Category Archives: Fashion

The Allure of Beige Blonde: How to Achieve the Look — With or Without Hair Extensions by Diane Shawe

Posted on August 6, 2025 | Leave a comment

The Allure of Beige Blonde: How to Achieve the Look — With or Without Hair Extensions

Are your clients craving that timeless, soft “beige blonde” look? Whether they’re looking to enhance their natural hair or elevate their style with seamlessly blended hair extensions, beige blonde is one of the most requested and versatile shades in modern salons.

Are your clients craving that timeless, soft “beige blonde” look? Whether they're looking to enhance their natural hair or elevate their style with seamlessly blended hair extensions, beige blonde is one of the most requested and versatile shades in modern salons.

At its core, beige blonde is a beautiful blend of highlights and lowlights paired with carefully selected toners — and it can be achieved on both natural hair and high-quality hair extensions. This adaptable hue works wonders for clients wanting a refined, dimensional blonde that flatters a variety of skin tones.

IWhat Is Beige Blonde?

Beige blonde sits right between warm and cool, offering a creamy, soft finish that’s sophisticated without being too icy. Think of it like a cup of coffee with just the right amount of cream — subtle, balanced, and luxe.

It’s a cool-toned, ashier blonde (but not quite silver), and it’s especially popular when paired with ash blonde extensions to add fullness and length while achieving uniform color.

When clients desire this specific tone, using the right toner is critical — especially if you’re blending their natural hair with Remy human hair extensions, as both must be harmonized in tone and texture for a flawless finish.

Who Does Beige Blonde Suit?

The beauty of this shade lies in its flexibility:

  • Fair Skin Tones: Light beige blonde with a touch of gold highlight enhances warmth.
  • Cool Skin Tones: A champagne beige with ash undertones creates contrast.
  • Warm Skin Tones: A “bronde” (light brown + blonde) look can be customised using warmer extensions for dimension.

With bespoke hair extensions, stylists can add tailored color panels, highlights, or babylights without chemically treating the client’s entire head — preserving hair health while achieving the desired aesthetic.

Achieving the Perfect Beige Blonde (With Hair Extensions Too!)

Here’s how to bring that beige blonde dream to life for your client — whether on their natural locks, a full weave, or blended with extensions:

1. Start with a Consultation

Every transformation starts with a thorough consultation — especially when blending hair extensions with colour-treated hair. Evaluate their current colour, hair condition, and goals. If your client has darker or previously dyed hair, they may need a lightening plan over several sessions.

When extensions are involved, you’ll also need to match the tone, texture, and length, ensuring a seamless result. Book your in-depth consultation at www.needahairmakeover.com.

2. Choose the Right Lightener

Even if your client is naturally blonde, lightening may be needed to reach that soft beige tone. This is equally true when prepping hair extensions for custom colouring.

Pre-lightened or virgin Remy extensions can be toned along with natural hair to maintain consistency and blend perfectly.

3. Select a Custom Beige Blonde Shade

After lightening, use professional color to achieve the exact beige hue. From ash blonde to dark beige, mix shades for a multi-dimensional look. Extensions allow you to play with color placement more creatively — for example, adding lighter tones at the ends for a subtle ombré.

4. Add Lowlights & Highlights for Dimension

Want to add more depth or a rooted look? Integrate lowlights or create contrast with babylights — on both natural hair and extensions. Demi-permanent tones like taupe can enrich the beige effect without overwhelming it.

5. Tone With Precision

Once lightened, always tone the hair (and extensions if pre-colored). A pale beige or cool ash toner helps neutralize brassiness. Repeat toning or apply purple/blue shampoo if needed.

6. Grey Hair? No Problem

Grey hair offers an incredible base for beige blonde. If the client wears a hair topper or crown piece, ensure it’s toned to blend with their natural greys. A touch of ash can create a modern, creamy silver-blonde hybrid — chic and flattering.

Maintenance Tips for Long-Lasting Beige Blonde

Whether your client walks away with colored hair, a topper, or a full set of extensions, the right aftercare will keep that beige blonde looking fresh:

  • Use Purple or Blue Shampoo weekly to keep brassiness at bay.
  • Color-Depositing Deep Conditioners can keep tones even and moisturised.
  • Hair Extension-Safe Products are a must — avoiding sulphates and heavy oils that can break down bonds or wefts.
  • Encourage clients to book a follow-up at http://www.needahairmakeover.com for toning touch-ups and extension care.

Why Add Hair Extensions to a Beige Blonde Transformation?

Hair extensions aren’t just about length — they’re about confidence, versatility, and achieving a full, flawless colour. Some of the benefits include:

  • Instant Volume to make beige blonde pop.
  • Colour Without Damage by using pre-toned extensions instead of over-processing natural hair.
  • Style Flexibility for events like weddings, proms, or photoshoots.

Need a Hair Makeover® offers a full range of colour-matched extensions, hair growth treatments, training, and even franchise opportunities for stylists looking to grow their salon business.

Let’s Create the Blonde of Your Dreams

Whether your client is dreaming of a bright beige blonde, a subtle balayage, or blending in high-quality extensions for fuller, healthier-looking hair — you’ve got the tools and expertise to make it happen.

