtualpersonalassistance.com for a list of our services.

Enrol today and learn to Manage your Digital Information

What Could Be Hurting Your Hair Growth by Diane Shawe

Diane Shawe AuthorThroughout this Lock-down it could be said that some people have made the most out of the lock-down by resting and doing things around the home, whilst others have found it really stressful, distressing and mentally painful.

Throughout this Lock-down it could be said that some people have made the most out of the lock-down by resting and doing things around the home, whilst others have found it really stressful, distressing and mentally painful.


Now it is said that the state of your hair can give an overview of how your health is, you can even get an idea of someone’s health by their nails.

article by Diane Shawe Author of Getting Started in the hair extensions business

But lets take a look at some of the reasons that could be causing your hair to look or become unhealthy, thin or start to fall out. There is no single explanation for hair loss but reasons can include:

  • Natural ageing process
  • Poor nutrition
  • Nervous disorders
  • Hormonal imbalances
  • Serious illness
  • Certain medications
  • Chemotherapy and radiotherapy
  • Hereditary/genetic factors
  • Damaging Hair by over-processing using chemicals


Hair loss can have a devastating effect. It’s important to know that the earlier a hair loss problem is diagnosed, the better the chances are of treating it. We always recommend seeing a qualified hair specialist to diagnose conditions.

Common hair loss conditions include:

Androgenic Alopecia (‘Pattern Baldness’)

This is one of the most common forms of hair loss. It affects both men and women and occurs in distinct patterns. In men, this form of hair loss is very obvious. At the end of the process – which can take from 15-25yrs – the only hair remaining is at the sides and the back of the head. Roughly one third of all women are affected by this type of hair loss normally on the vertex (top of the head) with the front hairline often intact. The process of shedding is on average 50-100 hairs a day.

Alopecia Areata

This condition manifests itself in patchy hair loss, usually starting with a small spot that can spread. It is an auto-immune disease where the body attacks itself, killing off the hair. In general, the onset of alopecia can be caused by illness and raised temperature, shock, viruses, inoculations, medication or a period of extreme stress 2-6 months before a bald patch appears. It’s important to remember that early diagnosis and treatment can minimise the effects of the condition. Following diagnosis, many patients are extremely anxious which can also exacerbate the problem. It is advisable to seek specialist advice on how relieve stress and help hair growth to resume.

Alopecia Totalis

Alopecia Totalis is condition in which total loss of scalp hair occurs and can follow on from unchecked alopecia areata.

Alopecia Universalis

The result is a loss of all body hair including eyebrows and eyelashes. This form of hair loss is very distressing.

Telogen Effluvium or ‘Diffuse Hair Loss’

This condition manifests itself in shedding from all parts of the scalp. A great deal of hair is shed before the effects become noticeable. Telogen Effluvium can be caused by high fever, thyroid, postnatal depression, anaemia, surgery, medication, emotional stress, shock, dental treatment, surgery or dieting. During pregnancy, high levels of female hormones generate healthy hair. Some women can experience diffuse hair loss after childbirth.

Chemotherapy and radiotherapy hair loss

Chemotherapy or radiotherapy drugs work by attacking rapidly-growing cancer cells in the body. Because hair follicle cells also multiply very quickly – like cancer cells – chemotherapy drugs have difficulty in discerning the difference. This means that cancer treatment also destroys fast-growing hair cells and the hair falls out. Damage is not irreparable however and hair usually grows back 6-8 weeks after chemotherapy treatment has ended.

Trichotillomania

A rare form of Alopecia that is extremely stressful and caused by a patient self-harming i.e. pulling his or her own hair out. Given the psychology surrounding this condition, sufferers may not initially admit to pulling their hair out. Although young children can be particularly prone to Trichotillomania, it normally affects adolescent age groups.

Scarring Conditions

Several scarring conditions may includeLichen Planus, Lupus Erythematosus, Folliculitis Decalvans and Pseudo Pelade. These conditions can be slowly progressive and scarring of the scalp causes permanent hair loss.Different types of wig base by diane shawe

Traction Alopecia

A condition often caused by hair extensions or hair styles that cause physical trauma to the scalp e.g. cornrows, tight braiding which causes patchy to total hair loss prodominately around the hairline becomes weak and stops growing.

