Category Archives: business directories

Specialist Salon vs. General Salon: Which Model Wins in Today’s Market?

In a competitive beauty industry, salon owners face a criti Ical decision:
Do you aim to serve everyone, or do you specialise and dominate a niche?


As the founder of Need a Hair Makeover®, an award-winning Specialist Hair Extensions and Hair Loss Salon Franchise, I’ve seen both models up close — and the difference is striking.

If you’re thinking of opening your own salon or investing in a franchise, this direct comparison will help you choose the best path forward.


🏪 General Salons: The Jack-of-All-Trades Model

✅ Pros:

Serves a broad customer base
Familiar to most consumers
Easier to staff with general stylists
Variety of services from cuts to colours


❌ Cons:

High competition — every high street has one
Harder to stand out or build loyalty
Lower average spend per client
Must constantly discount to attract footfall
Vulnerable to economic downturns


💼 Specialist Salons: The Expert-Focused Approach

A Specialist Salon focuses on solving a specific, high-impact problem — such as hair loss, extensions, or textured hair care.

At Need a Hair Makeover®, we cater to clients with hair loss, thinning, breakage, or post-chemo recovery, providing non-surgical solutions and instant confidence restoration. That changes everything.

✅ Pros:

High demand + low competition
Premium pricing model
Customers seek expertise, not just convenience
Easier to build a reputation and attract press
Supports specialised services, training, and innovation
Attracts loyal, high-value clients with ongoing needs

❌ Cons:

Requires specialist training (we provide this)
Must be positioned correctly in marketing
May limit walk-in traffic if not branded well


📊 Real Talk: Which Model Wins?

Factor General Salon Specialist Salon

Profit Margin Moderate High
Customer Loyalty Medium Very High
Ease of Startup Easy Supported via franchise
Market Saturation High Low
Scalability Moderate High (if franchised)
Marketing Edge Weak Strong — you’re solving a problem

💡 Verdict: In today’s economy, specialists win. The market craves experts — not generalists — especially when it comes to confidence, appearance, and identity.



🧩 The Gap in the Market

There are millions of people in the UK experiencing hair loss due to:

Alopecia
Chemotherapy
Hormonal changes
Stress
Ill health and medication
Hair damage from styling

Very few salons are trained or equipped to help — let alone in a dignified, professional, specialist setting.

That’s the gap. That’s the opportunity. People don’t just want creams and lotions, they are looking for instant gratification that makes them look normal and improves there self esteem.

🚀 Why We Chose the Specialist Franchise Model

Need a Hair Makeover® started from a personal experience of hair loss and evolved into a brand that empowers others — from clients seeking transformation to franchisees ready to own a purpose-led business.

Our model includes:
Full CPD-accredited training
Salon setup support
Product sourcing and supply chain access
Ongoing marketing and business coaching

We help you own your zone of genius — not compete in a race to the bottom.

📥 Ready to Step Into a Niche with Power?

🔓 Request and Download the franchise brochure:
👉 https://needahairmakeoverfranchise.co.uk

🎥 Watch our video
https://youtube.com/shorts/E2_xC_wGwu0?si=G11x23-AWQGJ5Uia

✍🏽 Final Word

Being a generalist may feel safe, but the future belongs to specialists.
In a world full of salons, it pays to be the one salon that truly solves a problem.



📣 Let’s Talk

👉 Interested in launching a specialist salon franchise?
👉 Curious about the real costs vs. benefits?
👉 Want to stand out in a saturated industry?

Message me or apply online — your expert salon journey starts here.

#HairExtensionsFranchise #HairLossSalon #SpecialistSalon #SalonStartup #DianeShawe #FranchiseWithSupport #BeautyBusinessUK #SalonOwners #HairLossHelp #AwardWinningSalon

Why traditional hairdressing is losing ground

Most standard salons are not equipped or trained to meet the growing demand for hair loss support.

With their focus still on aesthetics, they often overlook the deep emotional and physical toll hair loss can bring. Clients facing hair thinning, alopecia, traction damage, or post-chemotherapy loss need more than a good blow-dry—they need specialists.
And this is where Need a Hair Makeover Specialist Salon Franchise steps in.

A Specialist Salon for a Specialist Market

At Need a Hair Makeover, they specialise in non-invasive, confidence-restoring hair loss disguising techniques:

Hair toppers, toupees, lace frontals, bespoke wigs, 18 integration hair extension systems and infrared and laser hair regrowth theraphy.

Customisable treatments for traction alopecia, hormonal hair loss, and post-chemo recovery

Ongoing care and support for long-term client relationships and producing supportive documents for insurance claims for cranial prostheses.

There approach is holistic, empathetic, and highly profitable—with specialist services clients are actively seeking but struggling to find in conventional salons.

Who We’re Looking For

We’re seeking passionate individuals and salon owners who want to:

Be part of the £88 billion hair loss solution economy

Offer transformational services that change lives

Join a proven brand led by industry pioneer Diane Shawe, an award-winning hair loss specialist, entrepreneur, and published author

Whether you’re an existing salon looking to expand or an entrepreneur ready for your next big move, this franchise opportunity is your gateway to a high-impact, future-proof business.

Treating thin, balding or damaged hair

Act Now: The Demand is Growing Daily

With waiting lists growing, regions being reserved, and awareness accelerating post-pandemic, now is the time to act. We offer full training, brand support, client acquisition tools, and a turnkey business model tailored for long-term success.

Register your interest today and secure your exclusive territory before it’s gone:
Have a quick chat at https://brochure.needahairmakeoverfranchise.co.uk or request more info at Franchise Association

For those ready to evolve, expand, and truly make a difference—Need a Hair Makeover is your next step.

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Eyes that Wow Step-by-Step Guide to 6 mesmerising eyeshadow styles by Diane Shawe

More and more women are wearing lash extensions, but how can you make your eyes pop more by using eye shadow?

In this blog we will explore 10 different eye shadow application style and demo 6 in our video.

You don’t necessarily need to be a professional makeup artist to create eye shadow applications. With practice and some basic knowledge of colour theory and blending techniques, anyone can learn to apply eye shadow effectively.