✨ Book a consultation today at www.needahairmakeover.com ✨

From all hair types, genders, and ages — we’re here to help you shine, sparkle, and feel brand new.

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Get to know your Eyelash Extension Curl Types

Posted on July 1, 2025 | 1 comment

Choosing the Right Curl

Choosing the perfect lash extension curl types is a skill that demands careful assessment of a client’s unique features, such as their natural eyelashes, eye shape, and desired style. At The Lash Professional, we offer a diverse selection of premium-quality extensions in various shapes, enabling experts to customise their designs to meet each customer’s requirements and expectations.

Eyelash Extensions: Elevate Your Eyes & Confidence with Long-Lasting Beauty

Eyelash extensions have taken the beauty industry by storm, becoming a must-have for those looking to enhance their natural beauty effortlessly. Whether you want to wake up looking refreshed, cut down your makeup routine, or simply feel more confident, eyelash extensions can be a game-changer. But beyond aesthetics, proper care is key to making them last longer and keeping your lashes healthy.

Let’s dive into why eyelash extensions are more than just a beauty trend and how you can maintain them for maximum impact.

Why Eyelash Extensions Enhance Your Eyes & Confidence

1. They Make Your Eyes Pop

Eyelash extensions add length, volume, and curl to your lashes, making your eyes appear bigger, brighter, and more expressive. Whether you opt for a natural or dramatic look, the right set of extensions can enhance your facial features and draw attention to your eyes.

2. Say Goodbye to Mascara

Imagine waking up with full, fluffy lashes every morning—no smudging, clumping, or reapplying mascara. Eyelash extensions give you that fresh, polished look 24/7, making your daily beauty routine faster and easier.

3. Boosts Self-Confidence

Beauty isn’t just about looks—it’s about how you feel. With fuller lashes, many people feel more confident and put together, even without makeup. Whether you’re heading to work, an event, or a casual day out, lash extensions give you a naturally glamorous look that boosts your confidence.

4. They’re Customisable to Your Style

From subtle enhancements to dramatic volume, lash extensions come in various lengths, curls, and thicknesses. A professional lash technician can tailor your extensions to suit your eye shape, preference, and lifestyle.

How to Care for Your Eyelash Extensions So They Last Longer

To get the most out of your lash extensions, proper aftercare is essential. Here are some expert tips to keep your lashes looking fresh and flawless for weeks.

1. Avoid Water & Steam for the First 24-48 Hours Lash glue takes time to fully cure, so avoid water, steam, and excessive humidity in the first two days. This means no hot showers, saunas, or swimming until your lashes are set.

2. Be Gentle—No Rubbing or Pulling Resist the urge to rub your eyes or tug at your lashes. This can cause extensions to fall out prematurely and may damage your natural lashes. Instead, pat your face gently when cleansing.

3. Use an Oil-Free Cleanser Oils can break down the adhesive used for lash extensions. Use a lash-safe, oil-free cleanser to gently clean your eyelids and lashes to remove dirt and makeup residue.

4. Brush Your Lashes Daily Using a clean spoolie brush, gently comb through your lashes daily to prevent tangling and keep them looking neat.

5. Sleep on non cotton pillowcases If you’re a side or stomach sleeper, your lashes may rub against your pillow, leading to premature shedding. Try using a silk pillowcase to reduce friction.

6. Avoid Mascara & Eyelash Curlers Extensions already give you that lifted, voluminous look, so mascara and curlers aren’t necessary. Using them can weigh down or damage your lashes, reducing their longevity.

7. Get Regular Refills Lash extensions naturally shed with your natural lash cycle. To keep them looking full and fresh, schedule touch-up appointments every 2-3 weeks.

Final Thoughts: Enhance Your Beauty with Confidence

Eyelash extensions are more than just a beauty treatment—they’re an investment in confidence and convenience. Whether you’re looking for a subtle boost or a bold transformation, well-maintained lash extensions can enhance your eyes and help you feel beautiful every day.

By following the right aftercare routine, you can extend the life of your extensions, save time on daily makeup, and enjoy effortlessly gorgeous lashes.

Are You Ready to Elevate Your Look? If you’re thinking about getting eyelash extensions or need expert advice on lash care, visit Need a Hair Makeover Hair Extensions & Hair Loss Specialist Salon. Let’s bring out the best in your eyes!

Would you try eyelash extensions? Let us know in the comments!

This image shows a guide to eyelash extension curls, volumes, thickness, and lengths. Understanding the different curl types helps customize lashes to suit individual eye shapes and desired effects.Let’s break down the curl types shown:🔠 Eyelash Curl Types & Their Best Uses

1. J Curl (Natural Lift)• Curl Description: Slight, gentle lift. The most natural curl available.• Best For: Clients who want a subtle enhancement, ideal for those with straight or downward-pointing natural lashes.• Eye Shape Suitability: • Hooded eyes• Mature eyes• Straight-lashed clients

2. B Curl (Slightly More Lift)• Curl Description: Slightly more curl than J, still quite natural.• Best For: Clients who want a little more lift but still a soft, everyday look.• Eye Shape Suitability: • Almond eyes• Clients with slightly curled lashes already