In addition to hair loss problems, scalp disorders can include:

Dandruff (Pityriasis capitis) – This condition is all too familiar and about half of all Caucasians will have had dandruff to some degree before they are 20. In most people, it disappears after the age of 50 or so. Dandruff is associated with a tiny yeast called pityrosporum ovale, which is normally permanently present on the scalp. In dandruff, there is an increase in the regular loss of cells from the skin surface and they are lost more quickly. As more cells are lost, the yeast grows more rapidly. These cells may clump together to produce the all-too-familiar flakes of dandruff.

Eczema and Dermatitis

Psoriasis – Chronic skin condition affecting 3% of the population. It appears as raised, inflamed skin topped with silvery white scales. In severe cases the whole of the scalp may be covered by scales and there may well be some hair loss. Severe cases are extremely uncomfortable and distressing.

Seborrhoeic Dermatitis – Scaling condition characterised by yellow, branny scales on the scalp and red, irritated skin. It is sometimes associated by an unusually greasy scalp. In babies, the condition is known as ‘Cradle Cap’. It can also affect the nose, eyebrows and ears. In severe cases, Seborrhoeic Dermatitis may lead to hair loss.

Infections

Head Lice (Pediculosis Capitis) – Infestation of parasites living off human hosts. The hosts are 6-legged creatures, 2 – 4 mm in size and grey in colour. They are found near the hairline, at the nape of the neck and around the ears. This condition is highly infectious (ova hatch within 5-8 days). Lice can live off the human scalp for up to 48 hours in scarves, hats, chair backs, combs, brushes etc.

Impetigo – Bacterial infection of the skin that results in weeping, crusted sores and produces itching. It is often seen in young children and is highly contagious.

Ringworm – Fungal infection which appears as pink, scaly patches on the skin. It is more likely to be caught from animals than from humans.

Chemical & Heat Damage

Throughout the Lock-down most people attempted to resolve their outgrown roots by purchasing do it yourself home kits for colouring or relaxing hair. Not using the right product or leaving it on to long can cause hair breaking, split ends and visibly unhealthy hair. The causes of chemically damaged hair can usually be attributed to hair colouring, perms and hair relaxants. … In order for this to happen the chemicals break down the disulphide bonds in your hair.
The causes of heat damaged hair can usually be attributed to hair being daily subjected to very high temperatures using straighteners or hot combs with no hair protector. This burns the hair cuticles which can often leave the ends split or frayed looking.

Find out how to start your own Hair Extensions Business today. Request a free brochure