There are plenty of tutorials, guides, and resources available online to help you improve your skills.

Here are ten different eye shadow application styles:

1. Natural/Everyday: Soft, neutral shades applied lightly for a subtle, everyday look.
2. Smokey: Dark shades blended around the eyelid and crease for a dramatic, smokey effect.
3. Cut Crease: A defined line created in the crease with a lighter shade on the lid and a darker shade above the crease.
4. Halo: Dark shades on the inner and outer corners of the eye with a lighter shade in the centre of the lid, creating a halo effect.
5. Gradient: Colours blended seamlessly from light to dark or from one colour to another, creating a gradient effect.
6. Winged or cats eyes: Eye shadow extended outward and upward, mimicking the shape of a winged eyeliner.
7. Pop of Colour: Neutral shades with a bright or bold colour applied to the inner corner, lower lash line, or centre of the lid for a pop of colour.


8. Cut-Out: Negative space created by applying eye shadow in a specific shape or pattern, leaving some areas bare.
9. Graphic: Bold, geometric shapes or lines created with eye shadow for a high-impact, artistic look.
10. Glitter/Cut Glitter: Eye shadow with glitter applied all over the lid or concentrated in specific areas or applied with a precise, cut-crease technique for added sparkle.
https://youtu.be/LT74vDc9dW4?si=pvs4h4jH-PBKq62V

Business Opportunity

Are you someone who has a passion for hair?
Do you like to help people look good and maintain self-confidence?

Do you love doing makeovers?

Would you be interested in using your passion to set up an exclusive hair extension and hair loss specialist salon?

Then you’ll find a massive opportunity here at Need A Hair Makeover Franchise!


For many people in Britain and throughout Europe, hair loss, thin hair, and damaged hair are major problems. You can help them to get all the help that they need for a full-on hair makeover with the simplest of solutions.

A service that is massively in demand across the United Kingdom. From Glasgow to Bristol, Liverpool to Watford London to Paris

This is a genuine business opportunity with a proven chance of success. You don’t need to be qualified in hair extensions as full training is provided. If you would like to know more about the franchise and would be interested in setting up your own specialist salon for the long-term, you can request a brochure today. Help available with raising finance.

Franchise Opportunity http://www.hairextensionsfranchise.com

Training: http://www.hairextensionstraining.academy

Salon: http://www.needahairmakeover.com

Instagram @needahairmakeover


“Elevate your makeup game with our latest tutorial series! From subtle daytime glam to bold nighttime looks, we’ve got you covered. Dive into our step-by-step guides and master 6 stunning eye shadow styles that’ll have you feeling like a pro in no time! 💫

#MakeupMagic #EyeShadowMasterclass #GlamSquad #hairextensions 

Unmasking the Underground World of Food Delivery Apps: A Shocking Investigation by i

Inside the Thriving Black Market for Illicit Deliveroo of Uber Eats and Just Eats Drivers

A delivery driver hands over your takeaway on a Friday night but you probably don’t give the exchange too much thought.

The convenience of food delivery apps like Deliveroo, Uber Eats, and Just Eat has revolutionised the way we order meals, but a dark underblly exists within the industry. Our blog post delved into the illicit black market of rented accounts, shedding light on the potential risks of unknowingly opening your door to substitute drivers. The investigation carried out by i revealed a concerning trend of individuals bypassing the rigorous vetting process by renting profiles, raising questions about the safety and security of customers. As you place your next food delivery order, it’s important to be aware of these challenges and consider the implications of who may be delivering your meal. Stay informed and vigilant in utilising these services to protect yourself and your family because the truth is you don’t really know who you’re opening your front door to.

An i investigation has uncovered a growing black market for renting accounts on apps including Deliveroo, Uber Eats and Just Eat, with more than 100,000 people subscribing to Facebook groups where people can rent, buy or sell profiles in the past three years.

Your food may have been dropped off by a ‘substitute’ rider, someone who has rented a profile on an app from another worker without having to register and will likely have avoided the strict vetting process official riders undergo.

It is a loophole that can be exploited by those who would fail a criminal background check or are in the country illegally, with activity on the Facebook groups, seen by i, indicating the majority of people wishing to rent out a profile on an app do not go through any level of vetting and do not meet the legal criteria to work in the UK.

Three women’s rights groups said they were concerned by the findings of i‘s investigation and warned that women were being put at risk of violence and sexual harassment by the practice of allowing substitute drivers to be effectively untraceable

They also fear that if an official account holder is blocked from using an app because of a complaint, they can go onto rent another account anonymously through the Facebook black market.

Andrea Simon, director of the End Violence Against Women Coalition (EVAW), urged the “multibillion pound corporations” to take urgent action and invest in making their services safer for women

“We also know women don’t usually report this kind of harassment for many reasons – including safety concerns when a perpetrator knows where you live, or the fear of not being believed or taken seriously,” she said.

There are also concerns that some substitute workers are being exploited by traffickers and gangs in breach of the Modern Slavery Act. One expert said that the UK’s “hostile immigration environment” is pushing people into precarious work and that more scrutiny should be on Government policy and the business model of food delivery companies.

Inside the thriving black market

Official delivery workers are also frustrated by the practice, arguing that undocumented migrants are willing to take the poorest paying jobs, which impacts efforts to campaign for better pay and working conditions from the food delivery giants. One union representative claimed the firms are exploiting both sets of workers for profit.

Zamir Dreni, a spokesperson for another union, the App Drivers and Couriers Union (ADCU) told i the “majority of workers are good people” but there is “this loophole that allows some bad people to come through.” “They are not vetted so they could do anything,” he added.

Food delivery giants not only know about the use of substitutes, but advertise it as a perk, saying it gives riders greater flexibility. Just Eat used to promote their scheme as “one of the many positives” of working with the company, but removed this line from its website following i’s investigation.

Currently none of the companies ask for a record of who a substitute rider is but i understands that Deliveroo is now committed to doing so in the future. Uber Eats and Just Eat did not say if they would also take similar action when asked.

There are 4.7 million gig economy workers in the UK, with figures for Deliveroo and Uber Eats in recent years suggesting the two companies have more 120,000 riders between them. Just Eat has under 2,000.