3. C Curl (Popular Choice)• Curl Description: Medium curl, creating a bright, open-eye look.• Best For: Most versatile curl; perfect for everyday glam.• Eye Shape Suitability: • Round eyes• Almond eyes• Monolid eyes

4. D Curl (Dramatic Lift)• Curl Description: Strong curl for a doll-eye effect.• Best For: Clients seeking dramatic, wide-eyed glamour. Great for photoshoots and nights out.• Eye Shape Suitability: • Deep-set eyes• Downturned eyes• Monolids

5. CC Curl (Between C & D)• Curl Description: Curlier than C but slightly less than D.• Best For: Lifted look without being too dramatic—ideal balance.• Eye Shape Suitability: • Almond eyes• Hooded eyes• Slightly downturned lashes

6. L Curl (Flat Base + Curl Up)• Curl Description: Straight base with an upward curl—gives a lash lift illusion.• Best For: Clients with monolids or straight/downward lashes. Also helps retention.• Eye Shape Suitability: • Monolids• Hooded eyes• Deep-set eyes

7. L+ Curl (Extra Lift with Flat Base)• Curl Description: Enhanced version of L Curl for even more lift and visibility.• Best For: Great for droopy or hidden lids; gives a super lifted, edgy look.• Eye Shape Suitability: • Droopy or heavy eyelids• Clients with lashes pointing down

👁️ Quick Tip: How to Choose the Right Curl Understanding curl types ensures that your lash set enhances your natural beauty, suits your lifestyle, and delivers the exact vibe you’re going for—whether it’s natural charm or full-on

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Why Celebrities Choose Protective Hairstyles

Posted on June 10, 2025 | 1 comment

With insights from Diane Shawe, Founder of Need a Hair Makeover Hair Extensions & Hair Loss Specialist Salon

When you see celebrities like Zendaya, Issa Rae, Keke Palmer, Oprah or Beyoncé rocking a different look every week—from goddess locs to waist-length braids to flawless lace wigs—it’s easy to assume it’s all for glam. But beneath the style switch-up lies something far more intentional: protective styling.

Protective Styling: More Than a Trend

Protective styles, which include lace wigs, braids, twists, crochet installations, and faux locs, are designed to shield natural hair from damage caused by heat, environmental exposure, and excessive manipulation.

While it may seem counterintuitive to cover healthy hair, many high-profile women—and everyday queens—do so to preserve their hair, not hide it. “Afro-textured hair is beautiful and versatile, but it’s also incredibly delicate,” explains Diane Shawe, expert hairloss enhancement and founder of Need a Hair Makeover.

“People wrongly assume it’s strong because it’s thick or coily, but the curl structure makes it more prone to breakage, especially at the bends.”In fact, afro hair has fewer cuticle layers than straight hair, making it more vulnerable to dryness, tangling, and mechanical damage. And for celebrities whose schedules demand 5 a.m. call times, multiple weekly appearances, and frequent travel, managing natural hair daily becomes almost impossible and would end up irreversably damaged.

“Natural hair takes time—not just to style, but to protect, moisturise, stretch, and detangle,” Shawe adds. “Protective styling becomes a practical and empowering solution.”

What Regular Women Love About It Too

It’s not just celebrities turning to protective styles. Across the UK and beyond, thousands of Black women are embracing this method to grow out their hair, manage conditions like alopecia, or simply enjoy style versatility without stress. “Many of my clients want hair that’s low-maintenance but still beautiful,” says Diane. “Whether they’re dealing with hair thinning from medication, stress, or postpartum changes, protective styles allow them to feel confident again—without compromising their real hair.”

Tips for Choosing the Right Protective Style

Before jumping into any protective style, Shawe encourages thoughtful planning:

1. Choose your stylist wisely. “Not every braider or wig installer understands tension, density, and scalp health. If your style is too tight or heavy, it’s not protective—it’s destructive.”

protective styling, crochet need a hair makeover

2. Mind the material. Opt for quality synthetic or human hair, depending on your needs. “There’s a myth that synthetic braiding hair is carcinogenic,” (see my article covering that topic in another blog.)

Diane notes. “This stems from misinformation. The hair is made of fibers like kanekalon or toyokalon, which are non-toxic and used globally. The only issue is when people don’t wash it before use, causing scalp irritation—not cancer.”

3. Keep it clean. “Just because your hair is tucked away doesn’t mean you can ignore it. Cleanse your scalp, moisturise underneath, and avoid styles longer than 6–8 weeks.”

4. Listen to your hair. “If your edges are thinning or your scalp feels inflamed, don’t ignore it. Take breaks between installs and rotate with loose styles like crochet or glueless lace wig alternatives.”

The Confidence Factor

Protective styles aren’t just practical—they’re powerful. They allow Black women to reclaim their image on their own terms.

Lace wigs give the illusion of a flawless hairline.

Knotless braids reduce tension.

Crochet styles blend natural texture with flair. And all of them offer freedom of choice.

As Diane puts it: “Black hair is a crown, but how you wear it is your right. Protective styling gives women options, confidence, and control. Whether you’re walking a red carpet or down your high street—rock your style with pride.”

