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Why Is My Food Getting Mouldy So Quickly? I Could Not Believe What I found Out!

Food does not seem to last long now a days. Why?

Why is my Food Growing Mould?

Article by Diane Shawe

I have been noticing that most of my food is going mouldy quicker, even in the jars!  I was curious to find out why, espcially as this is happening more and more in the fridge as well. I thought the fridge was designed to keep things cool and slow down the detiriation of our food.

I also wanted to know what mould did to the body if injected, my mind started to generate all types of conspiracy theory so I decided to do a little research based on facts.

We all grow up learning mold is gross. But is it just unpleasant, or is it actually dangerous? Isn’t it mould that makes blue cheese blue? And wasn’t penicillin first discovered in moldy bread?

Are we wasting perfectly safe food when we throw it out? Or are we gambling our health when we shrug our shoulders and eat that piece of cheese that had a dusting of white fuzz?

How does mould grow on food?

I found this bit scary because is the air we are breathing so toxic? Is that why we are getting sicker even though we are more health concious? I mean think about it, our lungs are very moist!

So back to the question: Tiny mould spores are carried in the air. When these spores land on food, they take root and grow until they produce patches of mould visible to the naked eye. Once they mature, they produce new spores and release them into the environment and the cycle continues!

What is mold on food?

Mould is a microscopic fungus, and yes—spoilers!—consuming it can be bad for our health. Like its cousin the mushroom, there are thousands of different species.

Some are safe to consume, but many produce poisonous mycotoxins that cause illness and even death. Additionally, some people are allergic to mould and need to steer clear of it. So dealing with mold on food is serious business.

Why does mould grow on food?

Mould requires three things to grow: organic matter, water and oxygen. Food provides the the first two ingredients. Exposed to air, mold has everything it needs to grow.

How long does it take for mould to grow on food?

Many factors affect the rate of growth of mould: the specific type of mould, the food it’s growing on, and the ambient temperature and humidity. Many species of mould like warmer temperatures and mould growing on fruit on your counter may develop in very few days, especially in the warm humid summer months. Other mould growing on food with less water content in the cool of a refrigerator might take several weeks.

How to handle mould on food?

Mould can grow on most types of food, but not all food is the same.

Red Flag Food

Red flag food items should be automatically discarded when mouldy. These items include most food items, particularly soft and moist foods:

  • Luncheon meats, hot dogs, bacon, etc.
  • Cooked leftover meat, poultry and fish
  • Cooked pasta and cooked grains
  • Casseroles
  • Sour cream and yoghurt
  • Soft fruits such as tomatoes, berries, cucumbers, etc.

Some other drier, harder foods fall into this category as well:

  • Nuts and legumes
  • Bread, baked goods and other highly porous items

In general, softer food with more moisture content is more prone to moulding, and can’t be safely salvaged. In addition to the mould itself, soft moist food can provide an ideal environment for dangerous bacteria to grow. For these foods, it’s important not to assume the problem is limited to the mould you see.

Throw away the mouldy food, and carefully inspect other nearby food, especially food in the same package. Do not sniff mouldy food: spores might get into your respiratory system. Wrap the spoiled items in plastic to contain the spores, and discard.

To eat or not to eat?

Moulds can grow in the fridge and will even survive freezing. They can also survive in salty, sugary and acidic environments. This is scary!

As mould on our food is so hard to avoid, here are some general guidelines from the most Food Safety and Inspection Service on responding to the problem:

Discard all of these foods if mouldy:

  • Luncheon meat, bacon, and hot dogs.
  • Yoghurt, sour cream and soft cheese.
  • Soft fruits and vegetables
  • Bread and baked goods.
  • Peanut butter, nuts and legumes.
  • Jams and jellies – but note Dr Hocking has a slightly different view for Australian jams.

These foods can be saved from mould:

  • Hard salami (the dry, aged type) – scrub mould from the surface.
  • Hard cheese – cut off at least 2.5 centimetres around and below the mould. Don’t let the knife touch the mould and recover the cheese with fresh wrap.
  • Firm fruit and veg – small mould spots can be cut off.

Cheeses made with mould

  • Blue cheese
  • Roquefort
  • Gorgonzola
  • Stilton
  • Brie
  • Camembert

The mould used in making these cheeses is safe for consumption. However, if other mold that is not part of the manufacturing process is present, these items should be discarded just like any other red flag food item. Some blue cheeses may be hard enough to be treated as a Yellow Flag item (see below for care). However, if you are unsure where to draw the line, remember: when in doubt, throw it out.

Note that while the mould that forms the blue veins inside blue cheeses is harmless when deprived of oxygen inside the cheese, the same strain of mold can form harmful mycotoxins if allowed to grow on surfaces exposed to air. Be careful of cross-contamination with these cheeses and keep them wrapped in cellophane while storing them.

Yellow Flag Food

Other foods, particularly harder and drier foods, can sometimes be kept once the mold is carefully removed. These include:

  • Hard cheese
  • Firm fruits and vegetables (cabbage, carrots, bell pepers, etc.)
  • Hard salami and dry-cured ham

If you’re going to cut away mould rather than discard the item, it’s important to remember that there is more mould present than what you can see. Below the surface, mould will have penetrated up to 2cm or more. For these food items, mould can be cut away but you should cut at least 2.5cm (1 inch) outside of and underneath any visible surface mould. Be careful to keep the knife clear of the mould to avoid contaminating the rest of the food as you cut.

Note that surface mould is a normal occurrence on certain hard salamis. In this case, scrubbing the mould off the surface is sufficient. Again, it never hurts to be cautious. When in doubt, throw it out.

Different types of food mould

Black mold on food

I did not like this bit, but if you are going to understand something, you can’t disguard the ugly sides. Well here goes.. Various strains of mould can have a black appearance. Homeowners know to watch out for black toxic moldStachybotrys chartarum, commonly found in attics.