But firms are facing pressure to close this loophole entirely or to enforce stricter rules to ensure background checks are properly carried out. The Home Office said it already had agreements in place with delivery companies to strengthen recruitment and vetting processes and that it was working to crack down on “enablers of illegal migration”.

All three of the food delivery giants currently put the responsibility of background checks for substitutes on the rider who is officially registered to an account.

Deliveroo, Uber Eats and Just Eat all use specialist companies when they need to vet new riders. Once verified, they are permitted under employment law to give a substitute worker access to their account to carry out jobs on their behalf.

The companies do not extend the same resources to a person wishing to hire a substitute, however Deliveroo does offer some money towards the cost of a background check.

One prospective renter ran into problems with their background check and returned to the group asking to rent an account instead© Provided by The inews

Analysis by i shows demand for renting delivery app profiles through Facebook is growing. One such group has gained almost 28,000 members in less than 18 months.

People using these Facebook channels to find work can pay an up-front deposit and a weekly rental fee, which is usually between £70 to £100 a week, to get a rider account. Buying a profile is less common, with some fetching up to £5,000. There are no caps on how much a rider can charge but the rules state they must pay the courier.

A substitute rider operating in the black market is vulnerable on a number of levels. For example, they are required to hand over large sums of money up-front and they are reliant on the account holder honouring their agreement and transferring their earnings whether they are renting or have bought the profile.

The delivery companies said they are working with the Government to improve issues around substitute riders. They added that they have a “zero tolerance approach” towards those who are in breach of their legal obligations when working or who harass or harm customers.

INSIDE THE GROUPS

A rider receives a job, usually transporting food from restaurants and shops to people’s homes, through an app on their phone.

i spoke with eleven people looking for a substitute delivery app account on Facebook. All of them said they were undocumented migrants – people working in the UK illegally.

One man explained that he came to the UK on a tourist visa. He said: “I am a person who does not have papers, and now I am disabled, without work, without [a] residence, without money.”

“I have spent a lot of time and a lot of money in the Home Office and they always ask for proof and proof, I deliver it and they reject me”

Download a copy from amazon kindle

Download a copy from amazon

Others claimed they had worked legally before but had then been hit by administrative delays when they renewed their paperwork and had to find a way to keep earning money.

An Algerian man, who was looking for an account in north London, told i changes to immigration rules had confused him and his paperwork had expired. He said he is unable to pay for a solicitor to help so has turned to free sources of assistance while he tries to find work for the delivery apps through the black market. “I [have] been to the Citizens Advice bureau last week and they are going to help me and I’m waiting for a letter from HM Revenue.”

“My problem is I’m waiting for my share code [proof of right to work] from [the] immigration office because I had an old residence permit.”

He says when the UK left the EU, he didn’t realise this would mean he needed a new permit.

“I didn’t know. I sent a letter to the Home Office and they asked me for proof [of work] from 2010 to 2020. I don’t have the money to get a solicitor… I’m too old to chase all the companies I was working at [as] most of them have closed down.”

i identified 15 groups operating on Facebook that were trading profiles on delivery apps. The largest had almost 28,000 subscribers, while at least four others had more than 10,000 members. While not every person in these channels will be looking to trade an account, and some could be fake profiles, i excluded groups that had fewer than 200 people in them, were not active, not UK-focussed or did not have a large number of recent requests.

Most of these groups were created in 2023, but all were made in the last three years and had more than 100,000 members combined.

The practice is gaining in popularity. i analysed the date members joined the largest page and found a steady increase in the last few months.

It’s impossible to know how many riders use a rented account but anecdotally, official delivery workers complain that it is happening in large numbers.

One said: “A lot people here in Essex are renting. Most of them are here illegally with no visa in the UK. I don’t know how the police in the UK don’t check.”

Facebook removed all of the pages flagged by i. The platform’s rules do not permit listings that promote the sale of digital accounts.

WOMEN’S SAFETY

Official workers, substitutes and customers described incidents where riders had “flirted” or sexually harassed customers, which had led to complaints and the accounts they were using being shut down.

Becca* ordered groceries using her Deliveroo app when she caught the flu earlier this month. She opened the door in her pyjamas, not expecting to be out of her sick bed for long.

The rider checked her ID because she bought paracetamol but she claimed he stared at it for an unusually long time, to the point that she began to feel uncomfortable.

As he eventually handed her the bags, she said he came towards her to the point she felt forced to lean back.

“Then he said to me ‘beautiful girl, lovely girl’, and was leaning in,” she recalled.

Becca said, as a woman in her twenties who lives alone in London, she froze and felt panicked. She said she managed to shut the door, but that he quickly knocked again claiming he’d dropped his keys in one of the bags. He attempted to come into her flat but was interrupted when a friend entered the room. He then left.

“I haven’t reported him as I’m afraid because he knows where I live,” she said. Becca hadn’t checked if he matched the rider’s photo on the app but said knowing he may not be registered with Deliveroo was “a terrifying thought”.

Becca said: “It’s concerning because they can essentially do what they want without any repercussions. I can’t really do anything to stop it or prevent it from happening.”

“He said to me ‘beautiful girl, lovely girl’, and was leaning in”

*Becca, who was sexually harassed by a Deliveroo rider

She’s not the only one to have had an inappropriate experience with her rider. A search on X, previously known as Twitter, shows more than 20 posts from people complaining to UberEats, Deliveroo or Just Eat. While i has been unable to independently verify each complaint, some people provided screenshots as evidence.

One woman messaged Deliveroo to complain about being sent a message calling her “sexy”, as well as a winky face emoji and a smiling, devil horns emoji.

Another complained about a rider sending her his number after trying to flirt with her on the app about her appearance.

Jamie Klingler, co founder of social justice group Reclaim These Streets, told i she had a male Uber Eats rider arrive at her front door when the app had shown a woman would be delivering her food. She reported it but got an automated response.

“We shouldn’t have to worry if our delivery driver might use our addresses to scope our homes for burglaries or worse use our addresses to harass and stalk us; but it is a real concern. And when your delivery driver isn’t the person whose picture you have been supplied, it breaks the little social pact of agreement that they will deliver the food never to use our address in the future.