Ready to switch up your style or get expert guidance? Visit http://www.needahairmakeover.com to book a consultation or follow @NeedAHairMakeover on social media to explore 18+ professional protective styling methods, book a consultations, or get help with hair loss solutions.

There’s more to adding hair

Diane Shawe

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Why traditional hairdressing is losing ground

Posted on May 8, 2025 | 1 comment

Most standard salons are not equipped or trained to meet the growing demand for hair loss support.

With their focus still on aesthetics, they often overlook the deep emotional and physical toll hair loss can bring. Clients facing hair thinning, alopecia, traction damage, or post-chemotherapy loss need more than a good blow-dry—they need specialists.
And this is where Need a Hair Makeover Specialist Salon Franchise steps in.

A Specialist Salon for a Specialist Market

At Need a Hair Makeover, they specialise in non-invasive, confidence-restoring hair loss disguising techniques:

Hair toppers, toupees, lace frontals, bespoke wigs, 18 integration hair extension systems and infrared and laser hair regrowth theraphy.

Customisable treatments for traction alopecia, hormonal hair loss, and post-chemo recovery

Ongoing care and support for long-term client relationships and producing supportive documents for insurance claims for cranial prostheses.

There approach is holistic, empathetic, and highly profitable—with specialist services clients are actively seeking but struggling to find in conventional salons.

Who We’re Looking For

We’re seeking passionate individuals and salon owners who want to:

Be part of the £88 billion hair loss solution economy

Offer transformational services that change lives

Join a proven brand led by industry pioneer Diane Shawe, an award-winning hair loss specialist, entrepreneur, and published author

Whether you’re an existing salon looking to expand or an entrepreneur ready for your next big move, this franchise opportunity is your gateway to a high-impact, future-proof business.

Treating thin, balding or damaged hair

Act Now: The Demand is Growing Daily

With waiting lists growing, regions being reserved, and awareness accelerating post-pandemic, now is the time to act. We offer full training, brand support, client acquisition tools, and a turnkey business model tailored for long-term success.

Register your interest today and secure your exclusive territory before it’s gone:
Have a quick chat at https://brochure.needahairmakeoverfranchise.co.uk or request more info at Franchise Association

For those ready to evolve, expand, and truly make a difference—Need a Hair Makeover is your next step.

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Transform Your Look with our Exclusive £55 One-Day Makeup Course!

Posted on July 26, 2024 | 1 comment
Are you tired of the daily makeup struggle? Ready to transform your look and boost your confidence? Well, I am Diane Shawe of Need a Hair Makeover and we’ve got something exciting just for you! Because some of my clients asked, I am bringing you an exclusive one-day makeup course for just £55.00!

In this hands-on course, you’ll learn to master casual, elegant, and glamorous looks, step by step. Say goodbye to makeup frustration and hello to flawless beauty!

Join us from 10:30 AM to 4:00 PM, and yes, you can bring your favourite makeup products!

My expert guidance will help you enhance your natural beauty and feel fabulous every for all skin types.

Don’t miss out on this incredible opportunity! Request more info and register now at http://www.needahairmakeover.com. That’s http://www.needahairmakeover.com.

Unlock your makeup potential with me today on my one-day course. Sign up today and shine like never before! See you there! There’s more to adding hair!
book your spot today.

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Unlock Your Confidence: The Power of Hair Extensions in Transforming Your Look” by Diane Shawe

Posted on April 21, 2024 | 1 comment

Want to upgrade your hair this summer

Looking for a full head of #hairextensions to help thicken, lengthen,  lowlight, highlight or just fancy a change?

Unlock Your Confidence: The Power of Hair Extension in Transforming Your Look”

First time clients can benefit from our exclusive offer at our trendy  dedicated Need a Hair Makeover Hair extensions and hair loss salon specialist salon. Need a Hair Makeover Specialist salon

 

With qualified friendly staff,  Head consultant with over 30 years experience,  16 different hair extensions techniques, state of the art equipment you will leave feeling great.

We also provide colouring services, hair treatments, bespoke wigs and toppers, chemical straightening, perms, facials, lashes, makeup and nails using specialist products for sensitive skin.

We work with all hair types, gender and age

Celebrities on Red carpets and magazines have normalised hair extensions. Hair Extensions have been a trending topic among many women on YouTube. It is arguable that the main reason for the popularity of hair extensions is that one can get instant gratification. That extension adds to the thickness and fullness of hair in a shorter period of time than waiting for hair to grow.

As a woman, confidence is in constant flux, I know we all have those days that we just feel great. Our skin is glowing, our eyelashes went on just right, and our hair is lying the right way. And then we have those weeks where we just feel like our look has passed its expiration date.

This summer mermaid curls are the look that is continuing to evolve throughout 2024. In addition to all the classics, we are seeing looser curls, wavy hairstyles and curling just the tips trending.

That means lots of gorgeous texture and body with less styling time. For ladies wanting these gorgeous textured look, we have some lovely curly hair extensions hairstyles that will make you the centre of attention.

So for some women this is a no-brainer. If their tired of a hair style and sick of waiting for their hair to get to the length they want, sick of chemicals, sick of thin lack lustra hair? then with over 16 different hair extensions techniques there is bound to be one technique that can safely help achieve their hair goal in a short time

  • Free colour match
  • Free refreshments
  • Free WiFi
  • Free friendly smile
  • Free WhatsApp Call 07367 431859

Book a consultation online now and get a 100% discount when you attend. Visit http://www.needahairmakeover.com.