However there are many non-toxic strains of black mould as well, including Rhizopus stolonifera, also known as black bread mould. You may encounter black mould on the rubber seals of your refrigerator or on food. While this doesn’t prove you have black toxic mould in your house, you are best to assume it may be harmful and discard the food item in question, meticulously scrub clean the refrigerator, and look for signs of black mould in your house.

Pink mould on food

Pink mouldy formations on food may not be mould at all, but rather bacteria growing. Aureobasidium and Fusarium are also two common fungi that grow with a pinkish colour.

Pink mould is most often seen on bread, dairy products and meat. Dangers of pink mold include infection of the respiratory, gastro-intestinal or urinary tracts.

White mould on food

White mould is seen on a variety of foods, from the white mould purposefully grown on the outside of certain cheeses, to fluffy white mold appearing on berries and other fruit.

Many strains of mould can appear white, and to complicate matters many coloured strains of mould may go through a phase where they appear white before developing the spores that give them their colour. Unless white mould is a purposeful part of a food’s production (e.g. brie and camembert cheese), assume it is toxic and handle affected food accordingly.

Green mould on food

Green mould is commonly found on citrus fruit and bread. Cladosporium is one particularly common species of green mould.

It can have a potent smell and be particularly irritating, particularly for people with mould allergies. This can lead to respiratory problems such as wheezing and coughing, as well as vomiting. Clodosporium mold can produce mycotoxins as well, so avoid exposure.

Orange mould on food

A variety of mould can take on an orange colour, including Fuligo septica and Aleuria aurantia. These orange moulds commonly have a slimy texture.

While they may be less dangerous than some other colours of mould, they can still cause respiratory problems, and where orange mould is present, bacteria are also likely to be found.

Furthermore, orange mould is particularly prone to growing on wood. So not only is orange mould a threat to your food, it is a threat to the wood in your house.

Red mould on food

While various strains of mould can be red, red mould on food is most commonly Neurospora. While this type of mould is typically less dangerous than other types of mould, some mycotoxin-producing moulds might appear red in certain conditions, or might be present alongside red mould. It’s therefore wisest to treat red mould on food with the same caution as other mould.

Blue mould on food

Blue mould on bread and the blue mould deliberately cultivated to make blue cheese are strains of the genus Penicillium. And yes, some species of Penicillium (but not all!) produce penicillin. Many species of Penicillium are innocuous, but some are not.

And while the blue mould in blue cheese, deprived of oxygen, is safe for consumption, that same strain of mould can produce mycotoxins when it grows on an outside surface exposed to air. So, eat that blue cheese but treat other blue mould as potentially toxic.

Consumers Select Food Based on Colour at the Supermarket

It is widely accepted that consumers select a food product with their eyes, so products need to look fresh and tasty.

Oxidation is the Enemy

Oxidation, a chain reaction that occurs in the presence of oxygen, is responsible for the deterioration of food products, including off-flavours and off-odours. This process is affected by processing, packaging and storing techniques, as well as product ingredients.

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What are Antioxidants?

Antioxidants are molecules that:

  • Significantly delay or prevent oxidation
  • Help maintain fresh appearance and colour
  • Extend shelf life

How Do They Work?

Antioxidants delay the onset of oxidation by donating hydrogen atoms to quench free radicals, forming a stable antioxidant radical that is unable to participate in propagation reactions, slowing down oxidation.

What happens if you eat mould?

what happens if you eat mold
You have to be really careful

Is it dangerous to inhale mould spores from food?

Inhaling mould visible on food is risky and should be avoided. It may cause allergic reactions or problems with the respiratory tract. When mould isn’t visible, sniffing may be a useful way to detect it—e.g. smelling dishcloths. However, once you’ve spotted mould, avoid inhaling.

Can mould on food make you sick?

Mould on food can be harmful in various ways. Some people are allergic to mould and could have a potentially serious reaction. However, even if you don’t have allergies, mould can cause irritation in the respiratory, gastro-intestinal or urinary tracts. And the mycotoxins created by some moulds are poisonous carcinogens that can prove fatal.

What are health symptoms you can get by eating mould on food?

Allergic reactions to mould can include sneezing, runny or stuffy nose, coughing, postnasal drip, irritated eyes, nose and throat and dry, scaly skin. Those with asthma may experience coughing, wheezing, shortness of breath and tightness in the chest.

Those without allergies may still experience respiratory problems such as wheezing, sneezing, tightness in the chest and difficulty breathing. In more severe cases, this can lead to respiratory infection and even hypersensitivity pneumonitis.

A particular concern is ingesting mould that produces mycotoxins. Signs of mycotoxin poisoning include reduced appetite, a general feeling of malaise, acute illness or death in rare cases.

Food mould facts and questions

Which food will mould fastest?

Storage conditions will have a significant effect on how quickly a given food turns mouldy. However, all things being equal, food with a high moisture content will mould first. Thus, in the fridge, fruits such as strawberries or cucumber might get mouldy before other foods. Stored at room temperature, natural bread (with no preservatives) can get mouldy quite quickly.

Is it safe to eat fruits with mould on a peel you discard?

It may be tempting to think that for fruit with a peel, simply removing and discarding the peel may be enough to protect you. In the case of a firm fruit like a pineapple, it can indeed be treated as a “yellow flag” food, carefully cutting away the affected area.

Fruits with a softer peel like oranges or bananas should be treated as “red flag” foods and discarded—underneath the visible mould, it may have penetrated the peel to the flesh of the fruit inside. In the case of an avocado, while the skin is quite tough mold can still get underneath and infect the fruit inside. Play it safe and discard it.

What temperature kills mould spores in food?

Most moulds are killed off by temperatures of 60-70°C (140-160°F). Thus, boiling water is generally enough to kill off mould. Remember, though, that mould doesn’t just grow on the surface: heat will have to penetrate into whatever the mould is growing in to kill it. Also keep in mind that the mycotoxins produced by certain mould can survive intense heat: boiling may kill the mould but leave its poisons still intact.

How to prevent mould on food?