“We all know that there is calculated risk in sharing any of our personal data, but those risks go up exponentially if you are a woman living alone, but are we not meant to use services that can help our efficiency or convenience out of fear?”

Kay Wesley, deputy leader of the Women’s Equality Party, said: “This is clear evidence that men are abusing the system and that as a consequence women are facing sexual harassment and are feeling unsafe in their own homes.

“There are also risks for drivers… A system that allows this scale of abuse is clearly failing, this simply isn’t good enough.”

It’s not just women who have expressed concerns. One man contacted UberEats after having a male rider turn up despite a woman’s photo being on the account.

He wrote: “@UberEats twice now your drivers don’t much [match] the photos. This makes me feel unsafe. Drivers are using women’s accounts. You clearly have a safety loophole.”

EXPLOITED AND TRAFFICKED

There are concerns some of the substitute riders are being trafficked into the UK with promises of legitimate employment, only to find themselves trapped in a cycle of debt and threats.

One rider was helped by anti-trafficking charity, Hope for Justice. Daniel*, speaking through the charity, said he had paid nearly £15,000 to traffickers who moved him from South America to the UK with the offer of a well-paying job in construction.

When he landed in the UK, this promised job failed to materialise and his traffickers demanded more money. They made him work for a leading food delivery service, with them pocketing his earnings. They threatened his family if he refused to do what they said and beat him.

“The more I paid these men, the debt would just increase,” he said. “We were really scared.”

“My wife was taking my son to school and she was stopped by one of them and they told her ‘tell your husband not to tell anyone anything, not to open his mouth or to share any information, or the worst will happen.’”

It’s difficult to know how common it is for trafficking victims to be made to work under a different person’s account on a food delivery app.

Adam Hewitt, from Hope for Justice, told i that while the big delivery apps have published measures to tackle modern slavery because they know it is a high-risk industry for this type of crime, more needs to be done.

Some of the current measures the delivery firms say they use to protect against modern slavery include identity checks on riders who sign up with them directly and monitoring accounts for suspicious behaviour. Deliveroo, Uber Eats and Just Eat all feature commitments to tackling modern slavery on their websites.

“The more I paid these men, the debt would just increase… We were really scared.”

*Daniel, a trafficking survivor who was made to work for a gig economy app delivering food

Mr Hewitt said: “We have seen cases of criminal gangs who exploit vulnerable people through forced labour using fake profiles on delivery apps, so they get the money from their victims’ work.

“Real-world evidence from trafficking victims we support shows us that the companies are not all doing enough.”

It’s something other riders have noticed too. One man, who has an official delivery account, claimed there is a channel of people coming to the UK to work on Deliveroo and Uber Eats from South America.

“They are promised by other riders from [South America] who are already here.. that once they get here they will be given a delivery platform account so they can start making money straight away but it will cost them £5,000.”

There are not just concerns for those who have been trafficked into these jobs. Some campaigners say the UK’s immigration rules have created a “hostile environment” for people who can’t prove they have a right to work in the country by blocking their access to public services and pushing them into poverty.

Dr Ella Cockbain, an associate professor at University College London who researches human trafficking, smuggling and exploitation, told i: “The UK government’s hostile environment policies make life incredibly difficult for people who don’t have the legal ‘right to work’ or recourse to public funds.

“How else do we expect them to survive other than working in the margins of the labour market? But there, they are likely at greater risk of labour exploitation.”

She added that “people working in the gig economy need better rights and protections, but rather than blaming irregular migrants desperately trying to earn money to survive through account sharing, we should be focusing on companies that make huge profits off exploitative business models and a government that does too little to protect precarious workers”.

HOW THIS IMPACTS OTHER DELIVERY WORKERS

Delivery workers who are directly signed up to the apps said it is not just substitute riders who secured accounts for rent on the Facebook black market who are being exploited.

Many argue the food delivery app companies have deliberately turned a blind eye to undocumented workers because it makes it hard for riders to, as a group, push for higher earnings.

Zamir Dreni, a spokesperson for another union, the App Drivers and Couriers Union (ADCU) has alleged that: “This is the loophole [Uber Eats, Deliveroo and Just Eat] have created to benefit themselves because these guys are illegal. They will take anything given. They won’t raise their voice, they won’t put in a complaint.”

The three companies said they take background checks and lawful working seriously and reject any claims of unduly benefiting from the substitute system.

Some riders i spoke with say those who rent accounts are “desperate” to earn so they do not want to take the financial hit of striking for better conditions and are also willing to pick up the worst paid jobs.

David* said: “They take all the cheap orders so the delivery platform can see they can offer less and less money. Even those as low as £2.80 for a three mile job.”

Another named Elliot* accused some of those working illegally of stealing food from pick-ups to save money and said he was frustrated at those who don’t pay tax and ride without insurance.

Gig economy workers have been striking for better pay, improved working conditions and to be seen as employees rather than self-employed contractors.

Substitution is a key aspect of self employment and is common among contractors but the Independent Workers’ Union of Great Britain (IWGB) said the substitute scheme was used by gig economy companies to strengthen their case that riders are self-employed rather than employees.

This is something Uber Eats, Just Eat and Deliveroo have strenuously denied and argued that riders want to work with this flexibility.

Deliveroo uses facial recognition technology to confirm the identity of account holder riders and will be rolling this out to include substitutes once they have created a register for rented accounts. Uber Eats asks riders to submit photos of themselves for verification at different times, but does not require photo verification of substitutes.

In November last year (2023) , Uber Eats, Deliveroo and Just Eat were told by government officials to implement stricter controls on substitute accounts.

In response to i’s findings, a Home Office spokesperson said: “We have led engagement with these companies to end the use of unverified substitution. An agreement is already in place for businesses to strengthen existing recruitment and vetting processes, and we will continue this work to stamp out enablers of illegal migration, and prevent unacceptable exploitation of workers.”

The three food delivery giants said they were aware of concerns around the issue of substitution.

A Deliveroo spokesperson said the company takes a “zero tolerance approach” towards any rider in breach of their legal obligations when working with the company. They said the firm will immediately cease working with any rider found to be without the right to work in the UK.