Why Hair Extensions Bundles are looking thinner and thinner by Diane Shawe

If this is your first encounter in the world of hair extensions, or even a seasoned user or hair extension technician, chances are you will find many terms confusing. Diane Shawe author of ‘Getting Started in the Hair Extensions Business‘ and ‘How Hair Extensions are Sourced, Treated and Graded decided to take a closer look at hair extensions bundles with the view to explaining what had changed.Things like Remy hair, virgin hair, human hair, blended hair, single drawn, or double drawn hair will make real, but it’s important you understand the difference and here’s why..Over the past 18 months I have noticed that hair bundles look very thin at the hair ends but thick at the rim. So whilst the bundle prices look reasonable, the actual amount of hair is now often sold as single drawn. So what does that mean and what is the impact on the purse?There is three processes applied to creating hair extension bundles which a lot of users, technicians and some suppliers know very little about: single drawn, double drawn and super drawn hair extensions.So I am going to explain the difference below.What is Single and Double Drawn HairWhile single drawn offers at most 50% of hair with the same length, double drawn goes far, delivering up to 60 to 70%.Double wefted hair extensions are made from two wefts of hair sewn together so you get twice as much hair as the single oneDepending on personal preference, customers can choose single drawn or double drawn hair to achieve their desired look.What is super double drawn hair?What is the drawning process? Simply put, it is the process in which hair professionals create bundles with the highest amount of hair all at the same-length.If you look at your natural hair, you will notice that all your strands are different length. This is due to the growing phases, at which hair comes out of the follicles at a different time.Super double drawn hair mean? as suppose to a 70% ratio the rate can go up to 85%. This, of course, brings both advantages and disadvantages.As the amount of same-length hairs is considerable, the seeming hair volume also looks profound.On the other hair, the making process of super double drawn hair is more complicated. This results in a higher price tag.Pros– 85% of hair with the same length– Hair bundles look full and natural– The tips of the hair bundle are the same thickness as the top.Cons– Not a purse-friendly productSourcing quality super double drawn hairHair can come from many different sources. In Asia, the most famous type is Indian hair. However, business ethics around hair collection are questionable. Indian women don’t get pay for their hair.The second next famous hair source comes from Cambodia. The coarse and firm hair texture enchants many customers. This hair is suitable for afro clients wanting to use yak straight hair but with more texture.For more information on different hair types, please read ‘How hair extensions are sourced, treated and Graded’ by Diane Shawe available on Amazon and google.The rising star in this market is Vietnamese hair. With the unique S-shaped, Vietnamese hair offers various hair texture, from silky in the North to coarse in the South.Hair EndsHair ends of double drawn hair are healthy and vibrant. You see little to no split ends. The hair is mostly sourced from the countryside, where women still utilise traditional, chemical-free hair care.These women never really style their hairs using heat or chemically. That’s why their hair is extremely robust.Hair qualityThere are two types of hair quality you should watch out for: virgin hair and Remy hair. Virgin hair is the premium material. It has not been chemically treated or coloured whatsoever.Remy hair means that whilst the hair has been coloured, permed or straightened care has been taken to ensure all the cuticles remain the the same direction which will contribute to reducing hair tangling.Impact on pricesMost people dont realise that hair is primarily sold by the weight along with additional processing costs. Virgin hair can often be the cheapest because they have not had to bleach, colour or perm the hair.Single drawn you can expect to pay upto £40 for 50 gms of 18 -20 inchesDouble drawn you can expect to pay upto or over £70 for 50 gms of 18 -20 inchesSuper double drawn you can expect to pay upto and over £110 for 50 gms of 18 -20 inchesThe prices can also vary between virgin, remy or blended hair.How to take care of super double drawn hair extensions?If you want to preserve the texture of hair extensions, we have some advice for you.– Consider shampoos with a natural formula. Hair extensions do not produce their often oils. You need to give your hair extensions some natural oil. That’s why; the natural oil-based formula is a must when it comes to proper hair care products.– Washing your hair the right way! Hair Extensions needs your gentleness. You should neither rub, pull or wash your hair too harshly or too regularly because this will eventually lead to hair tangling and shedding. We have a care brochure that advises how to look after your hair extensions.– Towel dry or air dry your hair to allow the conditioner to sink in. Don’t blow dry it too often as this will dry it out too much.– Use hair leave in conditioner each day to hydrate the hair.http://academyexpresscourses.com/2018/06/17/10-costly-hair-extensions-mistakes-by-diane-shawe/The bottom lineIf you still have more questions regarding the matter, don’t hesitate to contact us. We are reachable via our hotline: (+44) 7367 431859 (Mobile/WhatsApp), or call 0121 318 2880/0208 133 8212 so feel free to drop us a line at any time.For training courses go to http://www.g.page.hair-extensions-training-academy.For consultation for hair extensions visit http://www.g.page/needahairmakeoverFor business Franchise Opportunity go to http://www.needahairmakeoverfranchise.co.uk

4 Hours Personal Makeup Course by Award winning Salon Need a hair Makeover

Has your skin changed? Just can’t get your makeup right?

Tried to follow YouTube contouring videos, but it doesn’t workout as well?

Then come learn how to:

– Identifying your skin tone

– Priming your face

– Apply foundation evenly

– Contour your face

– Brows, Lashes and Liners

– Understanding Eyeshadow

– Defining your lips

– Setting your Makeup

– Difference between Day & Night Makeup


Once you register you will receive your theory prior to start date .

Sunday 27th October 11am – 3pm

Arrive at salon with a clean face and your completed course work.

Bring whatever makeup you have with you so we can analyse and advise

Course includes starter makeup bag with brushes, primer, lashes and lip gloss

Book by clicking the following link

https://www.eventbrite.co.uk/e/4-hours-personal-makeup-course-tickets-64809861039?aff=eand