Mold on Food
Putting Items in the fridge is good

Of course, far better than throwing out mouldy food is avoiding having your food get moldy to begin with! Fortunately there are steps you can take to keep your food fresh and mold-free:

  • It takes one mouldy food item to get the whole basket covered in mold! This is very important rule to remember the moment you are at the market. If you are buying nonpacked items, ensure each of them is fresh. If you notice mold on any single piece, simply don’t buy it. Examine each item for bruising, softness, oxidation or signs of mould before you buy it and avoid any items that look overly ripe.
  • On the other hand, when buying pre-packed food you cannot examine every single piece, meaning that mouldy items can go unseen. In that case, ensure you checked the date and chose the one that was most recently packed. Instead of buying processed or pre-packed food, where you often don’t have control of the freshness (the story of wrong dates is not rarely heard), choose local markets and stores you can trust.
  • Once you buy your delicious food, especially fresh fruit and veggies, it is important to keep it covered until you’re ready to eat it to minimize the risk of cross-contamination with bacteria, mold, dust and debris from the environment. Use plastic wrap to cover foods you want to keep for longest, such as fresh fruits, vegetables, salads and cheese.
  • Rinse the contents of canned goods under water and store them in your fridge in tightly sealed plastic or glass containers. Refrigerate leftovers and use them within four days.
  • Consume early to avoid mold. The first step you can take to prevent food going bad is to eat it before mould has time to take hold. Especially for moisture-rich and porous food like fruits and breads, buy in smaller quantities so you can consume it within a just a few days.
  • Keep food cold: the cooler the better. Keep food, especially soft moist food like fruit, in the refrigerator rather than at room temperature. Only take it out while you’re using it—under two hours. To keep food mould-free for longer periods, store it in the freezer rather than the fridge.
  • Use heat to kill mold. High acid foods such as fruits, jams and jellies can be made safe to preserve through heat treatment. A boiling water bath is a common practice to prepare them for a long shelf-life. The amount of time required for a water bath will vary depending on what and how much you’re canning, so be sure to adapt your method to the specific food you’re treating.
  • Keep kitchen tools and surfaces clean. Mould may thrive on food, but it can be found anywhere. The less mould in your kitchen, the less your food will get exposed. Clean your refrigerator and other kitchen surfaces with a mixture of 5ml of baking powder to 1L of water. Watch out for black-coloured mold on your fridge’s rubber seals and scrub carefully to clean it out.
  • Keep your dishcloths, tea towels, sponges, mops and other kitchen tools clean. Give them the sniff test: if they smell musty, they may be harbouring mould. Any item that you can’t get clean and fresh-smelling, discard and replace.

Mould proofing kitchen and cleaning tips

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Since food is stored in the kitchen (most of the times), keeping your kitchen clean and well-aired will also have a big impact on your food’s life. For example, mould will develop anywhere where there is a leak, and if you are storing food close to that it can easily transfer from a corner and attack your favorite otherwise fresh food.

In order to prevent mould on food you will have to work on overall kitchen mould prevention. In most cases it includes either ensuring there is enough fresh air or regular cleaning. Here are a few tips that can help you prevent mold in the kitchen.

  • As said above – mould can grow in the fridge and, thus, it is important to keep the inside of the refrigerator clean. We suggest cleaning it every few months with one tablespoon of baking soda dissolved in a quart of water. Rinse with clean water and dry thoroughly before storing food again.
  • Ensure your food is still fresh by checking it every day or two. Toss away anything that has a sign of mould or that started rotting away.
  • Replace sponges at least once a week and always use clean dish clothes and towels. If you notice a musty smell coming from a sponge or towel, replace it immediately.
  • Wash the dishes at least once a day. Don’t leave food leftovers in your sink behind you once you are done with the meal. Throw them away immediately. If you are in a rush, keep your dishes under water to prevent food stains from hardening until you can wash them properly.
  • Mould can be found in dishwasher and garbage disposals. It can be the reason behind the odors, thus keeping it clean should be your priority. At least once a week pour baking soda, salt and vinegar (or lemon) own the sink and leave it for 10 minutes. You can add lemon or orange peels and even essential oils to give it a nice smell. After that all you have to do is pour boiled water to wash it up and your disposal and sink will be clean, mould-free and refreshed.
  • Kitchen tools, especially wooden ones should be washed and well dried before set aside, because wood is one of the favourite food for mould. All you have to do is simply wash them after you used them and leave them to dry well somewhere where it is not wet and it has enough fresh air and light. (for example if you are done with cooking and your stove is still warm, you can put it next to it to dry.
  • Don’t forget about unused kitchen appliances. They are often sealed and if not well dried, mould can form due to water evaporation inside. The best way to prevent mold from developing inside is to ensure it is well dried before storing and, if there is a possibility, keep it open.
  • And last but not least, make sure that the relative humidity in your home is between 30% and 50%, especially in the warmer months, when mold is known to flourish. The easiest thing you can do to control the humidity level is to keep your windows open as often as possible. If that is not possible your next steps should bes either air vents or even a dehumidifier.

Conclusion

As with mould in general, there are many strains of mould that can be found on food. While some are innocuous, many are not. While mould that’s purposefully introduced into certain cheeses can be safe, always treat other mould on food as a dangerous substance. Treat “yellow flag” foods with caution and for “red flag” foods, play it safe and discard it.

And remember, the same concerns about mould allergies and mould toxicity that applies to food mould also applies to other mould in your house. Keep watch for mould in your kitchen and whole house, and if you detect signs of mould, get informed as to the steps needed to eradicate it safely.

Keep thing clean

source Bust Mould

How to clean surfaces properly to kill virus & bacteria

How to clean to kill off coronavirus

Each disinfecting chemical has its own specific instructions. But an important general rule is that you shouldn’t immediately wipe a cleaning solution off as soon as you’ve applied it to a surface. Let it sit there long enough to kill viruses first,” says Donald Schaffner, professor and extension specialist in food science with expertise in microbial risk assessment and handwashing.