“We take our responsibilities extremely seriously. We have introduced facial recognition technology which will help to counter any abuse on the platform and we are strengthening this in the coming months. We will continue to work in close collaboration with the Home Office to support efforts in this area,” they said.

“The safety of our customers is our top priority and Deliveroo has a zero-tolerance policy in place to deal with any harassing, discriminatory, or offensive behaviour. If we become aware of reports of this nature they are immediately escalated, we will work with the authorities to fully investigate if necessary, and cancel that riders’ Deliveroo account to prevent them from working with us again.”

An Uber Eats spokesperson said: “We understand that there are concerns around this issue, and we are working closely with the government and want to find a solution. All couriers who use the Uber Eats app must pass a criminal background check, be over the age of 18 and hold a valid right to work in the UK. Any courier that fails to meet these criteria will lose access to the app.”

A Just Eat spokesperson said: “At Just Eat, we have high standards and a robust criteria in place for couriers delivering on our behalf. This includes ensuring couriers are over the age of 18, carrying out basic criminal checks (DBS), and making sure they have the right to work in the UK.

“Under the UK’s employment law, self-employed independent couriers have the legal, unfettered right to use a substitute. Legally, this means the courier account-holder is responsible for ensuring their substitute meets the necessary standards to deliver on our network.

“If we find that our high expectations are not met, we will immediately take action, including removing couriers from our network.

“We are working closely with policymakers and others in the industry to develop solutions which ensure couriers substituting their work do so safely in accordance with the law.”

*Some names have been changed

Source https://www.msn.com/en-gb/news/world/inside-the-thriving-black-market-for-illicit-deliveroo-uber-eats-and-just-eat-drivers/ar-BB1jXFEC

© Provided by The i

Get a copy of #DianeShawe latest ebook. Visit available on #amazon #amazonkindle and #googlebooks https://www.amazon.co.uk/stores/Diane-Shawe/author/B0052WG8V6?

 

 

 

 

 

 

 

 

Start your own Nail Extension Business from Home in 7 days

Become qualified in 3 days after completing your theory course.

Acrylic and gel nails are the flawless solution to chip-free, freshly polished nails that last for weeks on weeks. In today’s blog post, we will be explaining why now is the time to Set up your own Nail Extension Business.

Our CPD Nail Technician Course is the perfect launchpad to get you on your way to becoming a certified nail technician which can lead you to a number of different avenues within the nail extension industry from being able to successfully set up your own freelance nail business to being able to rent a station in a beauty salon to carry out nail treatments.

Contact us now for more info http://www.hairextensionstraining.academy or call 0203 535 6599

With the price of everything going up, every penny helps. Train to become a nail extensions technician and work from home or from a salon.

A Continued Professional Development Nail Technician course runs for in two parts and goes through the steps on nail artistry and the anatomical elements of nail care such as:

Part One: Theory Course 2 weeks

  • Health & Safety considerations & regulations
  • Hygiene & preparing the client, treatment room & trolley
  • Anatomy & physiology: structure of the skin, the structure of the nail
  • Nail diseases & disorders
  • Client consultations / contra-indications
  • Manicure & Pedicure
  • Marketing your Business

What is nail matrix? 

 

The nail matrix is the area where your fingernails and toenails start to grow. The matrix creates new skin cells, which pushes out the old, dead skin cells to make your nails. As a result, injuries to the nail bed or disorders that affect the matrix can affect your nail growth.

This will be completed as a home theory study with the help of our Virtual tutor.

There will be practical and written assignments which have to be completed in the students own time before attending the 3 day practical training course.

Part Two: 1 Day Practical Nail Course

  • This will consisit of working on a training hand where you will learn how to prepare the nails, apply nail tips, blend nail tips, the different nail shape, apply acrylic and shape, apply gel and cure, how to use electric and manual files, how to apply nail polish or gel and cure under UV Light. Working on live models.

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How to Navigate your Education and Carer in the Age of A I by Diane Shawe

In the fast-paced world influenced by AI, staying informed about industry trends is crucial.

I would like to introduce Diane Shawe’s latest book “The Skill Renaissance” A I impact on education and the future of work as an essential companion for any student entering the job market, offering a roadmap to success in the era of AI disruption. It not only empowers you with knowledge but also provides actionable steps to thrive in a skill-centric future

In “The Skill Renaissance,” the author Diane Shawe has masterfully crafted a must-read for anyone seeking a nuanced understanding of how to incorporate AI constructively into their life and future. This book transcends traditional boundaries, offering valuable insights applicable to a diverse audience. Here’s why it’s a must-read:

  1. Accessible Language and In-Depth Content:

– The author strikes a perfect balance between accessibility and depth. Complex concepts related to AI are explained in a language that resonates with readers across different backgrounds, making it an inclusive read for both educational, tech enthusiasts and those less familiar with the subject.

  1. Practical Guidance for Skill Development:

– One of the book’s strengths lies in its ability to provide practical guidance on skill development. Whether you’re a student, a professional looking to upskill, or someone contemplating a career shift, the book offers actionable steps to harness the power of AI in enhancing your skill set.

  1. Real-World Case Studies:

– The inclusion of real-world case studies enriches the narrative, providing tangible examples of individuals and organisations successfully incorporating AI into their lives and work. These stories serve as inspiring benchmarks for readers looking to emulate constructive AI integration.

  1. Versatility for Various Audiences:

– What sets this book apart is its versatility. It’s not confined to a specific demographic. Whether you’re a educator exploring how to incorporate AI as a teaching or learning tool, a student navigating the education system, a professional seeking career growth, or an entrepreneur exploring innovative strategies, the book caters to a diverse audience with relevant and tailored insights.

  1. Futuristic Vision without Overwhelming Complexity:

– The book paints a futuristic vision of a world influenced by AI without overwhelming the reader with technical jargon. It navigates the complexities of AI’s impact on education and work with a forward-looking perspective, encouraging readers to envision and prepare for a skill-centric future.

