The growth in the number of hairdressers, barbers, and beauty businesses in the UK, along with the fact that over two-thirds of them employ fewer than five people, could have several potential impacts on mobile and established hairdressers:
1. Increased Competition: With a higher number of new businesses entering the market, established mobile and established hairdressers may face increased competition for clients and customers. They may need to invest more in marketing and service quality to maintain their client base.
2. Price Pressure: Increased competition can lead to price pressure as businesses try to attract customers with lower prices. Established mobile hairdressers may need to consider their pricing strategies to remain competitive.
3. Innovation and Differentiation: To stand out in a crowded market, bothb established mobile and established hairdressers may need to focus on innovation and differentiation. Offering unique services or specialties can help them retain and attract clients.
4. Collaboration Opportunities: There may be opportunities for established hairdressers to collaborate with smaller businesses or freelancers in the industry to leverage their combined strengths and resources.
5. Industry Trends: Keeping up with industry trends and adopting new technologies or services can be essential for established hairdressers to remain relevant and appealing to clients.
6. Workforce Development: With a large number of new professionals entering the industry each year, established hairdressers may have access to a pool of talent, however the minimum rates could dent revenues if monthly cashflow are not up.
In summary, while increased growth in the hair and beauty sector brings more competition, established businesses can adapt by focusing on innovation, differentiation, and collaboration to maintain their market presence and continue to attract customers.
- Vehicle and equipment wear and tear: Mobile hairdressers are responsible for the maintenance and repair of their own vehicles and equipment, which can be expensive and time-consuming.
- Limited services: Mobile hairdressers may not be able to offer the same range of services as traditional salons, due to space and weight restrictions in their vehicles.
- Unpredictable work schedule:
- Uncomfortable working conditions: Mobile hairdressers may have to work in cramped and uncomfortable spaces, such as clients’ homes or offices.
- Lack of control over the work environment: Mobile hairdressers are subject to the whims of their clients, who may have different expectations for cleanliness, noise levels, and other factors.
- Difficulty building a clientele: Mobile hairdressers often have to rely on word-of-mouth and self-promotion to build a clientele, which can be difficult and time-consuming.
- High insurance costs: Mobile hairdressers need to carry adequate insurance to protect themselves against liability claims, which can be expensive.
- Limited opportunities for advancement: Mobile hairdressers may have fewer opportunities for advancement than traditional salon stylists, as there are fewer management and supervisory positions available.
- Physical demands: Mobile hairdressers may have to carry heavy equipment and stand for long periods of time, which can be physically demanding.