The US Centers for Disease Control and Prevention recommends daily disinfection for frequently touched surfaces such as tables, doorknobs, light switches, countertops, handles, desks, phones, keyboards, toilets, faucets, and sinks.

The CDC also recommends the use of detergent or soap and water on dirty surfaces prior to disinfection.

If someone in your home is sick with flu-like symptoms, consider regularly disinfecting objects in your home, since SARS-CoV-2 has been shown to survive for 16 hours on plastics.

Whatever cleaning solution you use, let it remain in contact with the surface long enough to kill viruses and other pathogens. The time needed will depend on the chemical.

Don’t use different cleaning agents at the same time. Some household chemicals, if mixed, can create dangerous and poisonous gases.

How do I clean with bleach?

Bleach can be diluted with cold water to make an effective disinfectant against bacteria, fungi, and many viruses including coronaviruses. You can typically use one-quarter cup of bleach per 1 gallon of cold water—but be sure to follow the directions on the label of your bleach.

Make dilute bleach solution as needed and use it within 24 hours, as its disinfecting ability fades with time.

Non-porous items like plastic toys can be immersed in bleach for 30 seconds. Household surfaces that won’t be damaged by bleach should get 10 or more minutes of exposure.

Bleach solutions are very hard on the skin, and should not be used as a substitute for handwashing and/or hand sanitizer.

What about alcohol?

Alcohol in many forms, including rubbing alcohol, can be effective for killing many pathogens.

You can dilute alcohol with water (or aloe vera to make hand sanitizer) but be sure to keep an alcohol concentration of around 70% to kill coronaviruses. Many hand sanitizers have a concentration of about 60% alcohol, and Lysol contains about 80%; these are all effective against coronaviruses.

Solutions of 70% alcohol should be left on surfaces for 30 seconds (including cellphones—but check the advice of the phone manufacturer to make sure you don’t void the warranty) to ensure they will kill viruses. Pure (100%) alcohol evaporates too quickly for this purpose.

Containers of 70% alcohol should be sealed to prevent evaporation. But unlike bleach solutions, they will remain potent as long as they are sealed between uses.

A 70% alcohol solution with water will be very harsh on your hands and should not be used as a substitute for handwashing and/or hand sanitizer.

Can I use hydrogen peroxide?

Hydrogen peroxide is typically sold in concentrations of about 3%. It can be used as is, or diluted to 0.5% concentration for effective use against coronaviruses on surfaces. It should be left on surfaces for one minute before wiping.

Will vinegar kill off coronavirus?

Vinegar, tea tree oil, and other natural products are not recommended for fighting coronaviruses.

A study on influenza virus found that cleaning with a 10% solution of malt vinegar was effective, but few other studies have found vinegar to be able to kill a significant fraction of viruses or other microbes.

While tea tree oil may help control the virus that causes cold sores, there is no evidence that it can kill coronaviruses.

Source

I see so many people without facial protection, no gloves, swiping on mobile phones with dirty hands, going about as if this is happening somewhere else.

Anyone can be a carrier! Wear a mask so you dont connect the virus from your hand to your mouth. Get a washable mask here.

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Client loyalty is not the same as it use to be and here’s why

Loyalty is not the same as it once used to be. People move on fast and forget faster and the best dis-loyality tool is the mobile phone because it pumps tempting offers and inform them of alternative and your competitor in seconds!

Article by Diane Shawe

Admit it, we all use our mobile phone search tools like our life depended on it.

One of the problems many small businesses face is the challenge to stay current, modern and up to date. The temptations to scale up and expand instead of focussing on their core brand and what they stand for is often erased from any growth plans. For example, although I enjoyed the odd facial a this local beauty salon, I never quite figured out what they really stood for because they seem to offer all sorts of bits and bobs in the salon.. I take many felt the same way…

So I am going to focus on salons at the moment because I think they face a growing challenge each day from the swelling mobile provider.

How about your salon? Sometimes it is tempting to scale up by trying to innovate, hire more and invest in the next best computer systems, but if you take your eye off your brand’s core values, your clients will slowly start to move away from you.

That of course, does not mean you are not to leap from your current situation to the next stage (whatever that might be), but as you do, here are some things worth remembering…

If you don’t know what your salon brand stands for neither do your clients (we do hair is not enough) Perhaps you should consider another way that you can grow stronger and that could be by scaling back to basics.

If you don’t know where you are driving, chances of arriving anywhere is pretty slim

The latest computer systems do not mean higher sales, could have the opposite effect

Here are 5 tips to get you started on the right path to scaling back:

  1. Ugly flyers can give you more than you need to get busy on a Tuesday afternoon and ultimately.
  2. Every quarter, it is wise to unplug, review, reevaluate, then set in goals, visions, and targets.
  3. It is wise to craft your salon message than learn how to communicate with your clients. Use Social media it can be cheaper andvery effective.
  4. If you stop promotions and marketing you will cut the lifeline from your sales so don’t.
  5. If you don’t understand your individual team member’s needs and aspirations you will always be having staff walkouts (their needs is not what you think they are) Keeping your staff happy can bring in more sales.

… so the moral of this message is, when you are thinking about scaling up, remember, it’s not always about expansions and latest technological innovations, think holistically, think outside the box and remember sometimes scaling back will give you the boost you need to eventually scale up.

After all, when you give a cat some cream they purr, keeping your customers and enticing them to sell your exceptional services is worth investing some quality thinking time each quarter and then acting upon it.

Happy scaling back and leaping from this to that onto making your clients happy.

How I found out how to get some top quality back links by Diane Shawe

I received this blog from

In this post I’ll show you how to get some top quality back links (a hyper link from one site to another) from a variety of different sources, each source is completely unique and I hope to give you a little insight into some of the methods you can use to create back links . When linking to your website you should always try to focus the links using your keywords in the anchor text of the link if it’s possible.

1) Google Profiles

The big G allows you to create your very own profile page on Google.com, use the link and create your own profile page, add a picture and some text about yourself and then add a few links to your websites. Save the page and your done.