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Start your own Nail Extension Business from Home in 7 days

Posted on February 27, 2024 | 1 comment

Become qualified in 3 days after completing your theory course.

Acrylic and gel nails are the flawless solution to chip-free, freshly polished nails that last for weeks on weeks. In today’s blog post, we will be explaining why now is the time to Set up your own Nail Extension Business.

Our CPD Nail Technician Course is the perfect launchpad to get you on your way to becoming a certified nail technician which can lead you to a number of different avenues within the nail extension industry from being able to successfully set up your own freelance nail business to being able to rent a station in a beauty salon to carry out nail treatments.

Contact us now for more info http://www.hairextensionstraining.academy or call 0203 535 6599

With the price of everything going up, every penny helps. Train to become a nail extensions technician and work from home or from a salon.

A Continued Professional Development Nail Technician course runs for in two parts and goes through the steps on nail artistry and the anatomical elements of nail care such as:

Part One: Theory Course 2 weeks

  • Health & Safety considerations & regulations
  • Hygiene & preparing the client, treatment room & trolley
  • Anatomy & physiology: structure of the skin, the structure of the nail
  • Nail diseases & disorders
  • Client consultations / contra-indications
  • Manicure & Pedicure
  • Marketing your Business

What is nail matrix? 

 

The nail matrix is the area where your fingernails and toenails start to grow. The matrix creates new skin cells, which pushes out the old, dead skin cells to make your nails. As a result, injuries to the nail bed or disorders that affect the matrix can affect your nail growth.

This will be completed as a home theory study with the help of our Virtual tutor.

There will be practical and written assignments which have to be completed in the students own time before attending the 3 day practical training course.

Part Two: 1 Day Practical Nail Course

  • This will consisit of working on a training hand where you will learn how to prepare the nails, apply nail tips, blend nail tips, the different nail shape, apply acrylic and shape, apply gel and cure, how to use electric and manual files, how to apply nail polish or gel and cure under UV Light. Working on live models.

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checkout our other courses at wwwhairextensionstraining.academy

Join our business startup group on whatsapp

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14 Popular Braiding Techniques in UK by Diane Shawe

Posted on December 15, 2023 | 1 comment



Braiding hair is an ancient practice that dates back thousands of years, with evidence of its existence in various cultures worldwide. The exact origins are challenging to pinpoint, but braids have been found in archaeological artifacts from ancient civilizations.

Braiding has stood the test of time due to its practicality, versatility, and cultural significance. It can serve functional purposes like keeping hair neat and organized, as well as aesthetic and cultural reasons. Different societies and periods have embraced braiding for its beauty and as a form of self-expression.

Today, it remains popular for its ability to create diverse hairstyles and reflect cultural identity Box braids: These are the most common type of braids. They are created by dividing the hair into square sections and then braiding each section. Box braids can be done with natural hair or with extensions.

Cornrow braids

 

Cornrows: Cornrows are a type of braid that is created by braiding the hair in three sections. They can be done on natural hair or with extensions. Cornrows are a popular protective style for black hair Cornrows are Narrow, tight braids close to the scalp, often created in straight lines or intricate plaits.

Twist braids

Twists: Twists are a type of braid that is created by twisting the hair into two or three sections. They can be done on natural hair or with extensions. Twist Braid also known as (Rope Braid) Two or three strands of hair twisted around each other to form a rope-like braid. Twists are a popular protective style for black hair.

Three-Strand Braid (Regular plaiting): The most basic form, created by crossing three strands of hair over one another.

Plait braids

 

French Braid: A style where the hair is gradually incorporated into the braid as it progresses, typically along the centre of the scalp.

 

Dutch Braid (Inverted French Braid): Similar to a French braid but with the strands crossed under rather than over, creating a raised, 3D effect.

Fishtail braids

Fishtail Braid: A two-strand braid where small sections of hair are crossed over each other to create a textured, fishtail-like appearance.

Knotless braids

Box Braids: Long, small, and square-shaped braids plaits that are often used to create long styles that can be worn up or down. Can be done as micro or jumbo plaits.

Braids with beads

Feed-in braids: These braids are similar to box braids, but the hair is not divided into square sections. Instead, the hair is braided strand by strand, and the extensions are fed into the braid as it is being created. Feed-in braids are often considered to be less damaging to the hair than box braids

Feed in braids

Knotless braids: Knotless braids are a newer type of braid that is becoming increasingly popular. They are created by braiding the hair without using knots. This means that there is less tension on the hair, which can help to prevent breakage

Waterfall Braid: A braid where sections of hair are dropped to create a cascading effect, resembling a waterfall.

Waterfall braids

Herringbone Braid (Fishbone Braid): A braid that consists of two strands, with small sections of hair crossed over to create a herringbone pattern.

Herringbone braids

Milkmaid Braid: Two braids wrapped around the head like a crown, creating a regal and elegant look.