  1. Holistic Approach to Personal Growth:

– Beyond its focus on AI, the book takes a holistic approach to personal growth. It emphasizes not only the development of technical skills but also the cultivation of critical thinking, adaptability, and creativity – attributes that will be invaluable in an AI-driven landscape.

  1. Relevance to Evolving Industries:

– For professionals in rapidly evolving industries, this book is a beacon of relevance. It doesn’t merely highlight the importance of AI; it demonstrates how industries are transforming and how individuals can proactively engage with these changes to stay ahead in their respective fields.

  1. Ethical Considerations and Responsible AI Use:

– The book doesn’t shy away from addressing the ethical considerations surrounding AI. It encourages readers to approach AI integration responsibly, fostering a sense of ethical awareness that is increasingly vital in our technologically advancing world.

  1. Self-Awareness and reflection

– This book also tackles how AI could enhance students self awareness and reflective practices, gaining insight into mental health and well being.

In conclusion, “The Skill Renaissance” transcends being a mere guide; it’s a roadmap for personal and professional empowerment in the age of AI. With its inclusive approach, practical insights, and futuristic vision, this book stands as an indispensable resource for anyone seeking to navigate and thrive in the evolving landscape shaped by artificial intelligence.

This book keeps you abreast of the latest developments, ensuring you can adapt and align your skills with the changing demands of your chosen field.

You can get your copy online from Google books or Amazon Kindle. Just search for Diane Shawe and you will find all her publications listed.

Need a Hair Makeover Top Hair Extensions and Hairloss Salon Reaches Finalists for the 2023 Great British Hair & Beauty Awards

Need a Hair Makeover Franchise Opportiunity

Following the success of The Hair & Beauty Awards in Scotland, England, Northern Ireland and Wales, Creative Oceanic named the 2023 finalists for The Nation’s Hair & Beauty Awards in 2023.

Diane Shawe owner of Need a Hair Makeover Hair Extensions & Hairloss Specialist Salon states “To be named as a finalist highlights how hardwork and commitment can pay off. With hundreds of capable candidates for each category and a panel of judges looking at the finer details, just to make the shortlist is an outstanding achievement. What also makes it more important is the fact that we have also had to deal with a pandemic and closure.”

The 3rd Official Nation’s Hair and Beauty Awards 2023 are an exclusive celebration of the hair and beauty gurus that operate in this country. Following the overwhelming response from the public and the phenomenal number of nominations received, the full list with finalists from across Great Britain has been revealed.

“HARD WORK REALLY PAYS OFF” STATES DIANE SHAWE

The glamorous ceremony will take place in September 2023 and will celebrate professionals known for their perfection that have gone above and beyond in the salon and made a real difference in the industry with their excellent services.

The elegant event seeks to acknowledge and honour talented individuals, teams, and salons, whose sole aim is to provide their customers with innovative services and treatments that really work, improving their appearance and confidence.

Top beauticians, hair extensions, consultants, hairstylists, freelancers, and barbers, amongst others, will gather together to celebrate their achievements and their efforts that are put in daily to leave their customers with the best of impressions. The black-tie ceremony promises to be one of the most memorable celebrations in the industry’s calendar this year, with many accolades ready to be presented to the deserving winners.

A spokesperson for The Great British Hair and Beauty Awards said:  “We would like to thank the public for their participation in our nomination process.

The Hair and Beauty Awards have become a stable event over the years and even after covid aim to showcase those who have shown great commitment, professionalism, creativity, and care for the client. Therefore, we are so excited to host the third Great British Hair & Beauty Awards 2023″.

Diane Shawe finalist in salon Awards 2023
Diane Shawe

Diane goes on further to state that “No matter who you are, your background, culture, age or gender, when you have problems with your hair, you want a non invasive quick solution to the problem which can help with ones own self esteem when you feel at your most vunerable. Even those who just simple want a makeover for a wedding, special occasion, work or for personal reasons can be helped”

The Hair and Beauty Awards state that “We hope to provide a platform to thank and appreciate the work of the professionals who have pushed the boundaries in a difficult time and had the continuous support of their customers.

“We wish all the finalists the best of luck.”

Hair Extensions Salon of the Year Midlands

Benjamin Ryan Hair (Birmingham)

Beaut Extensions (Mansfield)

Mychelle Caroline Hair (Brigford)

Victoria Hallam Hair Salon – Mansfield (Mansfield)

The Venu Hair Studio (Nottingham)

Too Perfect Hair Extensions Ltd (Walsall)

Need a Hair Makeover Hair Extensions & Hairloss Specialist Award Winning Salon (Dudley)

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Topknot Hair & Beauty (Nottingham)

Platinum Hair Extensions Training Academy (Leicester)

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Shoppers Discount Club 2023 Finalist for Mobile & Emerging Technologies Startup Awards

Congratulations to Diane Shawe for becoming one of the 2023 Start Up Awards Finalists for her Shoppers Discount Club Business.

Dudley based startup Shoppers Discount Club has been named a finalist ahead of the Midland Final of the StartUp Awards.

The StartUp Awards has been launched to recognise the booming startup scene across the UK which has accelerated since the 2019 pandemic. Over 800,000 new businesses were founded in the UK since 2021, a 4.3% increase from the year before.

A record number of businesses applied to this year’s StartUp Awards, with 1,100 firms shortlisted across ten UK nations and regions. The contribution of these firms – all of which were started in the last three years – is significant, having created over 5,000 new jobs since they were established and generating annual sales of £584 million.

The Shoppers Discount Club is a using AI Conversational Chatbots and QR codes to help bricks and mortar retailers offer live discounts to shopper via their mobile phones in real time, helping retailers attract more footfall into their businesses founded by Diane Shawe in 2022. The business has been nominated for the Mobile and Emerging Technology StartUp of the Year.

Diane Shawe, founder of Shoppers Discount Club, said: “This is amazing. I have a business on the High Street and the idea came to me when I was trying to think of a way that us the retailers could compete with online discounts and offers in real time to attract more footfall. I focused on a solution using Artificial Intelligence Technology Chatbots and QR codes that could instantly engage passer-by in real time and entice them to claim their instant discount via their mobile phone and would not cost a fortune for retailers to use. Its been working for my business as customers are surprised that they can claim an instant discount on certain treatments. ”

Supported nationally by Starling Bank, British Business Bank, BT, Creative Ideaz, GS1 UK, Jeeves, Join Talent, ScoreApp and The Purposeful Project, the programme will celebrate the achievements of the amazing individuals who have turned an idea into an opportunity and taken the risk to launch a new product or service.