2) MSN Articles

Msn is updated everyday with news and articles on just about every subject you can think of, to get a backlink you just need to comment on an article leaving behind your thoughts, name & website link. I created a video on the process to see it use this link Using MSN for free traffic & backlinks

3) Yahoo Answers

Yahoo answers takes a little bit of work initially before you can get your links on their site but once you have done this first bit of work your ready to reap the rewards. Just create a yahoo account, help others by answering questions, once you have answered about 10-20 questions you will be able to add link in your responses. You can see a more detailed article on how to use yahoo answers here

4) Godaddy

I’m sure you’ve heard of GoDaddy ? but I bet you didn’t know you can use the website to get backlinks to your website. All you need to do is visit the site and watch at least one of Bob Parsons videos. At the end of the video you can leave a creative comment and include a link to your website. Once again a more detailed on how to do this can be found here -> How to get back links from Godaddy

5) Free-Web-Submission.com/Blog Yes!

You can get a back link from this very page and lots of other too. All you need to do is leave a comment at the end of the article where it says comments.

Note:- I’ll allow most comments but please don’t blatantly leave a spammy comment or three words of text if you I’ll just hit the trash button. Please leave a creative, constructive comment or even a criticism. Just write what you think. I’ve also created a article where you can promote your website without having to spam just go and get a free backlink here

Big Backlink List) Credit goes to ideapro for creating the original list.

Hope you like the list, I’m sure it will help in your back linking efforts.
Leave your comment below or share your favorite backlink sources

Open letter to Hair Extensions Lovers from Diane Shawe

Dear Potential Client

At Need a Hair makeover hair extensions and hair loss specialist salon we can help make your dreams come true.

Accredited 🌟🌟🌟🌟🌟Salon by @goodsalonguide as a top Hair Extensions Artist, we recognise how important your hair is to you.

Diane Shawe Author of ‘Getting Started in the Hair Extensions Business’ and ‘How Hair Extensions are Sourced Treated and Graded’

So what do we do?

Are you tired of your hair style and sick of waiting for your hair to get to the length you want, sick of chemicals, sick of your hair falling out? sick of thin lack lustra hair or do you need to disguise bald patches or do you just want a reliable specialist salon?

Well we can help you by using Hair Extensions, specialist hair pieces and wigs which presents a discreet undetectable solution.

Our Experience

With over 18 different hair extensions techniques and 30 years experience, there is bound to be one technique that can safely help achieve your hair goal in a short time without damaging your hair.

So if you have short hair but want it long, straight hair but want it curly, thin hair but want it thick, bald patches that need disguising or even if you want a total transformation such as a totally different colour, lenght and thickness we offer a free consulting service packed with advice and ideas.

Some trends

For instance this year long curls are the look that is continuing to evolve . In addition to all the classics, we are seeing looser curls, wavy hairstyles and curly trending, but the brilliant thing about hair extensions and hair pieces is that we can work with any gender, all ages, hair types and hair lenghts. Wigs are also in big time

Click to view a wide selection

We often run amazingly fantastic deals.

Free consultation
Free colour match
Free refreshments
Free WiFi
Free friendly smile

What else do we do

We also work with models, actors, brides, wedding and prom hair group booking. Treat and disguising hair loss caused by medication, health issues or chemical damage.

Our makeovers can also include facials, contouring makeup, nail extensions, hair conditioning and photo.

Don’t be embarrassed

We also have a private room for those who prefer to be treated exclusively, we take all major debit and credit cards, you can book appointments online

Call 0121 318 2880 appointments

Just give us a call or visit our website http://www.needahairmakeover.com. you can also find us on facebook.

Other links

https://online-store.needahairmakeover.com

https://www.facebook.com/needahairmakeover

http://needahairmakeoverhairextensionsandhairloss-salon-franchise.com/

http://www.goodsalonguide.com/salons/need-a-hair-makeover-hair-extensions-and-hair-loss-specialists

Click image to Download free prospectus

Business Opportunity

Request your brochure today

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The Geograhy of Women 2018

The Geography of a Woman🤣🤣

Between 18 and 22, a woman is like Africa . Half discovered, half wild, fertile and naturally Beautiful!

Between 23 and 30, a woman is like Europe. Well developed and open to trade, especially for someone of real value.

Between 31 and 35, a woman is like Spain. Very hot, relaxed and convinced of her own beauty.

Between 36 and 40, a woman is like Greece. Gently aging but still a warm and desirable place to visit.

Between 41 and 50, a woman is like Great Britain. With a glorious and all conquering past.

Between 51 and 60, a woman is like Israel. Has been through war, doesn’t make the same mistakes twice, and takes care of business .

Between 61 and 70, a woman is like Canada. Self-preserving, but open to meeting new people.

After 70, she becomes Tibet.
Wildly beautiful, with a mysterious past and the wisdom of the ages.
An adventurous spirit and a thirst for spiritual knowledge.

THE GEOGRAPHY OF A MAN

Between 1 and 100, a man is like North Korea and the United States.
Ruled by a pair of nuts!!🙈🙈🙈🙈

THE END.
Send this to every woman for a high five and to every man who can deal with this.

I Just Learned This Little-Known Twitter Strategy to Sell to my Competitors’ Customers

 

 

 

This twitter strategy is so good it will leave you wishing you had been doing it sooner

By Nominated Guest Blogger John White @juanblanco

I found this article and I just had to share it on my blog because it was so simple

Donald Trump has accidentally made twitter hip with his regular out of context rants so if you use it right, Twitter can be a massive lead generation tool for your business. The problem is, many don’t take the time to learn how to use Twitter effectively.

They open an account, put out some tweets, and then wonder why there aren’t thousands of people flooding to their account to follow them and buy their product or service.

The truth is that it takes time and effort to learn how to use Twitter for lead generation and sales. Getting followers is no easy task, and converting followers into customers is even more challenging.