Milkmaid braids

Micro interlocking braids

Using the interlocking method to start microlocs is great for fine textured hair or for those that desire the smallest version of microlocs

Versatility: The small size of microlocs often creates hundreds of locs, which means that the styling possibilities are almost endless.

Neatness: Microlocs maintained with interlocking will stay neater for extended periods of time, compared to retwisting, because the sections are smaller, which means less frizz at the roots.

Fullness: Microlocs generally result in at least 150-300 locs, depending on the size of your head and which size of microlocs you chose, therefore they will instantly create fullness and volume.

Micro interlocking braids

Crochet

You’ve probably heard of crochet braids, but how much do you really know about them? First things first, crochet braiding isn’t actually a ‘braiding‘ in the traditional sense, which is where some of the confusion around this style stems from.

Crochet braiding

Instead, it’s a process through which loose hair extensions are woven into cornrows using a crochet hook, giving the illusion of longer locks. The results are so natural looking that people won’t even suspect that you didn’t grow them yourself!

Other major advantages of crochet braid styles are that they take significantly less time to install compared to box braids (bonus!), and causes less strain on your scalp than sewn-in weaves, since the hair is looped onto existing braids. So, feeling inspired to take plunge? Then check out our favourite looks from Instagram, below!

These are just a few examples, and the world of braiding offers a wide array of styles, often influenced by cultural traditions and personal preferences.

 

Pros and cons of different braiding techniques

The pros and cons of different braiding techniques vary depending on the technique, but some general pros and cons include:

Pros:

• Braids can protect the hair from heat, humidity, and other environmental factors.

• Braids can help to stretch the hair, which can improve its texture.

• Braids can be styled in a variety of ways, which can give you a lot of versatility:

• Braids can be time-consuming to install and remove.

• Braids can be heavy, which can cause discomfort.

• If braids are done too tightly, they can cause hair breakage.

Which braiding technique is right for you?

The best braiding technique for you will depend on your individual hair type, preferences, and lifestyle. If you have delicate hair, you may want to choose a technique that is less damaging, such as knotless braids or twists. If you are looking for a style that is versatile and easy to maintain, box braids or cornrows may be a good option for you. Ultimately, the best way to decide which braiding technique is right for you is to talk to a hair stylist who can assess your hair and help you choose the best style for your needs.

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Note

Some photos have been accredited to the artist as stamped on the image. We take no responsibility if these have been plagiarised by the name of the artist listed on them

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The Triage Funnel: Straightforward 3 Step Process to Sell High-Ticket Offers by Diane Shawe

Posted on December 11, 2023 | 1 comment

 

Are you finding it difficult to effectively market high-ticket offers? Are you encountering challenges in generating fresh leads and scheduling strategy sessions for your high-ticket offers?

The success of your business selling high-ticket offers is contingent upon the number of qualified leads and sales calls you have.

I understand the frustration and disappointment that comes with being unable to sell  premium coaching, consulting, and live event offers, but if you read my latest book you will come to understand that there are several other industries that are looking for high ticket closers and appointment setters.

But that’s about to change.

If you’re interested in discovering how to attract a flood of qualified leads and ensure your calendar is filled with well-qualified calls, continue reading.

I have recently written a book that  specialise in guiding youin the world of triage selling high-ticket programs.

There are numerous approaches you can employ to create a sales funnel and sell your high-ticket offers.

However, in this article, we will focus on the Triage Funnel – a straightforward three-step process that delivers an abundance of qualified leads.

In fact, I personally utilised this method recently as well.

Advantages of the Triage Funnel include:

  • Streamlined funnel procedures with minimal moving components
  • No hassle of implementing an ascension model that requires starting with low-ticket offers and then transitioning to high-ticket ones
  • No more struggling to persuade people to make a purchase
  • Expedited phone conversations with interested prospects (within 72 hours)

Now, let’s delve into the three-step process of the Triage Funnel.

STEP 1: The right lead magnet: Crucial initial step

The initial stage of this funnel entails achieving two primary objectives through the utilisation of a lead magnet.

Firstly, it serves the purpose of generating leads. Although the objective itself may seem simple, it should be recognised as highly significant. The lead magnet effectively acquires vital contact information, namely the lead’s name and email address. Subsequently, this enables the provision of value-adding content, should it be deemed necessary.

Secondly, the lead magnet plays a crucial role in prospect qualification. It is imperative to avoid wasting precious time on unsuitable clients. Thus, the lead magnet must be meticulously crafted in a manner that only entices prospective clients who are the right fit. By addressing their specific problems within the lead magnet, they will develop a sense of being truly understood. Consequently, this approach will effectively attract individuals who are most likely to invest in your high-ticket programs.

As so wisely stated by Stephen Covey in his renowned literary work, The Seven Habits of Highly Effective People, one must first seek understanding and then aim to be understood.

The provided example presents a landing page featuring a lead magnet.

 

However, it should be noted that a lead magnet should not be confused with an e-book. While an e-book was previously defined as a downloadable PDF during the early 2000s, this is no longer the case.

In the image below, one can observe the presence of a lead magnet titled “Accelerate Sales Volocity by 25%” This showcases what potential clients you could attract  by using  AI bots and  a good landing page!