The cohort of finalists will be considered for the regional prizes by a panel of seasoned judges with experience founding or supporting entrepreneurial ventures.

Professor Dylan Jones-Evans OBE, the creator of the StartUp Awards, said:

 

“ Start-up businesses are the lifeblood of any economy, being responsible for new jobs, innovation and in supporting communities in every nation and region across the UK.

All of the finalists this year represent the best of those entrepreneurs who have spotted an opportunity and through their sheer hard work, talent and perseverance, have created an amazing new business that is creating real impact in its sector.”

The StartUp Awards was created in collaboration with the team behind the Great British Entrepreneur Awards, one of the most successful awards programmes in the UK. The StartUp Awards are running for the second year after launching in 2022.

This year’s StartUp Awards finalists can be found online at

https://www.freshbusinessthinking.com/national-startup-awards/finalists/2023-shortlist/the-midlands/mobile-and-emerging-technologies-startup

For more information or to request an interview, please contact Diane at order@shoppersdiscount.club or 07367431859. Office 0203 535 6505 select Shoppers Discount club. Visit https://shoppersdiscount.club

View sample https://more-customers.shoppersdiscount.club

About StartUp Awards

The StartUp Awards is a collaboration between the founders of the Great British Entrepreneur Awards – an established programme nationally receiving thousands applications annually – and the Wales Start-Up Awards, the only regional awards currently celebrating new businesses in the UK.

The StartUp Awards will recognise the achievements of those amazing individuals who have had a great idea, spotted the opportunity and taken the risks to launch a new product or service.

Already established and thriving in Wales, the StartUp Awards is now taking the passion and drive to celebrate new business and extending across the whole of the United Kingdom.

#chatbot #startupawards #shoppersdiscountclub #finalists

How Social Media Influencers can Improve Followers Engagement

How to improve your influencer engagement?
Influencer marketing is not an emerging trend anymore but a strategic part of companies’ overall digital marketing budget.
While a decade ago, influencer marketing did not exist, the adoption of influencer marketing is rising fast and 93% of marketers use it today.
Ignoring the benefits of influencer marketing campaigns can spell doom for companies and social influencers. But what is influencer marketing, and how can you develop an influencer marketing strategy that works for you?

What is influencer marketing?

Influencer marketing is a marketing strategy in which brands partner with social media influencers to promote their products and services.
Influencers have an engaged and large following on social media platforms due to their knowledge, expertise, or unique point of view. They typically share content with their followers on diverse social media platforms such as:
• Podcasts
• Online blogs on WordPress, Wix, or other online content management websites
• Instagram
• Twitter
• TikTok
• Pinterest
• LinkedIn
• Snapchat
• Twitch

• Facebook

To strengthen your influencers online conversational marketing strategy you now need to consider seriously introduce A.I Technology. A Conversational Chatbot can interact with all your followers simultaneously providing them with advice, links, offers and much more.

Checkout what we mean by https://influencers-chatbot.virtualspeedyservices.uk

About Virtual Speedy Services Chatbot Design Services

We can design a Interactive #Chatbot for your business and your clients which helps interact with visitors, capture vital information, signpost, send proposals, vouchers, videos and lots more.

Top 10 Businesses Using Chatbot A.I Technology and Why by Diane Shawe

Businesses, Enterprises, Organisations of all sizes and legal formats now find themselves post pandemic with increased online activity from current and new customers wanting information, customer services, services fulfilment and much more at an all time high.

As a result of this the last few years have set up scenarios where businesses and customers are mutually ready to adopt conversational automation.

On one hand, conversational A.I offers personalised interactions, faster replies, improved customer service, and easy purchase flow for customers.
How to order your first chatbot
Businesses can use an artificial intelligence chatbot to boost lead quality, reduce support costs, increase customer loyalty, and gain more sales.


A.I Chatbot for Business: Industry reports that today, just being present online is not enough. Businesses need to provide a 24/7 conversational availability, which is what customers expect across messaging platforms, social networks, websites, and other digital channels.

Virtual Speedy Services has looked at the top ten industries that are 
adopted conversational AI on various social media platforms like facebook,  WhatsApp, Instagram or providing a link instead of their business website.


1. Social Media influencers

There is a growing number of social media influencers who have now amassed a huge following sometimes in the millions.  In order to stay connected with their fans and streamline any endorsements, products or promotions they can stay fully connected in real time with their followers using A.I. Chatbot technology.

 

2. Using conversational A.I for e-commerce


The e-commerce industry is on a roll with exponential sales growth. The worldwide e-commerce retail sales amounted to £3.00 trillion in 2019, which is expected to reach £6.00 trillion by 2024.

Despite this growth rate, e-commerce businesses are struggling to maintain their sales cycle with traditional channels such as social media, emails, and phone calls. Not more than 1-3% visitors feel engaged enough to fill those static forms. If you also rely on these platforms, you must be struggling with the same problem.

Relying only on the human-driven sales and support system which are becoming more and more expensive can’t lead a business to success at profitable scale.  E-commerce brands such as Shopify giant brands have created a new form of transformative digital customer experience with A.I chatbot.

Conversational A.I is helping e-commerce companies to

  • Capture and qualify leads faster
  • Create shorter sales cycles
  • Provide cross-platform support
  • Save time
  • Making more money

Get AI Chatbot for E-Commerce Now

3. Customer Services and Human resource

Every company needs a smoothly running HR department to ensure long-term success. During the process of recruitment, HR managers have to take care of hundreds of activities. And the success of those activities defines the future of a company. Finding the right candidates, ensuring policy compliance, resolving queries and conflicts- all these activities ensure that a business can run without any interruption.

Many organisations have started using conversational A.I for futuristic and proactive HR activities. Companies that use artificial intelligence for HR are able to increase their productivity by 45%. HR teams are saving almost half of their time usually spent on managing talent and answering repeative questions and queries. Hence, they can spend more time strategising, planning, developing, and recruiting talent.