Luckily, I’m going to share with you a top strategy that I have used to help my clients turn their Twitter account into a highly effective lead generation tool.

Find out who your competitors’ customers are

It’s not enough to just get followers on Twitter. To get sales, you need to have followers who are interested in what your company is offering.

There may be no better tool to use to directly engage your competitors’ customers than Twitter. Just go to each of your competitors’ Twitter pages and click on their followers. Doing so will reveal every account that is following your competitors.

What a leads list!

While not every account that is following your competitors is doing business with them, they all have indicated an interest. That means they are likely to be interested in knowing what your company has to offer as well.

Follow your competitors’ followers

Once you’re on their page and looking through their list of followers, begin to follow the accounts that look like they would be interested in your company.

Also look to see who is engaging with your competitors’ tweets by liking and retweeting them. Consider following these accounts as well. Engaging with your competitors’ tweets shows that they are active accounts with a strong interest in the subject matter that you are likely to be tweeting about as well.

When you follow someone on Twitter, they receive a notification that you have followed them. The reaction of most people is to then go to your account to see if you are worth following back.

Following your competitors’ followers will have a significant portion of them heading to your profile.

So make sure your profile is looking good and is ready to impress. Pin a tweet to your profile with your best offer and include a link to a landing page where people can make a purchase or sign up.

To pin a tweet, create a tweet with your offer, call to action, and link. Then, once the tweet is live, click on the drop-down menu in the top right corner of the tweet and choose “pin to your profile page.” Doing this will place the tweet at the top of your profile page, so it is the first tweet people see when visiting your page.

After following, give people 3-5 days to follow you back. If they don’t follow back, either their account is not active, or they’re not interested in you. Either way, go ahead and un-follow the people that don’t follow you back.

This will free up space in your network for you to be able to continue to follow your prospects on Twitter.

If you pursue this strategy, over time you will grow a highly targeted following full of potential customers.

Source

https://www.inc.com/john-white/learn-this-little-known-twitter-strategy-to-sell-t.html

Get your copy today

Get your copy today

Twitter for Beginners available from Amazon by Diane Shawe Author

Does and Don’t Prior to Getting Your Wedding Hair Extensions Done

Five Tips About Getting Your Wedding Hair Extensions Done

I wouldn’t ever suggest doing your wedding hair yourself in the first place and please please do not put clipins in for your special day! 

For a wedding you’re attending, sure. Go right ahead.

Do your own curls, straighten your own locks, run a brush through it and call it a day.

But with your own wedding, you have to remember all eyes are on you. And, during your ceremony, all eyes are on the back of your head. You want to make sure what they’re looking at is perfection and you can get that from a professional. When you’re stressing out wedding morning — hoping that your groom makes it to the church on time, wondering if there will be enough food at the cocktail hour — the last thing you want to do is stand in your bathroom with a curling iron. You won’t have the patience to hold each curl long enough and your hair will be a mess. And you’ll regret it.

I put together a list of five tips about getting your wedding hair done so that you don’t end up looking at your photos and regretting anything.

1. Don’t wash your hair the morning of your wedding.

Showering when you wake up just makes you feel energised. And for wedding day, that’s what you need.

2. Know what you want. And make sure you get it.

Pinterest is an amazing tool to help you find wedding hair ideas. In fact, we have a some wedding hair ideas Pinterest board and growing. Feel free to pin any and all of those ideas. Because when you’re getting married, you need an idea of what you want. The standard hair extension technicians at the salon will not look at you and say, “Oh, you have medium-length hair. This is the style for you.” Instead, they will say, “What style did you have in mind?” And it’s so much easier to show them a photo as a guide instead of saying, “I was thinking something half up and down with curls. I think. Maybe. Or all down. Or no curls. What do you think?”

Just a note to have a Signature Hair Extension Consultant offer you that service you would have to be prepared for a big bill.

When you decide what you want, make sure you get it.

A bit of advice, don’t be unreasonable or too far reaching about your style. For instance if you have 1 inch of hair don’t go asking for 26 inches. (unless it’s a wig)

3. Don’t waste your money on hair extensions trialstyles. 

This is the most controversial tip, but I am really sticking firm to stating you don’t need a trial. However with hair extensions I suggest you get them installed at least a week before your wedding if they are semi permanent. I also recommend you have a stylist that is use to styling long hair extensions.

Many stylists will have a portfolio where you can check out their work and styles they’ve done before so you can get an idea of what they are capable of. Salons who attend wedding expos will have these at the booths usually (I’ve never seen a salon at an expo that didn’t have one, but you never know). Portfolios should help you feel comfortable at a salon you’ve never used before. (MAKE SURE IT’S THERE WORK AND NOT DOWNLOADED FROM THE INTERNET)

And you have to remember, too, you’re hiring a professional. You have to trust that she knows what she’s doing because this is what she gets paid to do. If you were having surgery, would you go to the doctor for a trial? No. You would just go and get it done. Extreme example, but same concept.
4. Find out if your salon will travel.

Unless you are really confident that everything will be done if you went to the salon, find out if your stylist will come to you along with the makeup artist.

Make sure you also have some quality time for your stylist and that you won’t  be disturbed.


5. Don’t forget to pull out some cash to pay your stylist.

Getting organised the day before for things you need to pay for is worth it.

Your debit card has probably been hammered and the last thing you want is paying for your hair and makeup to go drastically wrong. Also prepare for emergencies incase a bridesmaid has a desaster that needs fixing straight away.