STEP 2: Take Advantage of offering Triage-Call on Your Thank You Page

Upon embarking on their journey into the realm of digital marketing, many individuals begin by developing their lead magnet and landing page. Upon the opt-in, they are directed to a “Thank You” page, which, as the name suggests, simply expresses gratitude without offering any additional content.

Upon closer examination, this page can be seen as an opportunity to engage the user.

As users opt-in and anxiously await their desired outcome.

Here’s a proposition:

Take advantage of the “Thank You” page by offering users an opportunity to schedule a brief triage call.

The triage call will only last 9 minutes.

The purpose of this call is to determine if you can effectively assist the prospect.

To accomplish this, incorporate relevant and captivating text onto the thank-you page, along with a video.

This video should cover the following points:

  • Firstly, inform users that their lead magnet will be delivered to their email within approximately 15 minutes. This will encourage them to stay on the page and provide them with an opportunity to schedule a Triage Call.
  • Discuss what they can expect from the lead magnet.
  • Address their issues and explain how this lead magnet will resolve them, ultimately leading them to schedule a triage call.

You may be questioning the decision to offer a 9-minute triage call instead of a 45-minute strategy call.

It is uncertain if you have encountered this scenario, but sometimes, a 45-minute strategy call can be wasted on the wrong prospect.

Time equals money, so why waste it on the wrong prospects?

Utilise a triage call to qualify prospects who are genuinely deserving of a 45-minute strategy call with you.

Implementing a triage call can boost your enrollment rate by 83%.

Consider employing interns or contractors to handle these triage calls.

Ensure that they possess the necessary expertise.

They should possess enough knowledge to determine whether you can solve the prospect’s problems or not. When executed correctly, approximately 40% of individuals will schedule a triage call.

If a strategy call were offered instead, only around 8 individuals would be able to be accommodated.

However, with a 9-minute triage call, you can connect with up to 40 prospects in a single day.

That is the true power of a triage call.

It is possible that 60% of individuals may choose to not schedule a triage call, and that is perfectly acceptable.

A prospect who is willing to schedule a triage call demonstrates enough interest to warrant a 45-minute strategy session.

What about the remaining 60%? Well, some individuals simply disregard them.

You can choose to do the same, or alternatively, you can add additional qualifiers to ensure that the prospect is the right fit and highly likely to make a purchase prior to reaching out to them.

Disable their lead generation until they catch up with you.

So if you generate 100 leads, 40 will book a 9-minute triage call; which is equal to 6 hours.

 

 

STEP 3: Follow up

Some individuals may choose not to schedule a triage-call, despite its effectiveness in identifying potential prospects. However, their lack of interest should not be immediately dismissed. There could be various reasons behind their hesitation, such as fear of the unknown or more pressing priorities. It is essential to remember that their circumstances are unknown to us.

Nevertheless, these prospects require careful nurturing. They are not easily convinced and will require additional effort on our part. Consistent communication through valuable content over several days or weeks is necessary. By doing this, we establish ourselves as experts, authoritative figures, and problem solvers. It is important however not to move into harassment mode, executives are busy people and are often juggling several balls in the air.

In some of these nurturing emails, it is advisable to include a Call to Action to prompt them to book a triage-call. When composing these emails, it is crucial to focus on addressing the prospect’s pain points and emphasis that help is readily available. We aim to convey that a different life is just one triage-call away.

On a separate note, it’s interesting to note that 73% of B2B marketers and sales leaders consider webinars as the most effective means of generating high-quality leads.

Unlock Your Remote Career Potential: Diane Shawe’s latest book, available on Amason, offers valuable insights and tips on Remote High Ticket Triaging and the best jobs in the field. Plan your biggest remote career with confidence and make informed decisions. Get your copy now and embark on a journey towards a successful remote career. #Triaging #RemoteJobs #CareerPlanning

Order your copy Now

 

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Unlock 14 Secrets to Attracting Hair Extensions, Hair and Beauty Clients in 2024 – Engage, Don’t Just advertise! By Diane Shawe

Posted on December 10, 2023 | 1 comment

Discover the secrets to attracting new clients for your hair extensions or salon business in 2024! Needahairmakeoverfranchise.co.uk reveals 14 powerful strategies to promote your services and why engaging potential clients is the key to success. Don’t settle for a bland advert – learn how to captivate and convert customers today!

In an era where the cost of living seems to be perpetually on the rise, individuals find themselves scrutinizing every expense. Among the luxuries that often face scrutiny are visits to hair and beauty salons. As disposable incomes shrink and budgetary constraints tighten, consumers are becoming more discerning about where they allocate their hard-earned money.

In this challenging economic landscape, hair and beauty salons must adapt to the shifting tides of consumer behaviour. It’s not just about providing exceptional services anymore; it’s about creating engaging experiences that resonate with clients and make them feel that their beauty regiment is a worthwhile investment.

Moreover, in an effort to alleviate financial concerns, salons need to explore innovative payment solutions, making it easier for clients to indulge in self-care without breaking the bank. Join us as we delve into the evolving dynamics of the beauty industry and explore strategies for salons to thrive in the face of economic uncertainties.

Discover effective strategies to attract new clients by engage potential clients is more effective than traditional advertising. Find out why.