With A.I deployed to your Customer services and  HR activities, you can-

  • Attract more relevant prospective candidates
  • Reduce the hours spent and scale up the recruitment process
  • Qualify candidates based on automated background checks
  • Answer their questions with personalized interactions
  • Help candidates with paperwork, onboarding, and company policies
  • And more!

With Virtual Speedy Services, you can adopt an A.I-powered Customer Services or HR chatbot for more human-like engagement of candidates, customers and employees. An A.I that can find what they  want in real-time and help them instantly rather than letting them go through an endless cycle of emails.

Get an AI chatbot for HR Now

4. Conversational A.I for Distribution and Manufacturing

The distribution and manufacturing industry involves large-scale customer queries and operations. Manually handling interactions causes reduced results due to delayed responses and inefficient processes. With everyone having a mobile phone to hand they react by calling instantly when wanting assistance

To match the scale of manufacturing, enterprises are deploying AI in their digital conversations. Various tasks across marketing, sales, and support are being automated using AI chatbots for business.


Using Virtual Speedy Services conversational A.I platform, your manufacturing business can-

  • Run conversational marketing for more qualified leads
  • Take care of supplies and inventory with AI-enabled ERPs and legacy systems
  • Automate 90% of repetitive customer support queries
  • Offer personalized product advisory
  • Send useful updates and delivery alerts


Get an AI Chatbot for Manufacturing Now!


5. Healthcare industry

It’s hard enough for doctors and nurses to ensure accuracy in every minute detail of their jobs. At the same time, they have to invest 1/6th of their working hours into administrative work. For instance, even the small task of arranging doctor’s appointments requires a lot of attention. Any mistake during manual entries can result in serious problems for patients.

Thankfully, now your hospital staff can automate many such tasks with A.I-powered chatbots. Instead of manually filling forms, hospital staff can simply let the self-service A.I bot schedule meetings for patients as per the available time slots and much more.

Conversational A.I can offer complete automation to the healthcare front-office. Patients don’t have to rely on calling the staff to get information or wait for responses regarding transfer requests, discharge, and consultation requirements. Everything is processed and conveyed by an A.I-enabled virtual assistant.

With AI there for patients 24*7, hospitals can send on-time alerts and receive urgent requests to respond without any delay. AI bots are designed to update records, manage medical history of every patient, notify them about prescription refills.


Get an AI Chatbot for Healthcare Now


6. Conversational AI for estate Agents

Every prospective customer adds a big amount of money to an estate agency’s revenue. So, businesses can’t afford to lose those leads on social media and websites due to the nonresponsive approach or abandonment due to waiting too long..

Beautiful images and too much information can’t do the trick if customers want to ask questions for quick and relevant answers. In that case, they’re likely to enjoy an instant conversation with A.I that understands their requirements, rather than browsing through the long web pages.

Virtual Speedy Services can give that ability to estate agents businesses with conversational A.I, so they can have more qualified leads ready for nurturing and more satisfied clients.

Get an AI Chatbot for Travel Agents Now


7. Travel & hospitality industry

In the travel and hospitality industry, businesses work for 8 hours while customers wish for assistance 24*7. This presents the challenge of losing more than half of your potential customers. Even the best of contact forms on your web pages can’t give you more than 1 to 2 percent of sales.

An A.I chatbot, on the other hand, lets you engage potential leads, qualify them, and convert them into sales. Not only that, but conversational A.I can also be there to answer customer queries 24*7 to enhance their travel experience without you lifting a finger.

Get an AI Chatbot for Travel & Hospitality Now

8. Conversational A.I for car industry

For car dealerships, maintaining an ongoing relationship with customers is a must to keep on receiving revenue by fulfilling maintenance and repair requirements. At the same time, they need to ensure that no prospect goes away due to complications or wrong information.

Without any conversational automation, car dealerships struggle to capture leads and convince them to book a test drive due to delayed or no response. Often customers choose multiple channels to connect with a dealership and feel frustrated if they are restricted to a single channel for conversation.

So, automobile dealerships are now transforming their approach with AI-powered chatbots by integrating them across multiple channels for a unified customer experience. They are using the predictive intelligence and data segmentation capabilities of AI to find, track, and nurture leads.

Get an AI Chatbot for Automobile Now
Chatbot help with conversational marketing

Visit https://www.virtualspeedyservices.biz/view-sample-chat-bots

9. Education industry

The year 2020 was an eye-opener for many institutions that neglected the digital student experience for a long time. From primary schools to higher education institutions, all are now trying to establish a digital presence that can manage the immediate requirements for information by student.

A.I chatbots can help educational institutes:

  • Improve the quality of student query support
  • Increase admissions with conversational academic marketing
  • Employ AI as a digital PR asses
  • And more!


Get an AI Chatbot for Education Now!
10. Conversational AI for insurance

Attractive landing pages and regular social media promotion can’t do much if an instant conversation isn’t possible in the insurance industry. People decide to buy insurance from a company that gives them top-notch experience, answers questions, and resolves confusion.

To enable such prompt service and support, insurance companies now adopting conversational A.I. Instant interactions are improving engagement on websites, social media, and digital ads. Using this 24*7 availability, insurance companies are able to-

  • Generate more qualified leads
  • Provide policy advisory to customers
  • Send personalized notifications
  • Assist with the policy claim
  • Handling other complex queries faster than ever


Get an AI Chatbot for Insurance Now

In Conclusion

With a conversational A.I platform, you can generate leads on every channel and simultaneously nurture those leads with personalised interactions and help with transactional activities 24*7.  But in todays world not everything is about leads.

Callers usually have questions, problems or want some information which is often hard to navigate via a mobile phone on a website.

It was statistically proven that most people respond to text messaging or prefer to engage in messaging on their phones, this is one of the main reasons why A.I conversational technology is proving popular

To have such a conversational A.I for your business, click here to chat and share your business details.
Or, sign-up for a FREE DEMO to see how an advanced conversational A.I chatbot performs 90% of regular business activities without any human involvement.