Global Personal Bloggers of Influence for 2017

When twitter came out and account holders tweeted what they ate, we all thought twitter had a short life span.  Now the media rummages through top celebrities tweets to find something sensationable to report about.  Would be employers have been know to use candidates social media postings as evidence against them.
The era of the Personal style bloggers use to get caricatured as either geeks or pretty, brainless girls who dress up for their camera-wielding boyfriends and post their results to a WordPress blog.
But wait a minute, with instagram, Facebook, linkedin and twitter integration most of these bloggers have grown quiet influential with hundred of thousands of followers. Over the past decade, these independent publishers have become a real force in the fashion industry — not just snapping up front row seats at fashion shows, but landing major campaigns and collaborations with brands, becoming regular guests on TV shows like “Today” and “America’s Next Top Model,” and turning their blogs into multimillion-dollar businesses. Some have become household names. Independent European bloggers are harder to pin down as most of them are linked to magazines.
Chiara Ferragni, Hanneli Mustaparta and Nicole Warne. Photo: Clemens Bilan/Stringer

Chiara Ferragni, Hanneli Mustaparta and Nicole Warne. Photo: Clemens Bilan/Stringer

To determine the ranking, consideraction was given to:

  • Instagram, Twitter, Facebook, YouTube and Pinterest followers, as well as website traffic. These numbers gave us a snapshot of how many people these bloggers are reaching every day.
  • Brand extensions. We gave props to bloggers who have used their influence to create original products.
  • It factor. We talked to industry insiders about whom advertisers are loving right now, and who is moving the most products via affiliate links.
  • Google News searches. Headline makers were rewarded for extending their reach beyond their own network.
Chiara Ferragni. Photo: Jason Merritt for Getty Images Entertainment

Chiara Ferragni. Photo: Jason Merritt for Getty Images Entertainment

1. Chiara Ferragni, The Blonde Salad 
The 27-year-old Italian, who now lives in Los Angeles, has the broadest reach of any individual fashion blogger on our list, with more than 3 million Instagram followers. She’s a global star, as popular in Europe as she is in the U.S. What’s more, links from her site drive traffic and conversions, according to many of the brands with whom she has partnered. She was also recently named to an expert panel that will help determine the shortlist.

Oh, and she graced the cover of Lucky magazine’s February issue along with fellow bloggers Nicole Warne and Zanita Whittington.

2. Aimee Song, Song of Style 
Song, 28, is a Los Angeles-based interior designer whose straightforward street-style shots have made her popular with brands and readers alike. Song also has an incredible Instagram following — 1.9 million — and has worked hard to build her YouTube audience as well, with more than 28,000 subscribers to her channel.

3. Wendy Nguyen, Wendy’s Lookbook 
Yet another L.A.-based blogger, Nguyen, 31, is best known for her YouTube channel, which currently boasts 600,000-plus subscribers. (Her 2011 video, “25 Ways to Tie a Scarf” has been viewed over 29 million times.) Nguyen’s point of view is unique in that she grew up in the foster system, and has opened up about her experiences to her readers.

Kristina Bazan. Photo: Frazer Harrison for Getty Images Entertainment

Kristina Bazan. Photo: Frazer Harrison for Getty Images Entertainment

4. Kristina Bazan, Kayture 
This Swiss-model blogger, 21, has an impressive reach on Facebook — with more than 1.1 million likes — in addition to a major presence on Instagram, Twitter, etc. Bazan is a favorite of high-end brands: she’s worked with Louis Vuitton, Hugo Boss and Piaget, among others.

5. Julie Sariñana, Sincerely Jules
The 29-year-old blogger, who lives in Los Angeles, started her site in 2009 — early, compared to many of her peers. Her easy, approachable style has translated well into her own line of t-shirts, printed with often inspirational, occasionally irreverent, quotes.

6. Rumi Neely, Fashion Toast 
Neely, 31, launched Fashion Toast in 2007. Her particular style of blogging — photo-heavy posts featuring cool clothes and model poses — has greatly influenced the generation of influencers who have followed her. While Neely has collaborated with established brands in the past, she recently launched her own line. Are You Am I, a collection of slip dresses, tap pants and distinctly cut tees, is notable for its specificity. For fans who want to emulate Neely’s style — and there are plenty of them — there is nothing more perfect.

7. Nicole Warne, Gary Pepper Girl 
One of three bloggers to land Lucky‘s February 2015 cover, the Sydney-based Warne, 25, first launched Gary Pepper as a vintage e-commerce site in 2009. Warne started out blogging and modeling the clothes as a way to market the website, and by 2011, it was one of the largest online vintage retailers in Australia. However, the young entrepreneur’s side project soon became the main event, and in 2012 she shut down the e-commerce leg of Gary Pepper to focus on her blog-driven business.

Blair Eadie. Photo: Cindy Ord for Getty Images Entertainment

Blair Eadie. Photo: Cindy Ord for Getty Images Entertainment

8. Blair Eadie, Atlantic-Pacific 
The New York-based Eadie, 29, is best known for her accessible, yet educated, approach to fashion. Based in San Francisco when she launched the blog, Eadie has worked as a merchandiser for brands like Gap and Tory Burch, which means she has a professional edge when it comes to outfit posts. And brands like love working with her because she has a reputation for converting readers into shoppers.

9. Julia Engel, Gal Meets Glam 
The San Francisco-based Engel, 23, is seen as an up-and-comer in the space. She’s already amassed a large following across platforms, from Pinterest to Instagram. Appealing to the same sorts of readers who worship Lauren Conrad’s pretty aesthetic, Engel’s site is easy to navigate, with lots of opportunities to shop affiliate links.

10. Nicolette Mason 
Mason, who writes a monthly column for Marie Claire and designed her own collection for Modcloth last fall, is one of the most in-demand bloggers working right now. The 29-year-old writer played a role in the promotion and social media around Target’s new plus-size collection Ava & Viv and is also a budding TV personality, offering style advice on programs including “Today” and “Good Morning America.” Mason is notable because she uses her blog as a platform to discuss bigger social issues, including race, sexuality and body image.

11. Shea Marie: Peace, Love Shea 
The Los Angeles-based blogger and TV host, 27, has the high-fashion-meets-Southern-California look brands eat up. She’s worked with the likes of Dior, Gucci, H&M and Guess.