1. Attract New Clients with a Special Offer

In order to prioritise the acquisition of clients while your training is still fresh, it is essential to offer an introductory promotion. This will not only help kickstart your business but also allow you to gain confidence in your new services through practical experience.

2. Organise a Competition or Raffle

As a means to generate interest from potential customers who may not currently have the financial resources available launching a competition or selling a raffle can excite potential entrée to see if they get luck.

Acquiring the contact information of prospective clients can prove to be highly advantageous. Additionally, exploring various avenues to establish a fruitful business relationship with them can yield fruitful results.

3. Show off Awards and Certificates

Seize opportunities to discuss hair extensions by utilising promotional materials. Display your achievement or award certificate, use mirror decals, and employ table talkers. Reposting our content on your Instagram is also a great way to stimulate conversation. It is important to give proper credit and tags when reposting our results or the work of other stylists.

4. Lead by Example

As a hairstylist, you are a source of inspiration for your clients. What better way to demonstrate the impact of extensions than by wearing them yourself? By doing so, you not only inspire your clients to try extensions, but you also gain a first-hand understanding of the specific type you are promoting.

5. Establish a Referral Program

Birds of a feather flock together. Your extension clients likely associate with friends and family who share similar interests. Consider implementing a referral program that rewards clients for recommending your services to their network.

6. Collaborate with Influencers

If you aim to expand your promotion beyond your immediate followers and network, partnering with local influencers can be immensely beneficial in boosting your visibility and brand recognition.

7. Engage in Conversations

Rather than adopting a pushy salesperson approach, focus on being a trusted advisor to your clients. If you genuinely believe that extensions would benefit a client, don’t hesitate to initiate a conversation about it. Both you and your clients will appreciate the open dialogue.

8. Promote Your New Service

Make sure to effectively showcase your new extension services on all the platforms where potential clients might be looking. This includes updating your social media bios and descriptions, incorporating relevant hashtags, optimising your website, and including the services on your price lists.

9. Offer Discounts, Vouchers, Gift cards and ways to pay

Everyone cannot resist a deal so make it easy for them to take you up on a deal in a variety of ways.

Use discount sites such as wowcher, groupon or shoppersdiscount.club to promote your services. These online websites have a long reach and are good for customer acquisition.

Offer staged payments so you could use sites such as Clearway, Klarna, Afterpay, or Balance. Some platforms are usually free to retailers or some request a monthly subscription. Some offer interest free or cashback to your potential customers.

The best way to combat and remove price barriers, turning browsers into buyers, increasing average order values and expanding your customer base.

Gift cards or vouchers can also attract third party customers to buy as present 🎁 So you could make it easy for parents, grand parents, spouses, friends or work colleagues to contribute towards a gift.

Given the visual nature of our industry, stunning photographs are a powerful selling tool. When scheduling appointments for extension clients, make sure to allocate time for photography. Remember that natural, indirect lighting produces the best results, and before and after pictures have a strong impact. We recommend using the app SplitPic or instagram features to showcase your transformations. Additionally, choose a background that is not distracting to ensure optimal visuals.

You could also send the client a complimentary photo on WhatsApp so they can update their Facebook or instagram image.

When posting your own before and afters online make sure you add your logo and contact number.

11. Host exciting events

Organise hair extension workshops, styling masterclasses, or even virtual consultations. Show off your skills and create a buzz in your community!

12. Collect client testimonials

Positive reviews and testimonials are worth their weight in gold. Ask satisfied clients to share their experiences to build trust and credibility. Don’t be afraid to get your mobile phone out and ask for a video testimonial! You client might surprise you!

12. Partner with local businesses

Collaborate with bridal boutiques, photographers, or event planners to become their go-to hair extension expert. Networking can lead to new clients!

13. Show your personality

Let your passion and personality shine through your brand. People connect with authenticity, so let them see the real you! Do a live video on tips and advice. Post it to reels, shorts and tictok

14. Stay up-to-date with trends

Hair extension styles and techniques evolve constantly. Keep learning and experimenting to offer the latest and greatest to your clients. Remember, promoting your hair extension business is all about building relationships and showcasing your unique expertise. By following these tips, you’ll attract new clients like never before!

In conclusion, the rising cost of living has placed financial strains on individuals, impacting discretionary spending, including visits to hair and beauty salons. As salon owners navigate this economic landscape, it becomes crucial to adapt and find innovative ways to attract clients.

Creating engaging experiences and establishing a welcoming environment are pivotal in retaining customer loyalty.

Additionally, simplifying payment processes can remove barriers that may deter potential clients. It is not just about the quality of service but also about the overall experience.

Salons that invest in client engagement strategies and convenient payment methods are better positioned to thrive in challenging economic times. Let us join hands in reshaping the beauty industry, making it more accessible and enjoyable for everyone. Visit your local salon today and experience a blend of beauty, comfort, and convenience.

Let’s make 2024 your best year yet! 💫✨

Checkout our Franchise Discovery days around the UK https://www.needahairmakeoverfranchse.co.uk

#HairExtensions #SalonLife #NewClients #BeautyIndustry

Join our franchise discover days at need a hair makeover

 

 

 

 

 

 

 

 

 

 

 

 

 

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