Bryanboy. Photo: Dimitrios Kambouris for Getty Images Entertainment

Bryanboy. Photo: Dimitrios Kambouris for Getty Images Entertainment

12. Bryanboy 
The OG fashion blogger and best friend of Fashion Toast‘s Rumi Neely, the New York-based, Philippines-bred Bryan Grey Yambao has transformed from an online-diary keeper to a celebrity and fashion insider. While other bloggers from his era have fallen off the map, Yambao, 32, has remained relevant by branching out. Memorable projects include a collection with furrier Adrienne Landau and a hosting spot on several seasons of “America’s Next Top Model.”

13. Elin Kling
The New York-based Kling, who is Swedish, was one of the first bloggers to collaborate with a brand on a collection. (In 2011, H&Mreleased a Kling-designed line.) But her fantastic stand-alone label, Toteme, has transformed Kling, 31, from a blogger to a full-fledged designer.

14. Zanita Whittington
The Stockholm-based Aussie, 28, was one of Lucky‘s February cover stars. Along with modeling and blogging, Whittington is also serious about photography. Her site is a sort of “how to” for aspiring bloggers, with service pieces on starting a blog and building an audience.

Gabi Gregg. Photo: Ilya S. Savenok for Getty Images Entertainment

Gabi Gregg. Photo: Ilya S. Savenok for Getty Images Entertainment

15. Gabi Gregg, Gabifresh
One of three plus-size bloggers chosen to star in the campaign for Target’s new Ava & Viv collection, Gregg started her blog in 2008 when she couldn’t find an entry-level job in fashion journalism. Now 28 and based in Los Angeles, the blogger has appeared on the “Today” show, designed a sell-out swimwear collection, and partnered with brands including Misguided, Nordstrom and Laura Mercier.

16. Danielle Bernstein, We Wore What
The New York-based blogger, 23, started her site as an FIT undergrad eager to capture the style of her fellow students. It soon transformed into a personal style forum, leading to a design project with Topshop.

17.  Jessica Stein, Tuula Vintage
This Sydney-based blogger, 25, spends a good chunk of her time traveling, and sharing her adventures via Instagram. (She’s currently parked in the Maldives.) Brands like Dior Beauty partner with her for the obvious reasons: she has great taste and an enviable life.

Susanna Lau. Photo: Cindy Ord for Getty Images Entertainment

Susanna Lau. Photo: Cindy Ord for Getty Images Entertainment

18. Susanna Lau, Style Bubble
Forever the no. 1 blogger to fashion insiders, the 31-year-old Lau is now one of the industry’s leading voices. While her creative outfit posts are still appreciated, she is even more loved for her sharp opinion, contributing to publications including Elle UK and Business of Fashion, as well as posting regularly on her own site.

19. Chriselle Lim, The Chriselle Factor
With a massive YouTube following, the Los Angeles-based wardrobe stylist, 29, offers her audience plenty of tips and tricks via video. She’s worked with brands including Coach and Banana Republic.

20. Jane Aldridge, Sea of Shoes
Another blogging pioneer, the Dallas-based Aldridge started her site at age 15. Eight years later, she’s still at it, partnering with brands like Lovegold and Cartier on a regular basis.

How answering 77 questions could help you avoid business failure

Out Now: 77 Ways to avoid Potential Business Failure77 Questions to avoid business failure by Diane Shawe white background

“Your work is going to fill a large part of your life, and the only way to be truly satisfied is to do what you believe is great work. And the only way to do great work is to love what you do.” –Steve Jobs, co-founder of Apple

Like you I Never Thought I Could answer 77 questions that would help me  avoid business failure  – But I Finally Discovered The Secret! Here’s How…

article by Diane Shawe Author

Are you ready? Is Entrepreneurship For You?
Are you the right person for your business idea?

In business, there are no guarantees. There is simply no way to eliminate all the risks associated with starting a small business – but you can improve your chances of success with good planning, preparation, and insight. Start by evaluating your strengths and weaknesses as a potential owner and manager of a small business. Carefully consider each of the following questions.

  • Are you a self-starter? It will be entirely up to you to develop projects, organise your time, and follow through on details.
  • How well do you get along with different personalities? Business owners need to develop working relationships with a variety of people including customers, vendors, staff, bankers, and professionals such as lawyers, accountants or consultants. Can you deal with a demanding client, an unreliable vendor, or a cranky receptionist if your business interests demand it?
  • How good are you at making decisions? Small business owners are required to make decisions constantly – often quickly, independently, and under pressure.
  • Do you have the physical and emotional stamina to run a business? Business ownership can be exciting, but it’s also a lot of work. Can you face six or seven 12-­hour work days every week?
  • How well do you plan and organise? Research indicates that poor planning is responsible for most business failures. Good organisation ­ of financials, inventory, schedules, and production ­ can help you avoid many pitfalls.
  • Is your drive strong enough? Running a business can wear you down emotionally. Some business owners burn out quickly from having to carry all the responsibility for the success of their business on their own shoulders. Strong motivation will help you survive slowdowns and periods of burnout.
  • How will the business affect your family? The first few years of business start­up can be hard on family life. It’s important for family members to know what to expect and for you to be able to trust that they will support you during this time. There also may be financial difficulties until the business becomes profitable, which could take months or years. You may have to adjust to a lower standard of living or put family assets at risk in the short-term.

So Before you start – Do you know the answer to these 77 questions?  Download your copy today it will be the best £3.99 you spend? 

I recommend you get a little notebook and start working on each question. For those you cannot answer, find the answer and make a note.  This is also an invaluabe excercise if you are already in business, it can help you clarify where you are today and help you plot where you need to get too and how to do it.

Get your exclusive copy today and save £3.00

Get your exclusive copy today and save £3.00

 

 

 

 

 

 

 

 

 

 

 

If you want to find out if you are right for your business, we have a surprise link hidden inside this little ebook.  All you have to do is Answer 10 questions and we will send you a full report which will also include your Personal Training Needs Analysis to develop your Entrepreneur skills.

Diane Shawe Author of 77 Question to avoid business failure Available from Amazon

Diane Shawe Author of 77 Question to avoid business failure Available from Amazon